Crime

Off-Premises Attacks Spiked in Oct., JSA Says

CrimeNov 14, 2016

Off-Premises Attacks Spiked in Oct., JSA Says

There were eight attacks on traveling salespeople and jewelers away from their stores in October, about four times the monthly average seen so far this year.

New York--The number of attacks on traveling jewelry salespeople and retailers away from their stores spiked last month, prompting the Jewelers’ Security Alliance to issue a special alert and advisory.

According to the JSA, there were eight off-premises attacks in the month of October, about four times the monthly average recorded in January-September.

In one recent case, which the JSA described as “dramatic,” two salespeople driving onto a highway entrance ramp near the Seattle suburb of SeaTac were cut off by one car and struck from behind by another.

While one suspect stood nearby and pointed a handgun, two masked suspects approached the vehicle, broke two windows and assaulted the driver before grabbing a backpack containing diamonds and then puncturing the car’s tires.

Other attacks on traveling salespeople occurred in Lexington, Ky., Las Vegas and Chattanooga, Tenn.

The JSA also noted that a traveling salesperson was murdered earlier this year near the Dallas/Fort Worth airport, following a robbery attempt near the same airport the previous week.

Jewelers, meanwhile, were attacked off-premises in Roswell and Lilburn, Georgia; Thousand Oaks, California; and Naples, Florida.

The jeweler in Roswell got hit while leaving through the back door of her store while the jeweler in Lilburn was robbed in his home’s garage, the JSA said.

In the Naples robbery, four men wearing clown masks hid behind some bushes with a baseball bat and hit a jeweler’s SUV. As he walked to the back of the vehicle to inspect the source of the noise, the suspect struck him with bats, jumped into the SUV and drove off with his jewelry.

The JSA has 11 basic security recommendations for traveling salespeople and jewelers when they are carrying merchandise off-premises. They are the following.

1. Never resist in a robbery.

2. Traveling salespeople need to drive evasively after every sales call and before returning to their hotel, home or office. Drive slowly, cruise around the block, make U-turns, or pull into a fast-food restaurant or bank parking lot. Salespeople need to be aware of their surroundings--is anybody following the car?--and note that highway entrance and exit ramps provide a “favorable opportunity” for boxing in vehicles, the JSA said.

3. When driving to a retail store, scout the location. Park as close to the store as possible, do not enter by a rear or secluded entrance, and don’t stay in the car for any length of time before or after making sales calls.

4. Do not leave jewelry in an unattended vehicle.


5. If jewelers or traveling salespeople think they are being followed, call 911 and tell the dispatcher the situation. If possible, make the call obvious to the suspects because criminals are less likely to pursue if they think their intended victim has called police.

6. Jewelers and salespeople who are having trouble with their trunk lock, door lock or ignition key, or have a flat tire, radiator trouble or have been bumped by another vehicle are likely being targeted for a crime. They should get themselves to a safe place.

7. Jewelers should not take valuable merchandise to their homes.

8. Even those not carrying merchandise should consider themselves a target if they are seen visiting a jewelry store while carrying a bag of any kind.

9. Gangs have been known to place global positioning system, or GPS, devices on salespeople’s cars. There are electronic devices that can detect their presence, and the JSA also recommends that traveling salespeople check under their cars regularly.

10. Keep travel plans confidential, including flights, departure and arrival times, hotels, rental cars and locations to be visited. This includes being careful about the type of information that’s shared on social media.

11. Do not gas up prior to returning a rental car, as it is important to limit exposure to potential crime. Buy the gas from the rental car company beforehand, or just return the car.
Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

The Latest

Brilliant Earth Jane Goodall olive branch necklace and earrings
FinancialsMay 07, 2026
Brilliant Earth Appeals to Higher-Income Shoppers in Q1

The jewelry retailer noted resilience among its higher-end customers while demand softened for its lower-priced offerings.

Kashmir sapphire ring
AuctionsMay 07, 2026
‘Spectacular’ Kashmir Sapphire Headlines Heritage Spring Jewelry Sale

Led by the 6.59-carat sapphire, the sale garnered $9.7 million, a record total for a Heritage jewelry auction.

Billy Welshoff
MajorsMay 07, 2026
Gannon & Scott Names New Regional Account Executive

In his new role, sales specialist Billy Welshoff will focus on the eastern United States.

Antique Jewelry & Watch Show
Brought to you by
Discover Timeless Treasures: A Showcase of Antique Jewelry & Timepieces in Las Vegas

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

José Gaztelu
WatchesMay 07, 2026
Chrono24 Names New CEO

José Gaztelu has been promoted to the role, which has been vacant since last year.

Weekly QuizMay 07, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Jewelers of America Logo
Events & AwardsMay 07, 2026
JA Accepting Applications for 2026 Scholarship Program

It has also opened the application period for the Seymour & Evelyn Holtzman Bench Scholarship through June 30.

