Technology

NDC’s Assure Program Adding Mounted Jewelry Testing

TechnologySep 28, 2021

NDC’s Assure Program Adding Mounted Jewelry Testing

Assure has also enlisted a second lab for testing, at the University of Antwerp in Belgium.

20210928_RJC Assure 2.0.jpg
The Natural Diamond Council’s Assure Program is launching version 2.0 this fall, adding testing for diamonds set into jewelry and enlisting a second lab as a testing site in Antwerp.
New York—The Natural Diamond Council announced Monday the Assure Program will begin testing mounted jewelry this fall and will be doubling its testing capacity by adding a second lab.

Launched in 2019, Assure uses third-party entities to test and provide feedback on the instruments designed to separate natural diamonds from lab-grown stones and simulants. 

The program launched in 2019, testing loose stones on instruments from manufacturers including De Beers Group, the Gemological Institute of America, Presidium, DRC Techno, and more. 

Assure 2.0 will expand to gauge the machines’ capability to test diamonds set into jewelry, with both open- and closed-back mounted stones included in the testing regimen, NDC said. 

In addition, Assure has enlisted a second lab for the program, located at the University of Antwerp in Belgium. 

 Related stories will be right here … 

This facility will operate alongside the original Assure testing location, UL in Canton, Massachusetts, using the same samples and procedures. 

NDC said the addition of the Antwerp lab will double its testing capacity. 

It also will add geographic diversity, giving instrument manufacturers a European point of contact rather than having to send all their machines to the United States. 

Manufacturers are invited to submit new instruments as well as existing instruments due for testing again (the Assure Tested Certification expires after two years) to the Assure program starting in October. 
“Everyone is responsible for correctly disclosing the nature of the product they are selling, but to facilitate this we need robust diamond verification instruments that are rigorously tested,” said Raluca Anghel, NDC’s head of external affairs and industry relations.

“With this latest iteration of the Assure program, manufacturers will be presented with vital information to continue improving their devices, and consumers can be assured of the vigorous steps taken to ensure their confidence.”

A complete guide to Assure-tested devices is available on the NDC website

Manufacturers interested in exploring individual projects with Assure, like supporting internal research, calibrating instruments, and testing new devices, can email the program at assure@naturaldiamonds.com

Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

The Latest

The Nordstrom Men’s Store in New York City
MajorsDec 24, 2024
Nordstrom Family, Partner to Take Retailer Private in $6B Deal

Members of the founding family have partnered with Mexican retail company El Puerto de Liverpool to acquire Nordstrom.

Boucheron Las Vegas Storefront
MajorsDec 24, 2024
Boucheron Bets on Las Vegas

The brand has opened its second U.S. location in the Fontainebleau resort and casino.

B & B Fine Gems gemstone suite
EditorsDec 24, 2024
The Spectrum Jewels I Want to Find Under the Tree

Associate Editor Lauren McLemore highlights pieces from the AGTA Spectrum & Cutting Edge Awards she’d be thrilled to unwrap on Christmas.

ride_or_die_1872x1052.png
Brought to you by
A Diamond Is Forever Celebrates "Forever Present" Holiday Campaign

A Diamond is Forever hosted a holiday celebration in honor of their new marketing campaign, ‘Forever Present.’

Gemfields emeralds
SourcingDec 24, 2024
Gemfields to Temporarily Suspend Emerald Mining

The move is one of several cost-cutting measures outlined by the company as it faces a weaker luxury market and other challenges.

Weekly QuizDec 19, 2024
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Tyrese Maxey The 1916 Company campaign
IndependentsDec 23, 2024
Philadelphia 76ers’ Tyrese Maxey Stars in The 1916 Company’s New Campaign

The retailer’s “On the Clock” campaign celebrates how time, precision, and purpose come together.

Jewelry by Sorellina, Francesca Villa, Cece Jewellery, Retrouvai, Ray Griffiths, Cartier, Cocoerow Fine Jewelry, and Gumuchian
EditorsDec 23, 2024
My Favorite Piece of the Week Jewels of 2024

Associate Editor Natalie Francisco chose her 12 favorite Piece of the Week picks from the year gone by.

me_myself_and_I_1872x1052 .jpg
Brought to you by
De Beers Group Launches Holiday Campaign for Natural Diamonds

‘Forever Present’ campaign revives the iconic A Diamond is Forever tagline and celebrates the diamond dream.

GIA emerald report
GradingDec 23, 2024
GIA Adds Filler Identification to Emerald Reports

Lab clients have the option to request this addition on their emerald reports.

