WatchesOct 06, 2021
Jean-Claude Biver Talks Soul, Technology, and Defining a Watch Brand WatchesOct 07, 2021
Movado’s New Watches Are Works of Art
They’re the result of a partnership with artist Carmen Herrera.
Stainless steel 40 mm Swiss quartz movement timepieces with calfskin leather straps from Movado’s latest Artist Series collaboration with Carmen Herrera ($1,000)
New York—Movado has a new capsule collection in collaboration with artist Carmen Herrera.
It’s the latest in the watchmaker’s “Artist Series” limited edition collections.
Its first was in 1988 with Andy Warhol. Since then, Movado has worked with artists like Yaacov Agam, Pop Artist James Rosenquist, designer Max Bill, graffiti artist Kenny Scharf, and photographer Alexi Lubomirski.
Herrera is a 106-year-old Cuban-American artist. Originally trained as an architect, her abstract paintings and sculptures are minimalist musings on shape and color.
They’ve been presented in solo shows and are part of permanent collections at institutions like the Whitney Museum of American Art and the Museum of Modern Art.
A portion of the proceeds of Herrera’s capsule collection with Movado will benefit the Public Art Fund.
Previously in 2019, the Movado Group Foundation sponsored the Public Art Fund’s exhibition of Herrera’s first major outdoor sculptures, “Estructuras Monumentales,” in New York City’s City Hall Park.
Now, the Carmen Herrera x Movado Artist Series features five unique designs on Movado’s classic “Museum Dial” originally designed by artist Nathan George Horwitt in 1947. Each design is inspired by Herrera’s most famous works.
An early black and white painting Herrera created while living in Paris, “Untitled” (1952), now in MoMA’s collection, is the inspiration for one timepiece.
Two of the five limited edition timepieces from the Carmen Herrera collection. These 36 mm square-dial versions cost $1,000.
Another is the “Blanco y Verde” painting series completed between 1959 and 1971, as well as the “Estructuras” sculptures Herrera has created throughout her career. Select paintings from 1989 and 2016 also informed the designs.
“It was important to me that this collection represent work from throughout my career,” said Herrera in a press release from Movado.
“It is, after all, a design for a timepiece, and I was very conscious of the implications of that philosophical and challenging concept, as well as the history and prestige of the Movado brand. Movado has worked with many incredible artists, ranging from Max Bill to Andy Warhol, so it has been wonderful to work on this project. I’m delighted to see my designs come to life with the help of Movado’s talented team."
Born in 1915 in Havana, Cuba, Herrera’s early love of art was nurtured with private lessons from the age of 8, thanks to her parents.
In the 1930s and 1940s, Herrera lived, studied, and exhibited her work across France, the United States, and Cuba. She studied architecture at the Universidad de La Habana in Havana from 1938-1939 and trained at the Art Students League in New York City from 1942-1943.
She exhibited five times at the Salon des Réalités Nouvelles, Musée d'Art Moderne de la Ville de Paris, France between 1949 and 1953.
In 1954, Herrera moved to New York, where she still lives and works today.
Carmen Herrera; Courtesy Lisson Gallery. Photo by Jason Schmidt.
Public Art Fund’s Artistic and Executive Director and Chief Curator Nicholas Baume remarked, “The idea that an artist might just as well design a watch, a textile, or a piece of furniture as create a painting or sculpture is central to the ethos of modernism. How fitting that the legendary Carmen Herrera, an artist who began as a student of architecture in Havana in the late 1930s, should embrace the opportunity to collaborate with Movado.
“This dazzling series of watches embodies that modernist vision of the integration of great art and design into functional form and everyday life.”
There are only 100 editions of each of the five Herrera watches, all available on the Movado website.
Crafted in stainless steel with calfskin straps, the timepieces range from 36 mm to 40 mm and feature Swiss quartz movements. Two of the timepieces have square dials, while three feature round dials.
They retail for $1,000 each.
Seven special sets of all five timepieces with exclusive packaging have already sold out.
Related stories will be right here …
Editors' Picks
Sponsored by
More on Watches
The Latest
CrimeNov 04, 2026
$250K+ in Undeclared Cartier Jewelry Seized at Philadelphia AirportA Pennsylvania woman failed to declare a ring and a bracelet, discarding the boxes and receipts to conceal the purchases, officials said.
FinancialsNov 04, 2026
Pandora’s Q3 Sales Up 7% Amid Focus on DesignNew collections and relevant marketing pushed the company forward, while Pandora’s lab-grown diamond sales continue to lag.
Events & AwardsNov 04, 2026
NYC Jewelry Week 2026 Is the Largest Edition YetThe citywide celebration, slated for Nov. 16-22, is set to host more than 175 events, including live jewelry-making demos.
Brought to you by
How Overnight Mountings’ Bridal Builder Makes Custom Engagement Ring Design Easier to SellWith customization becoming more expected in engagement ring shopping, the Bridal Builder makes the process tangible.