White and yellow rough diamonds from the Ekati Diamond Mine
SourcingMay 06, 2026
Canada’s Oldest Diamond Mine Faces Uncertain Future

The owner of the Ekati mine, which opened in 1998, has filed for insolvency protection amid the significant decline in diamond prices.

lvajws image 1.jpg
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the Globe

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Pandora lab grown diamond rings
FinancialsMay 06, 2026
Pandora to Add Carbon Footprint Info to Lab-Grown Diamonds

The company announced the change alongside its Q1 results, which showed that the jewelry brand’s year is off to a shaky start.

Saks Fifth Avenue door sign
MajorsMay 06, 2026
Saks Global Begins Layoffs, Reorganization Plans Closer to Approval

The retailer will cut 16 percent of its corporate workforce as part of its plan to exit bankruptcy.

Heuer Monaco Le Mans
AuctionsMay 06, 2026
Steve McQueen’s Heuer Monaco Watch Heads to Sotheby's

Of the many examples used in the filming of “Le Mans,” this one is believed to have spent the most time on Steve McQueen’s wrist.

Met Gala 2026 Beyonce, Lisa Manobal, Hailey Bieber
EditorsMay 05, 2026
This Ohio Designer’s Jewelry Made It to the Met Gala

Megan Piccione dressed Lauren Wasser in layers of diamond jewelry, making her stand out in a crowd that included celebrities like Beyoncé.

Doug Hucker
SourcingMay 05, 2026
Doug Hucker Returns to His Roots

Following decades of association leadership, the “semi-retired” colored gemstone expert is turning his focus to gemstone education.

New York City FC winning the Philip F. Anschutz MLS Cup Trophy in 2021
Events & AwardsMay 05, 2026
AMNH to Showcase Famous Jewelry, Trophies in Sports History

The museum’s new exhibition will feature one of Jesse Owen’s Olympic medals, Yogi Berra’s crown, Super Bowl rings, and more.

Exhibitor at JIS
Events & AwardsMay 05, 2026
JIS Launches Brand Exposure Program

The new program provides access to media exposure and editorial opportunities for exhibitors and retailers.

Melanie Georgacopoulos Eclipse Collection Campaign Imagery
CollectionsMay 04, 2026
Melanie Georgacopoulos Turns Pearls Into Light for ‘Eclipse’ Collection

The “Eclipse” jewelry collection captures the fleeting moment where light and shadow align though onyx, diamonds, and freshwater pearls.

National Jeweler columnist Sherry Smith, partner at The Retail Smiths
ColumnistsMay 04, 2026
The Key Mindset for Better Trade Show Buying

Buying discipline at trade shows starts with clarity about your inventory levels, Smith writes.

Gild Zadok, Segev Zadok, and Jonathan Zadok at Austin park
IndependentsMay 04, 2026
Zadok Jewelers, Austin Parks Foundation Support Wildflower Preservation

A portion of every engagement ring sold in its Austin showroom will support the care and preservation of Austin’s wildflowers and green spaces.

Gemist new retailer offering
TechnologyMay 01, 2026
Gemist, Saban Onyx Partner on Retailer-Focused Customization Offering

Their partnership combines Gemist’s customization technology with Saban Onyx’s U.S.-based manufacturing capabilities.

Hand putting gas pump in car
SurveysMay 01, 2026
Consumer Confidence Inches Up in April Despite Rising Gas Prices

Respondents were concerned about the Middle East conflict and how it will impact their finances.

Tiffany & Co. Blue Book 2026: Hidden Garden Butterfly Diamond Necklace
CollectionsMay 01, 2026
A ‘Hidden Garden’ Emerges in Tiffany & Co.’s 2026 Blue Book

Our Piece of the Week, the “Butterfly” necklace, showcases a 7.02-carat oval diamond set between diamond, platinum, and 18-karat gold wings.

The Retail Smiths partner and National Jeweler columnist Peter Smith
ColumnistsApr 30, 2026
Peter Smith: A Sleazy Salesman and the Case for Regret Avoidance

Smith uses a comment he overheard in the grocery store to remind retailers that their job is to inspire buying behavior, not just sell.

Claire’s new summer campaign
MajorsApr 30, 2026
Claire’s New Summer Campaign Is a Sensory Wonderland for Gen Alpha

“A Girl SMR at Claire’s” celebrates girlhood through the five senses with stacked jewelry, slime toys, scented accessories, and ASMR.

Cartier London Crash Watch
AuctionsApr 30, 2026
Vintage Cartier Watch Crashes Through Records, Selling for $2M

Believed to be one of three made in 1987, the Cartier London Crash was hot at the “Shapes of Cartier” sale at Sotheby’s Hong Kong.

OAR26_NJ_bulletin_1872x1052_01.jpg
Supplier BulletinApr 30, 2026
OROAREZZO 2026: The B2B Event for Italian Excellence in Goldsmith, Jewelry and Silver Manufacturing

Sponsored by OROAREZZO International Jewelry Exhibition

Tiffany & Co. Mother’s Day email opt out
TechnologyApr 29, 2026
The Thought Process Behind the Mother's Day Email Opt-Out

Some retailers are taking a nuanced approach to marketing what can be a difficult holiday for many.

Dick Abbott
IndependentsApr 29, 2026
Dick Abbott to Retire From The Edge

The Edge has announced its new CEO, as well as a new partnership with an investment firm focused on founder-led software businesses.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy