Watch: What to Know About Gen Z Consumers
Marketing experts Benjamin Smithee and Connor Blakley share what retailers need to know about this generation.
In her latest webinar, Associate Editor Lenore Fedow sat down with digital marketing executive Benjamin Smithee and Gen Z expert Connor Blakley for a conversation about these consumers ahead of the holiday season.
Smithee and Blakely shared their insights on what Gen Z consumers are looking for in an e-commerce experience, the role of physical retail, the importance of inclusivity in advertising, having a social conscience, and more.
Watch the full session above, and join us again for “My Next Question” on Tuesday, Nov. 16 at 2 p.m. EDT.
Editor-in-Chief Michelle Graff will talk with Jewelers’ Security Alliance President John J. Kennedy and Gregory J. Smith, co-founder of Berkley Asset Protection, about security procedures and current crime trends.
Register at NationalJeweler.com/webinars.
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The company said it is facing a “challenging retail environment” but is prepared for the holiday season.

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Chris Cramer, who also spent time at Gen Z intimates brand Parade, will take on the dual role.

The stone headlining the upcoming sale could fetch up to $5 million.

In a world where the sparkle of a gemstone is only as brilliant as the trust behind it, IGI's purpose is truly invaluable.

The retail offering lets customers track their diamond’s journey.

The Luele mine is expected to eventually make the country the world’s third-largest diamond producer.

From Thanksgiving through Cyber Monday, 200.4 million consumers shopped online and in stores.

The growing company also plans to open more of its own boutiques.

The best quotes from the Oracle of Omaha and his right-hand man Charlie Munger from the 2018 Berkshire Hathaway shareholders meeting.

J. Dostie Jewelers will move from Lewiston to Yarmouth this spring.

It’s the company’s second location in Tennessee.

You can have this jewelry, why don’t you take it?

Next year’s milestone show will be full of educational programming and collaborations.

Sales experts and a diamantaire share their best advice on how to send customers home with diamond jewelry.

The brand has released five new collections.

The Albany Business Review recently honored the 100-year-old company.

To honor his legacy, GIA has set up a scholarship in his name.

There have been eight attacks in the last month, spanning from a jewelry store parking lot in Rhode Island to highways in California.

These 15 pieces of jewelry celebrate November babies and the hues of citrine and topaz that reflect the colors of the season.

The money will help a nonprofit rehabilitate sea turtles.

The jewelry manufacturer said it can now better serve the North American market.

The jewelry brand takes viewers through a virtual winter wonderland set in New York City.

The organization recognized outstanding industry players at its celebratory event.