Ella Klein Interns Jamie Dunton and Gabriella Botelho
Events & AwardsDec 20, 2024
Two Participants Complete Inaugural Ella Klein Internship

Jamie Dunton and Gabriella Botelho are the first graduates of the program, created by the WJA Foundation and Julius Klein Diamonds.

Retrouvai Green Sapphire and Diamond Heirloom Bezel Ring for Charity
CollectionsDec 20, 2024
Piece of the Week: Retrouvaí’s Ring for Charity

In the spirit of giving, Retrouvaí will donate $4,000 from the sale of this ring to the Los Angeles Regional Food Bank.

DeVries Jewelers
IndependentsDec 19, 2024
Michigan’s DeVries Jewelers Unveils New Location in Time for the Holidays

Co-owner Dan DeVries shared what it’s like moving into a space triple the size of its old store and how it feels to be a “real jeweler” now.

State Property Gardens Collection Campaign
CollectionsDec 19, 2024
State Property Transforms Spain’s Generalife Gardens into Jewelry

Along with the latest “Gardens” collection, the brand has released limited-edition designs offering more indulgent pieces.

Two people in a rowboat
CrimeDec 19, 2024
Alleged Jewelry Thieves Attempt Rowboat Escape

The man and woman are accused of stealing jewelry from a shipping container then trying to flee by paddling a small boat out into a bay.

2488-carat diamond found in Botswana
SourcingDec 19, 2024
The Second-Largest Diamond Ever Found Now Has a Name

The 2,488-carat diamond recovered from a mine in Botswana has been dubbed “Motswedi” while its 1,094-carat sibling is “Seriti.”

Rough rubies
SourcingDec 19, 2024
Gemfields Reports Record Ruby Auction Results Despite Challenges at Source

The average price per carat hit a record high for the miner, which said it remains unaffected by the conflict in Mozambique.

alexandrite ring
AuctionsDec 18, 2024
Alexandrite Ring Sells for Record-Setting $1.9M at Sotheby’s

The nearly 17-carat stone made history for the color-change gem that, according to the auction house, is experiencing a “notable surge” in the market.

Tiffany & Co. pocket watch gifted to captain of the Carpathia
WatchesDec 18, 2024
Historic Titanic Pocket Watch Winds Its Way Back to Tiffany & Co.

More than a century after survivors gifted a Tiffany timepiece to the captain of the ship that rescued them, the jeweler has reclaimed it.

Steve Feldman
IndependentsDec 18, 2024
Industry Veteran Steve Feldman Set to Retire

Feldman reflected on 45 years in the jewelry industry and clarified that it’s not a total retirement.

Chanel Quilted Stars Necklace
Events & AwardsDec 17, 2024
Chanel to Receive Gem Award for High Jewelry Excellence

The luxury brand is being honored for excellence in high jewelry design in its “Haute Joaillerie Sport” collection.

Frank Circelli
SourcingDec 17, 2024
Frank Circelli, Founder of Gem Shopping Network, Dies at 75

Circelli was a pioneer in the world of TV shopping who is remembered for his passion for gemstones and his big personality.

Blue diamond ring
AuctionsDec 17, 2024
Blue Diamond Fetches $8.8M at Christie’s

The nearly 6-carat stone headlined the recent jewelry auction, which also featured Mica Ertegun’s jewelry.

Stock image of a gavel, handcuffs, and books
CrimeDec 17, 2024
‘Black Bin Crew’ Robbers Get 14-16 Years in Prison

The three men, who got their nickname because they’d toss the jewelry they stole into black plastic bins, were arrested back in August.

Cover of the new book “The History of Diamond Engagement Rings: A True Romance”
TrendsDec 16, 2024
Marion Fasel’s New Book Delves Into the History of Engagement Rings

“The History of Diamond Engagement Rings: A True Romance” is a 128-page small-format book containing more than 165 images.

Rolex store on Rodeo Drive
WatchesDec 16, 2024
Take a Look Inside the New Rolex Boutique on Rodeo Drive

Gearys opened a 6,200-square-foot Rolex store with a design that pays homage to the brand’s connection to the ocean.

GCAL 8X pear and marquise-cut diamonds
GradingDec 16, 2024
GCAL By Sarine Expands 8X to 2 More Fancy Shapes

The diamond cut grade is now available for marquise- and pear-shaped diamonds.

Claudia Cividino, Sissy’s Log Cabin, Shri Govind Dholakia, Tanishq
SourcingDec 16, 2024
Diamonds Do Good Announces 2025 Award Recipients

DDG said the honorees’ business practices embody a commitment to positive social impact, industry innovation, and community empowerment.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy