Events & AwardsNov 09, 2021
MJSA to Launch Live Seminar Series in Tucson Next YearEvents & AwardsNov 15, 2021
Melee Adds Tucson to Jewelry Trade Show Lineup in 2022
It will overlap with major industry gem shows like AGTA GemFair and GJX.
Melee, the jewelry trade show known for combining a curated group of designers and beautiful venue—as pictured here at New York City's High Line Hotel—is launching a new edition in Tucson next year.
New York—Jewelry trade show Melee is adding Tucson to its event lineup in 2022.
The show is slated for Jan. 31-Feb. 2 at the Stillwell House, a historic home-turned-event-venue located in the city’s downtown.
Organized by jewelry designer Rebecca Overmann and jewelry designer and Esqueleto store owner Lauren Wolf, Melee first launched in 2017 as a response to the organizers’ frustrations over not having a proper platform to exhibit their work.
It has become popular for its curated, upscale selection of designer exhibitors, a beautiful venue, and affordable cost relative to other shows.
Melee has been exclusively a New York City event up to now, but the pandemic led to the Tucson expansion, Wolf and Overmann told National Jeweler.
The organizers said that while they were in lockdown in 2020, they were trying to figure out how to host an outdoor event so designers would still have a way to show their work.
At the time, the 2021 Tucson gem shows were still scheduled to happen, so they broached the idea of a show there and “quite a few people were on board with the idea,” they said.
And while plans for a 2021 event fell through amid the cancellation of the industry gem shows, they kept the idea in mind.
“For us, and our designers, it lines up well for designers who are shopping the event and for buyers who are not interested in making the trek to New York City during the winter.”
Wolf and Overmann said Melee Tucson 2022 will feature some of the show’s previous designer exhibitors as well as some new faces.
“The Tucson show will be similar to how we launched the NYC show—with a very small, but mighty, group of talented jewelers.”
The setting of the event has always been just as important to the two as the designs showcased—as one can see in their choices of The High Line Hotel and The Bowery Hotel in New York—and the Tucson venue was no exception.
“The biggest challenge in the trade show industry is the sterile feeling that comes with so many of the big box venues. So, naturally, we were immediately on the hunt for another beautiful venue, with both indoor and outdoor space, along with a central location.”
Stillwell House fits the bill perfectly. The historic venue dates to 1901, offering both a stunning interior space and beautiful outdoor garden area, and is just a short walk to the Tucson Convention Center, where AGTA GemFair takes place, and the GJX show.
“We think there is a lot of opportunity with the Tucson gem shows,” the organizers said. “Obviously, it’s a worldwide industry event, but we think it attracts a different type of buyer and designer as well. While New York City has been our most popular show, we do feel that there is a West Coast and Southwest appeal for designers and buyers alike. We are very excited to be adding Melee to the desert.”
Buyer registration for Melee Tucson, scheduled for Jan. 31-Feb. 2, opens today.
Industry shows coinciding with it are AGTA GemFair and GJX, both running from Feb. 1-6. Select Tucson will take place Jan. 30-31 at La Paloma Resort & Spa.
Melee, meanwhile, will also hold another winter show in New York from Feb. 7-9 at The Bowery Hotel.
For more information, visit MeleeTheShow.com.
More on Events & Awards
The Latest
SourcingJun 05, 2025
A Rare Suite of Rubies Has Arrived in Las VegasThe “Royal Ruby” Collection is a quintet of untreated rubies curated by collector Jack Abraham.
MajorsJun 05, 2025
Platinum Guild International Updates Leadership TeamTwo existing executives have been given new roles.
Events & AwardsJun 05, 2025
Zillion Announces 'Women in STEM' Scholarship RecipientMeredith Tiderington, an electrical engineering student, was selected for the award.
Brought to you by
The True Power Behind the Counter: Why Sales Associates Are the Heart of the Jewelry BusinessWhen investing in your jewelry business, it's important not to overlook the most crucial element of success: the sales associates.
Lab-GrownJun 04, 2025
GIA Reverting to More General Terminology for Lab-Grown DiamondsIt will quit assigning the stones specific color and clarity grades in favor of applying “new descriptive terminology.”
