Shetler Expands Amid Acquisition of Medlars Jewel Masters
The San Antonio-based fine jeweler renovated its facility to accommodate new staff and services.

Founded in 1975, Medlars specializes in jewelry restoration, design, and creation.
Owner M. Chapman Stout, who purchased Medlars in 1996, said the timing of the acquisition is perfect.
“Though we have loved every minute of our 46-year history, having a company like Shetler Fine Jewelers take over the reins is a dream come true for us,” Stout said in a press release about the acquisition.
“We know our clients will be well taken care of, and the work our jewelers will continue to create for our clientele will be top-notch. Collectively cultivating thousands of satisfied clients over the years is a testament to both our companies’ commitments to delivering an elevated and ever-evolving customer service experience.”
Two master jewelers and an on-site designer will be joining Shetler’s existing all-female sales staff.
With the acquisition comes the need for space to accommodate more staff and additional services.
Shetler’s San Antonio location was renovated to include a new viewing area to watch custom and repair work, and a private room, named “Shetler Privé” for VIP customers.
The acquisition also meant the addition of several “top-of-the-line custom and repair equipment,” making Shetler’s collection one of the largest in South Texas, the company said.
Owner Michelle Shetler said the merger is a boon to her company and the region’s custom jewelry industry.
“We are now able to provide an end-to-end experience for clients and expertly manage every touch point in the custom jewelry process to improve efficiencies,” she said.
“Adding the expertise of Medlars’ master jewelers means that we will be able to join two teams with a shared vision of delivering exquisite fine jewelry to amazing clients. We’re honored to continue Medlars’ tradition of taking care of their existing clients, while also growing our offerings and skill sets.”
Stetler is not disclosing the price of the acquisition, as per a spokesperson.
The Latest

Flower motifs are the jewelry trend blooming amongst the new collections that debuted this spring.

The retailer reported an 8 percent decline in annual sales as it struggles under the weight of billions of dollars of debt.

The “Devil” drop earrings, our Piece of the Week, are part of designer Edina Kiss’ new namesake jewelry line that she will show at Couture.

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

The alert states that burglary crews are targeting jewelry businesses and details how jewelers and refineries can protect themselves.


The “watchmaker of shapes” debuted the reworked version of the vintage sports car-inspired timepiece at Watches & Wonders.

The “Mountings 2026-2027” catalog showcases Stuller’s largest and most diverse assortment to date with more than 400 new mounting styles.

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Sally Morrison and Mark Klein discuss De Beers’ first beacon in 16 years and the mistake the industry made with lab-grown diamonds.

McKenzie spent 45 years with Spark Creations and is remembered for being kind, dedicated, and hardworking.

Rolex focused exclusively on the Oyster Perpetual this year, as the model is celebrating its 100th anniversary.

The luxury giant discussed the Middle East conflict and its transformation plans, hinting at a stronger jewelry presence in North America.

Kalpesh Jhaveri was re-elected as president for a third year.

“Diamond Divas,” a social media reality series by Shahla Karimi Jewelry, is nominated in the “Best Social: Fashion & Beauty” category.

The campaign seeks to reignite desire for natural diamond engagement rings by highlighting the “distinct character” of warm-toned diamonds.

Plus, how Saks Global’s bankruptcy affected the luxury giant’s first quarter.

Presented by Mason-Kay Jade, the summit, in its second year, will again be held during the Monterey Bay Jade Festival.

The group has announced its lineup of speakers and a new “Rising Stars” pavilion.

The “Carbon Form” collection explores the contrast between high and low materials, using rubber cord alongside 18-karat gold and gemstones.

The program provides essential funding to organizations for projects that enhance the jewelry industry.

The jewelry trade show is launching its first open-to-the-public event in Coconut Grove this November.

JSA is seeking information about the gunpoint robbery of a Kay Jewelers location in Oregon’s Washington Square Mall.

The top-performing watch models may be surprising, with Rolex and several popular pandemic-era picks notably absent from the top 20.

The “Scroll” toggle pendant, our Piece of the Week, opens to reveal a hidden message, mantra, or love letter written on washi paper.

Jewelers who misinterpret the state of the jewelry market risk employing the wrong retail strategy, cautions columnist Sherry Smith.

In her newly expanded role, she will continue to oversee the jewelry category, as well as watches, home, and accessories.

“The Godfather II” watch plays two melodies from the mob film’s score, “The Godfather’s Waltz” and “The Godfather Love Theme.”





