MajorsNov 04, 2026
Bergdorf Goodman Names New PresidentLanessa Elrod, former president and CEO of Louis Vuitton Americas, has stepped into the role as the retailer celebrates 125 years.
Weekly QuizOct 29, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
AuctionsNov 03, 2026
Infinity Gauntlet Set With 170+ Carats of Colored Gemstones Up for AuctionA replica of one of the most powerful objects in the Marvel Cinematic Universe, the glove is heading to auction next month in Abu Dhabi.
IndependentsNov 03, 2026
Longtime Jewelry Marketer Arthur Klein Dies at 89Klein, who had his own marketing agency and worked for Gabriel & Co. and Trans American Diamond, is remembered as a kind man.
Brought to you by
A Diamond Is Forever Launches 2026 Holiday Campaign Championing Natural DiamondsA Diamond Is Forever's holiday campaign reimagines natural diamond icons for a new generation celebrating individuality.
IndependentsNov 03, 2026
Zadok Jewelers Toasts To 50 Years With Diamond Bracelet GiveawayTo enter the giveaway, locals can purchase a featured beverage from one of eight participating restaurants in Houston and Austin, Texas.
Events & AwardsNov 03, 2026
David Yurman Gem Awards Grant Opens 2027 ApplicationsThe grant recipient will be awarded $50,000 as well as mentoring meetings with executives at David Yurman and other industry executives.
Events & AwardsNov 03, 2026
NAJA, Instappraise Name 2026 Scholarship WinnersThe winners include a non-NAJA member seeking training, a member beginning NAJA courses, and a member becoming a Certified Master Appraiser.
AuctionsNov 02, 2026
197-Carat ‘Romanov Sapphire’ Heads to Sotheby’s GenevaThe rare jewel, which has links to Russia’s Romanov dynasty, is estimated to fetch up to $2 million.
CrimeNov 02, 2026
Customs Seizes More Than 400 Fake Audemars Piguet WatchesIt is one of several seizures of counterfeit jewelry and watches by U.S. Customs and Border Protection officials in Louisville this year.
MajorsNov 02, 2026
Lawrence Bock, Caryl Capeci, Amanda Coleman-Phelps Join JA Board Jewelers of America announced the additions to its board of directors following its annual general meeting, held last week.
CollectionsNov 02, 2026
Olympian Kristi Yamaguchi, Heller Jewelers Expand ‘Always Dream’ CollectionThe jewelry collection supports Yamaguchi’s Always Dream foundation, which provides reading and educational resources to families in need.
Events & AwardsOct 30, 2026
Illuminating Carved Paraiba Pendant, Suite of Moonstones Wow at Spectrum AwardsSpectrum’s “Best of Show” honors went to a 101-carat Paraiba carved to look like Medusa that has a magnet-activated LED light.
TrendsOct 30, 2026
Edina Kiss’ Pendants Say ‘Eye’m Watching You’Our Halloween Pieces of the Week are four “Eye” pendants, each set with colorful gemstones.
MajorsOct 30, 2026
The RealReal Hires Former eBay Exec as New Chief Merchandising OfficerAlexis Hoopes expanded eBay’s “Authenticity Guarantee” program during her tenure.
TrendsOct 29, 2026
Amanda's Style File: All Treats, No Tricks Get into the Halloween spirit with this roundup of 13 spooky jewels.
MajorsOct 29, 2026
Gesswein Hires Longtime Bench Jeweler, Educator Ann CahoonCahoon was appointed strategic account and educational program manager at Gesswein, which recently joined Continental Buying Group.
MajorsOct 29, 2026
Amanda Seyfried Stars In Tiffany & Co.’s Holiday CampaignTiffany & Co.’s latest ambassador makes her debut in its “Love Is a Gift” holiday campaign.
EditorsOct 28, 2026
These Wicked Jewels Will Cast a Spell on YouFor her annual Halloween story, Senior Editor Lenore Fedow highlights bewitching jewels fit for a witch that go from day to unholy night.
CrimeOct 28, 2026
Man In Florida Who Swallowed Tiffany & Co. Earrings ConvictedJaythan Gilder was found guilty of robbery and grand theft after stealing and then ingesting nearly $800,000 worth of Tiffany & Co. jewelry.
SurveysOct 28, 2026
Consumer Confidence Up in October as Gas Prices EaseConsumer confidence remains on the long-term downward trend that’s persisted over the past few years, said a Conference Board economist.
MajorsOct 28, 2026
Stuller’s Holiday Campaign Lets the ‘Magic of the Moment’ ShineThe holiday campaign includes key jewelry trends, a curated holiday gift guide, and resources to help jewelers prepare for holiday shoppers.
SourcingOct 27, 2026
De Beers Celebrates the Holidays With New ‘Desert Diamonds’ CampaignThe “Icons” holiday campaign spotlights four classic diamond jewelry styles reimagined in “Desert Diamond” tones.
IndependentsOct 27, 2026
Solomon Brothers Acquires Mervis Diamond ImportersSolomon Brothers, which has three stores in the Metro Atlanta area, said it may continue to acquire other independent jewelers.
