IndependentsAug 09, 2021
Dune Jewelry Opens First Branded Brick-and-Mortar StoreIndependentsAug 10, 2021
Shetler Expands Amid Acquisition of Medlars Jewel Masters
The San Antonio-based fine jeweler renovated its facility to accommodate new staff and services.
A bench jeweler at Shetler Fine Jewelers. The Texas-based jeweler recently acquired Medlars Jewel Masters.
San Antonio, Texas—Shetler Fine Jewelers has acquired jewelry maker Medlars Jewel Masters.
Founded in 1975, Medlars specializes in jewelry restoration, design, and creation.
Owner M. Chapman Stout, who purchased Medlars in 1996, said the timing of the acquisition is perfect.
“Though we have loved every minute of our 46-year history, having a company like Shetler Fine Jewelers take over the reins is a dream come true for us,” Stout said in a press release about the acquisition.
“We know our clients will be well taken care of, and the work our jewelers will continue to create for our clientele will be top-notch. Collectively cultivating thousands of satisfied clients over the years is a testament to both our companies’ commitments to delivering an elevated and ever-evolving customer service experience.”
Two master jewelers and an on-site designer will be joining Shetler’s existing all-female sales staff.
Related stories will be right here …
Founded in 1975, Medlars specializes in jewelry restoration, design, and creation.
Owner M. Chapman Stout, who purchased Medlars in 1996, said the timing of the acquisition is perfect.
“Though we have loved every minute of our 46-year history, having a company like Shetler Fine Jewelers take over the reins is a dream come true for us,” Stout said in a press release about the acquisition.
“We know our clients will be well taken care of, and the work our jewelers will continue to create for our clientele will be top-notch. Collectively cultivating thousands of satisfied clients over the years is a testament to both our companies’ commitments to delivering an elevated and ever-evolving customer service experience.”
Two master jewelers and an on-site designer will be joining Shetler’s existing all-female sales staff.
With the acquisition comes the need for space to accommodate more staff and additional services.
Shetler’s San Antonio location was renovated to include a new viewing area to watch custom and repair work, and a private room, named “Shetler Privé” for VIP customers.
The acquisition also meant the addition of several “top-of-the-line custom and repair equipment,” making Shetler’s collection one of the largest in South Texas, the company said.
Owner Michelle Shetler said the merger is a boon to her company and the region’s custom jewelry industry.
“We are now able to provide an end-to-end experience for clients and expertly manage every touch point in the custom jewelry process to improve efficiencies,” she said.
“Adding the expertise of Medlars’ master jewelers means that we will be able to join two teams with a shared vision of delivering exquisite fine jewelry to amazing clients. We’re honored to continue Medlars’ tradition of taking care of their existing clients, while also growing our offerings and skill sets.”
Stetler is not disclosing the price of the acquisition, as per a spokesperson.
Editors' Picks
Sponsored by
More on Independents
The Latest
Events & AwardsMar 17, 2025
Gem Awards Honor All Facets of the IndustryFrom retailers to designers and the media, the fine jewelry industry recognized one another’s work and looked to the future.
Events & AwardsMar 17, 2025
GIA Names Winner of Emerging Jewelry Design Talent AwardEleanor H. Yeh is the recipient of the eighth annual Gianmaria Buccellati Foundation Award for Excellence in Jewelry Design.
MajorsMar 17, 2025
Tous Names U.S. Managing Director, VPJoseph Cavalcante takes on the dual role as the Spanish jewelry brand looks to expand further into the U.S. market.
Brought to you by
Watch: GIA Field Gemology at the One-Hundredth Expedition: A Look Back and to the FutureSupplier Spotlight Sponsored by GIA
Events & AwardsMar 17, 2025
CBG Expands Las Vegas Show to 3 DaysThe trade show has also upgraded its venue to the Caesars Forum Conference Center.
Weekly QuizMar 14, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Events & AwardsMar 14, 2025
JVC Reveals Recipient of Stanley Schechter AwardReeds Jewelers CEO Alan Zimmer will be presented with the honor at JVC’s annual luncheon.
CollectionsMar 14, 2025
Piece of the Week: Sorellina’s Aries Zodiac PendantThe piece, celebrating birthdays from March 21 to April 19, debuted with Sorellina’s new line of astrological pendants.
Brought to you by
Natural Diamonds Should Mean MoreNatural diamonds mean more than lab-grown, but when every cut is ideal, they all look the same. Customers want more—Facets of Fire delivers.
MajorsMar 13, 2025
Tanishq Opens 2 New Stores in the U.S.The Indian jewelry brand recently opened stores in Atlanta and Seattle.
FinancialsMar 13, 2025
Brilliant Earth’s 2024 Sales Struggled Amid Engagement RecoveryCEO Beth Gerstein shared its most popular price points, what’s trending in non-bridal fine jewelry, and its holiday performance.
CollectionsMar 13, 2025
Chopard Unveils High Jewelry Collection Created From 6,225-Carat Emerald The 15 pieces were crafted from the “Insofu” emerald, discovered in Zambia in 2010.
MajorsMar 13, 2025
Jewelers Mutual Names New CFO, TreasurerChris Anderson is joining the insurance provider as the new chief financial officer and treasurer.
Lab-GrownMar 13, 2025
JA Offering Some ‘Counter Intelligence’ on Diamonds Jewelers of America is distributing a brochure for retailers to use when discussing the differences between natural and lab-grown diamonds.
SourcingMar 12, 2025
5 Factors That Will Impact the Diamond Industry in 2025The industry is changing as it grapples with new realities around distribution, supply, and the need for consistent, effective marketing.
SourcingMar 12, 2025
Q&A: New GJEPC Chairman Kirit BhansaliBhansali discusses the potential impact of U.S. tariffs, demand for diamonds by market, and the “cautious confidence” in India right now.
Lab-GrownMar 12, 2025
Beyond Jewelry: Possibilities in the Lab-Grown Diamond SectorAs lab-grown diamond brands pop up across India, academics are researching how to grow demand outside of the jewelry industry.
SourcingMar 12, 2025
Indian Leader, Retailer Among 2025 DDG Honorees Govind Dholakia and Tanishq will be recognized for their contributions to the industry at the Diamonds Do Good Awards in Las Vegas.
AuctionsMar 12, 2025
A Medieval Bishop’s Sapphire Ring Is Going Up for SaleA metal detectorist discovered the ring that is believed to have belonged to a bishop in the late 12th to early 13th century.
Events & AwardsMar 12, 2025
JA New York Announces Education, Live Demo LineupsOrganizers looked to new partnerships and interactive experiences to enhance the spring show, set for March 16 to 18.
Events & AwardsMar 12, 2025
Bogolo Joy Kenewendo to Speak at Annual JVC LuncheonKenewendo, Botswana’s minister of minerals and energy, will discuss the future of diamonds.
CrimeMar 11, 2025
Man in Florida Swallows Allegedly Stolen Tiffany & Co. Jewelry The suspect allegedly stole almost $800,000 worth of diamond jewelry from a store in Orlando and then swallowed it during a traffic stop.
ColumnistsMar 11, 2025
Creative Connecting: How to Pose on the Red CarpetAhead of the Gem Awards on Friday, Jen Cullen Williams and Duvall O’Steen share pro tips for taking the best photos.
CollectionsMar 11, 2025
Marco Bicego Celebrates 25 Years With Collection, CampaignFounded in 2000, Marco Bicego is commemorating its milestone anniversary with a “25 Best” collection and campaigns honoring its heritage.
TechnologyMar 11, 2025
Hill & Co. Launches New B2B Buyer DatabaseThose attending the company’s upcoming Zoom workshop will receive early access to “The List,” its new resource for finding buyers.
Events & AwardsMar 11, 2025
JSA to Honor GIA Employee at Annual LuncheonThe organization will present an award to Amy-Elise Signeavsky, law enforcement and diamond recovery manager at GIA.
MajorsMar 10, 2025
Terry Chandler to Retire After 24 Years as Head of DCA Chandler started his jewelry career at Michelson Jewelers, joining the Diamond Council of America as president and CEO in 2001.
CollectionsMar 10, 2025
MaeVona Co-Founder Debuts 3D-Printed ‘Tùsaire’ CollectionScottish American designer Maeve Gillies collaborated with Platinum Guild International on jewelry created by direct metal 3D printing.