Weekly QuizJun 05, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Events & AwardsJun 04, 2025
As JCK Talks Returns, Don’t Miss These 12 SessionsFrom design trends to sustainability, here’s a roundup of can’t-miss education sessions at JCK Las Vegas.
CrimeJun 04, 2025
10 Safety Tips for the Las Vegas Shows The Jewelers’ Security Alliance offers advice for those attending the annual trade shows.
Brought to you by
Clienteling Isn’t a Buzzword. It’s an Essential Business Model.More shoppers are walking out without buying. Here’s how smart jewelers can bring them back—and the tool they need to do it right.
MajorsJun 04, 2025
Amy Curran Promoted at Hill & Co.Her new role is director of strategic initiatives.
CollectionsJun 03, 2025
In Her Latest Collection, Viviana Langhoff Is Leaning Into GoldThe designer is embracing bold pieces with weight to them in “AU79,” a collection she celebrated with a creative launch party.
FinancialsJun 03, 2025
Signet Jewelers Sees Turnaround in Q1 With Sales Ticking Up 2%On an earnings call, CEO J.K. Symancyk discussed what’s working for the company and how it’s preparing for the potential impact of tariffs.
SurveysJun 03, 2025
Consumer Confidence Improves in May The index partially rebounded after months of decline, due in part to the U.S.-China deal to temporarily reduce import tariffs.
CollectionsJun 03, 2025
Dakota Johnson Is Roberto Coin’s New Brand AmbassadorThe actress stars in the latest campaign set in Venice, Italy, and is set to participate in other creative initiatives for the jeweler.
GradingJun 03, 2025
Mason-Kay Jade Adds ‘Fei Cui’ to Jade ReportsThe company has joined other labs, including GIA and Lotus Gemology, in adopting the Chinese term for "jadeite jade."
SourcingJun 02, 2025
Gemfields’ June Auction to Include 36-Carat RubyThe large stone will be offered at its June sale along with a selection of secondary-type rubies from a new area of the Montepuez mine.
GradingJun 02, 2025
GSI Opens New Lab in Thailand Located in Bangkok, the laboratory is Gemological Science International’s 14th location worldwide.
TrendsJun 02, 2025
Amanda’s Style File: Three Gems for June Those born in June have a myriad of options for their birthstone jewelry.
SourcingJun 02, 2025
David Allouche Joins Grandview Klein DiamondsThe diamond industry veteran has been named its senior sales executive.
FinancialsMay 30, 2025
Movado’s Q1 Sales Slip Amid ‘Challenging’ Retail Environment The company plans to raise the prices of select watches to offset the impact of tariffs.
Policies & IssuesMay 30, 2025
Tariffs & Designers: Navigating Pricing in an Unstable EnvironmentBetween tariffs and the sky-high cost of gold, designers enter this year’s Las Vegas shows with a lot of questions and few answers.
CollectionsMay 30, 2025
Piece of the Week: Renato Cipullo’s ‘Hematite Blaze’ NecklaceDesigned by founder Renato and his daughter Serena Cipullo, it showcases a flame motif representing unity and the power of gathering.
Policies & IssuesMay 30, 2025
Trade Court Declares Trump’s Tariffs InvalidHowever, the tariffs remain in effect in the short term, as an appeals court has stayed the U.S. Court of International Trade’s decision.
CollectionsMay 29, 2025
Britney Spears Files Trademark for New Jewelry LineThe pop icon is one step closer to launching her “B Tiny” jewelry collection, a collection she first began posting about last fall.
Supplier BulletinMay 29, 2025
Inoveo Platinum Grain, Exclusively Distributed by StullerSponsored by Stuller
SourcingMay 29, 2025
Grizzly Auctions 6,620-Carat EmeraldIt was featured in the miner’s latest sale, which brought in $24.8 million.
TechnologyMay 29, 2025
GemFind Launches AI Product Description SoftwareGemText AI uses artificial intelligence to generate tailored product titles, descriptions, and tags with jewelry-specific language.
MajorsMay 28, 2025
Graff Unveils New Las Vegas FlagshipThe 3,300-square foot location is the jeweler's largest store in North America.
