Crime

Socially Engineered Shipping Scheme Hits Jewelry Industry

CrimeJun 26, 2017

Socially Engineered Shipping Scheme Hits Jewelry Industry

The perpetrators are mining information from company websites and Facebook in order to appear legitimate when placing fraudulent orders for high-end items, the JSA warns.

New York--A group of perpetrators are calling jewelry companies and faking their identities in order to trick them into shipping out high-end items, the Jewelers Security Alliance said in a special alert issued late last week.

JSA President John J. Kennedy said that while the exact number of perpetrators is unknown, the shipping scam is the work one of one fairly large singular group believed to be operating in the United States and targeting jewelry firms in the Northeast and Southeast.

He said that both suppliers and retailers are potential victims, with the perpetrators using what’s called social engineering to try to fool their victims into shipping out high-end merchandise.

Social engineering is defined as the use of deception to manipulate individuals to divulge confidential or personal information that may be used for fraudulent purposes. In May of this year, the FBI released a public service announcement about social engineering being used in business email compromise attacks, which cost businesses globally more than $5 billion between October 2013 and December 2016.

But, electronic contact is not part of the current scam that’s impacting jewelers and suppliers, Kennedy said.

Instead, the perpetrators are using the phone, calling suppliers pretending to be jewelers, or targeting multi-store retail chains posing as a store manager or employee of another branch.

They will contact the retail store or supplier with a great deal of knowledge about the company, like names of employees, shipping procedures, inventory in stock and SKU numbers.

While some of the information is obtained via phone calls made prior, much is mined from the internet, including the store’s website and the social media profiles of the business owner and his or her employees.

Then the perpetrator will ask for the supplier or store to ship certain high-end items--Kennedy said mainly large diamonds and high-value watches--overnight, with the goal of diverting the package en route by changing the shipping address to an address of their choice.

Sometimes when the fraud is being committed at a multi-store retail chain, the perpetrator will give an address that he or she claims belongs to a customer or salesperson and asks for the item to be sent there instead of the store.

Kennedy said while he has seen this type of fraud before, he has never seen it happening at the level it is right now.

There have been about a dozen attempts in the last two weeks

alone. And those are just the ones that were reported to the JSA, he said, though he noted that only a few of the reported attempts have been successful.

“We are putting this out now because we see it as rampant,” Kennedy said of the alert the JSA issued Friday.

He said that the amount of information now available on the internet is a “very large” contributor to criminals’ ability to socially engineer scams today.
And while Kennedy acknowledges that businesses need to be present on the internet to market themselves today, he says jewelers should carefully consider each piece of information that goes online.

“I feel jewelers are putting far too much information out online,” he said. “The more you put out there, the more you are at risk.”

The JSA has five additional recommendations for jewelers and suppliers to help them avoid becoming a victim of this shipping scheme.

1) Employees need to confirm to whom they are speaking. If someone is on the line whom the employee does not know, he or she should excuse themselves immediately and say they will have to call them back. Employees also can call back after the order or request is made to confirm that it’s legitimate.

Either way, the employee should not use the number given to them by the caller and, instead, call the actual phone number of the business, obtained via Google or elsewhere.

2) Be wary of calls that come from blocked or “unknown” numbers.

3) Alert employees that they should not be fooled into giving out inappropriate information to callers asking questions about personnel or procedures. The perpetrators want to find out as much as they can about a supplier or retailer in order to sound legitimate.

4) Strictly limit the procedures that allow for a change of address on shipments. For example, some firms have only one person who can authorize a change of address or have told the shipping company that all packages on which an address change is attempted should be returned to them.

5) Kennedy also recommended Monday that jewelers or suppliers never give out tracking numbers for packages they are shipping.
Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

The Latest

Gemfields Faberge
SourcingAug 12, 2025
Gemfields Sells Fabergé for $50M

Acquired by a tech investor, the historic brand will continue to focus on jewelry, accessories, and timepieces.

Shipping containers on a ship
Policies & IssuesAug 12, 2025
Higher Tariff on Chinese Imports Paused for 90 Days, Trump Says

President Donald Trump issued an executive order extending the pause on higher tariffs to November as negotiations with China continue.

Jacquie Aiche Thunderbird Slab Collection Campaign
CollectionsAug 12, 2025
Jacquie Aiche’s New Collection Harnesses the Energy of the Thunderbird

The “Thunderbird Slab” collection features a thunderbird motif as a symbol of power, protection, and boundless possibility.

rio-article photo-diamond.jpg
Brought to you by
Taking the Moment Head On: How Rio Grande Champions the Present & Future of Fine Jewelry

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

Duvall O’Steen and Jen Cullen Williams
ColumnistsAug 12, 2025
Creative Connecting: How to Take a Better Headshot

Columnists Jen Cullen Williams and Duvall O’Steen share tips on how to elevate your professional image.

Weekly QuizAug 08, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Lisa Bridge
IndependentsAug 11, 2025
Lisa Bridge to Depart Ben Bridge Jeweler

The retailer, owned by Berkshire Hathaway, is becoming part of the Berkshire Hathaway Jewelry Group with Helzberg.

Bethenny Frankel
Events & AwardsAug 11, 2025
Bethenny Frankel to Give Keynote at CBG’s Experience Show

The Continental Buying Group’s 2025 Tampa Experience Show is slated for Sept. 8-10.

an instructor and a student in a bench jewelry classroom
Brought to you by
Investing in the Next Generation of Bench Jewelers

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

Nora Kühner fashion design consulting trend forecast colors 2027
EditorsAug 11, 2025
The Colors Expected to Be On-Trend in a Couple Years

Associate Editor Lauren McLemore recently attended a fabrics trade show where a trend forecaster shared her predictions for summer 2027.

Brilliant Earth Jolie Mosaics engagement ring
FinancialsAug 08, 2025
Brilliant Earth’s Q2 Sales Up 3% as Engagement Ring Sales Rise

The company raised its full-year sales guidance while noting it has not yet assessed the potential impact of the latest tariff news.

Jewellers for Hope charity event
Events & AwardsAug 08, 2025
GJEPC’s Jewellers for Hope Celebrates 10 Years of Fundraising

The organization has raised more than $1.3 million for charity since its inception.

Rahaminov Diamonds Emerald-Cut Diamond Bezel Bangle
TrendsAug 08, 2025
Piece of the Week: Rahaminov Diamonds’ Bezel Bangle

The brand’s latest iteration of a bezel-set diamond bangle features clean lines and a timeless design for a new modern silhouette.

Black and white photo of Tony Bennett near a microphone
WatchesAug 07, 2025
Bulova’s New Collection Honors Tony Bennett

The first watch in the series commemorates his participation in the Civil Rights movement, marching from Selma to Montgomery in 1965.

Sapphire page in Chatham’s “Ultimate Lab-Grown Catalog”
Lab-GrownAug 07, 2025
Chatham Releases Catalog for Loose Lab-Grown Gemstones

The catalog contains a complete listing of all the loose gemstones in stock, as well as information about the properties of each stone.

Rembrandt Blue Jay, Hummingbird, Cardinal Bird Charms
TechnologyAug 07, 2025
Rembrandt Charms Debuts New Website, Bird Charms

The company added a retailer dashboard to its site and three new birds to its charm collection, the cardinal, blue jay, and hummingbird.

Shipping containers on a ship
Policies & IssuesAug 06, 2025
Tariff on India to Rise to 50%, Trump Says

An additional 25 percent tariff has been added to the previously announced 25 percent.

Claire’s storefront
MajorsAug 06, 2025
Claire’s Files for Chapter 11 Bankruptcy Again

The jewelry and accessories retailer plans to close 18 stores as part of the proceedings.

Smith & Son Jewelers storefront Springfield Massachusetts
IndependentsAug 06, 2025
Smith & Son Jewelers to Close 107-Year-Old Location

Its Springfield, Massachusetts, store is set to close as owner Andrew Smith heads into retirement.

Zahn-Z Beluga Spout Grey Spinel Ring and Beluga Spout Mandarin Garnet Ring
CollectionsAug 06, 2025
Zahn-Z Swims With Whales in ‘Beluga’ Collection

Designer Hiba Husayni looked to the whale’s melon shaped-head, blowhole, and fluke for her new chunky gold offerings.

Paola De Luca presenting Trendbook 2026+ at Vicenzaoro
TrendsAug 06, 2025
Paola De Luca to Release Trendbook 2027+

She will present the 23rd edition of the trend forecasting book at Vicenzaoro on Sept. 7.

Mignon Faget Beyond Katrina Pendant and Beyond Katrina Pin
CollectionsAug 05, 2025
Mignon Faget Commemorates 20th Anniversary of Hurricane Katrina

The New Orleans-based brand’s “Beyond Katrina” jewels honor the communities affected by the storm.

National Jeweler columnist Lilian Raji
ColumnistsAug 05, 2025
The PR Adviser: Affiliate Marketing Is the Cost of Coverage

Lilian Raji explains why joining an affiliate network is essential for brands seeking placements in U.S. consumer publications.

Jewelers of America Logo
Events & AwardsAug 05, 2025
JA Announces Seymour & Evelyn Holtzman Bench Scholarship Winners

The organization has awarded a total of $42,000 through its scholarship programs this year.

2026 Gem Awards logo
Events & AwardsAug 04, 2025
Gem Awards, David Yurman Introduce $50K Grant for Emerging Designers

The winner of the inaugural David Yurman Gem Awards Grant will be announced live at the 2026 Gem Awards gala.

Marlo Laz peridot and diamond Alexandra earrings
TrendsAug 04, 2025
Amanda’s Style File: August’s Bright Baubles

As summer winds down, celebrate the sunny disposition of the month’s birthstones: peridot and spinel.

Surveillance image of Watch King robbery suspect
CrimeAug 04, 2025
‘The Watch King’ Assaulted, Robbed in Queens

Moshe Haimoff, a social media personality and 47th Street retailer, was robbed of $559,000 worth of jewelry by men in construction outfits.

Xavier Dibbrell
MajorsAug 04, 2025
Borsheims Welcomes New Assistant Facilities Manager

Xavier Dibbrell brings more than a decade of experience to the role.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy