Crime

Off-Premises Attacks Spiked in Oct., JSA Says

CrimeNov 14, 2016

Off-Premises Attacks Spiked in Oct., JSA Says

There were eight attacks on traveling salespeople and jewelers away from their stores in October, about four times the monthly average seen so far this year.

New York--The number of attacks on traveling jewelry salespeople and retailers away from their stores spiked last month, prompting the Jewelers’ Security Alliance to issue a special alert and advisory.

According to the JSA, there were eight off-premises attacks in the month of October, about four times the monthly average recorded in January-September.

In one recent case, which the JSA described as “dramatic,” two salespeople driving onto a highway entrance ramp near the Seattle suburb of SeaTac were cut off by one car and struck from behind by another.

While one suspect stood nearby and pointed a handgun, two masked suspects approached the vehicle, broke two windows and assaulted the driver before grabbing a backpack containing diamonds and then puncturing the car’s tires.

Other attacks on traveling salespeople occurred in Lexington, Ky., Las Vegas and Chattanooga, Tenn.

The JSA also noted that a traveling salesperson was murdered earlier this year near the Dallas/Fort Worth airport, following a robbery attempt near the same airport the previous week.

Jewelers, meanwhile, were attacked off-premises in Roswell and Lilburn, Georgia; Thousand Oaks, California; and Naples, Florida.

The jeweler in Roswell got hit while leaving through the back door of her store while the jeweler in Lilburn was robbed in his home’s garage, the JSA said.

In the Naples robbery, four men wearing clown masks hid behind some bushes with a baseball bat and hit a jeweler’s SUV. As he walked to the back of the vehicle to inspect the source of the noise, the suspect struck him with bats, jumped into the SUV and drove off with his jewelry.

The JSA has 11 basic security recommendations for traveling salespeople and jewelers when they are carrying merchandise off-premises. They are the following.

1. Never resist in a robbery.

2. Traveling salespeople need to drive evasively after every sales call and before returning to their hotel, home or office. Drive slowly, cruise around the block, make U-turns, or pull into a fast-food restaurant or bank parking lot. Salespeople need to be aware of their surroundings--is anybody following the car?--and note that highway entrance and exit ramps provide a “favorable opportunity” for boxing in vehicles, the JSA said.

3. When driving to a retail store, scout the location. Park as close to the store as possible, do not enter by a rear or secluded entrance, and don’t stay in the car for any length of time before or after making sales calls.

4. Do not leave jewelry in an unattended vehicle.


5. If jewelers or traveling salespeople think they are being followed, call 911 and tell the dispatcher the situation. If possible, make the call obvious to the suspects because criminals are less likely to pursue if they think their intended victim has called police.

6. Jewelers and salespeople who are having trouble with their trunk lock, door lock or ignition key, or have a flat tire, radiator trouble or have been bumped by another vehicle are likely being targeted for a crime. They should get themselves to a safe place.

7. Jewelers should not take valuable merchandise to their homes.

8. Even those not carrying merchandise should consider themselves a target if they are seen visiting a jewelry store while carrying a bag of any kind.

9. Gangs have been known to place global positioning system, or GPS, devices on salespeople’s cars. There are electronic devices that can detect their presence, and the JSA also recommends that traveling salespeople check under their cars regularly.

10. Keep travel plans confidential, including flights, departure and arrival times, hotels, rental cars and locations to be visited. This includes being careful about the type of information that’s shared on social media.

11. Do not gas up prior to returning a rental car, as it is important to limit exposure to potential crime. Buy the gas from the rental car company beforehand, or just return the car.
Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

The Latest

 Sapphire tennis necklace
EditorsNov 07, 2025
Piece of the Week: An MVP’s Sapphire Tennis Necklace

At the 2025 World Series, the Los Angeles Dodgers’ Yoshinobu Yamamoto sported a custom necklace made by California retailer Happy Jewelers.

Foundrae Palm Beach Location Exterior and Founder Beth Hutchens
IndependentsNov 07, 2025
Foundrae’s New Palm Beach Location Is a ‘Golden Solarium’

The brand’s seventh location combines Foundrae’s symbolic vocabulary with motifs from Florida’s natural surroundings.

Watches of Switzerland Mall of America store
FinancialsNov 07, 2025
Watches of Switzerland’s H1 Sales Up 8%

The retailer also shared an update on the impact of tariffs on watch customers.

20-Under-40-2025-LV.png
Brought to you by
Jewelers of America Aligns New Mission to Create Meaningful Impact for Members

From educational programs, advocacy, and recent MJSA affiliation, Jewelers of America drives progress that elevates businesses of all sizes.

AGTA Spectrum winners
SourcingNov 06, 2025
Pink Tourmaline Bracelet, Emerald Suite Take Top Spectrum Honors

Pink and purple stones were popular in the AGTA’s design competition this year, as were cameos and ocean themes.

Weekly QuizNov 06, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
G. St x Jewel Boxing Raffle for City Harvest Graphic
IndependentsNov 06, 2025
Greenwich St. Jewelers Hosts Raffle Supporting Food Rescue

All proceeds from the G. St x Jewel Boxing raffle will go to City Harvest, which works to end hunger in New York City.

Courtney Cornell
IndependentsNov 06, 2025
Cornell’s Jewelers Names New President

Courtney Cornell is part of the third generation to lead the Rochester, New York-based jeweler.

Supplier Spotlight -Recorded-Webinar.png
Brought to you by
Watch: Introducing GIA Jewelry Services

Supplier Spotlight Sponsored by GIA

Trucks at Orapa diamond mine
SourcingNov 06, 2025
De Beers’ Production, Sales Increase in Q3

De Beers also announced more changes in its upper ranks ahead of parent company Anglo American’s pending sale of the company.

Ulrich Wohn
WatchesNov 05, 2025
Shinola President Steps Down Just as He Starts

Former Signet CEO Mark Light will remain president of Shinola until a replacement for Ulrich Wohn is found.

Artifex White Diamond, Fancy Dark Yellowish Brown Diamond, and Blue Sapphire Rings
AuctionsNov 05, 2025
Taylor Swift’s Engagement Ring Designer Makes Her Auction Debut

Kindred Lubeck of Artifex has three rings she designed with Anup Jogani in Sotheby’s upcoming Gem Drop sale.

Tyla Pandora Talisman collection
FinancialsNov 05, 2025
Pandora Posts Modest Q3 Sales Growth Amid ‘Weak’ Consumer Sentiment

The company focused on marketing in the third quarter and introduced two new charm collections, “Pandora Talisman” and “Pandora Minis.”

Brilliant Earth Jane Goodall Peace Medallion
FinancialsNov 05, 2025
Brilliant Earth’s Q3 Sales Climb 10%

The jewelry retailer raised its full-year guidance, with CFO Jeff Kuo describing the company as “very well positioned” for the holidays.

US Supreme Court
Policies & IssuesNov 04, 2025
Supreme Court to Hear Tariffs Case Wednesday

Ahead of the hearing, two industry organizations co-signed an amicus brief urging the court to declare Trump’s tariffs unlawful.

Stuller Inc.’s Danny Clark, Matt Stuller, and Belit Myers
MajorsNov 04, 2025
Danny Clark to Become Stuller CEO, Succeeding Matt Stuller

Stuller COO Belit Myers will take on the additional role of president, with all changes effective at the start of 2026.

Headshot of National Jeweler columnist Peter Smith
ColumnistsNov 04, 2025
Peter Smith: What Do Birds Have to Do With the Price of Gold?

Smith cautions retailers against expending too much energy on things they can’t control, like the rising price of gold.

Mellerio Jardin Pierreries Necklace
TrendsNov 04, 2025
Amanda’s Style File: Fall Colors for November Birthdays

Citrine and topaz are birthstones fit for fall as the leaves change color and the holiday season approaches.

Weston Jewelers Fort Lauderdale store rendering
IndependentsNov 04, 2025
Weston Jewelers Heads to Fort Lauderdale

The family-owned jeweler will open its fourth store in Florida in late 2027.

Matthew Rosenheim
MajorsNov 03, 2025
Matthew Rosenheim Takes Over as JA Board Chair

The trade organization also announced its executive committee and five new directors.

Muse’s Have a Heart x Diamonds Do Good Collection on Flaviana Matata
CollectionsNov 03, 2025
Muse’s ‘Have a Heart’ Collab Returns, Now With DDG

The “Have a Heart x Diamonds Do Good” collection is championed by model and humanitarian Flaviana Matata and will benefit her foundation.

Christies Kashmir sapphire ring
AuctionsNov 03, 2025
Kashmir Sapphire Ring Tops Christie's Online Auction

The ring, set with a nearly 17-carat Kashmir cabochon sapphire, sold for $1 million.

Heavenly Vices Mother Father Spinner Necklace
TrendsOct 31, 2025
Piece of the Week: A Spinner Fit for ‘Frankenstein’

This “Mother Father” spinner necklace from Heavenly Vices Fine Jewelry draws inspiration from Victorian Era jewelry.

My Next Question webinar graphic
Recorded WebinarsOct 31, 2025
Watch: How to Master Google Reviews for Your Business

Experts share top tips on how to encourage positive reviews and handle negative feedback.

GIA iD100® Technology
Supplier BulletinOct 30, 2025
Protect Your Customers and Your Business

Sponsored by the Gemological Institute of America

Seattle PD image of Menashe & Sons Jewelers following Aug. 14 smash-and-grab robbery
CrimeOct 30, 2025
29-Year-Old Man Charged in Multiple Seattle-Area Smash and Grabs

The suspect faces charges in the August robbery of Menashe & Sons Jewelers and is accused of committing smash and grabs at two pawn shops.

Alison Lou Lumière Fine Collection On-Model
Lab-GrownOct 30, 2025
Alison Lou’s New Collection Uses Lab-Grown Diamonds and Resin

The “Lumière Fine” collection was born from designer Alison Chemla’s interest in the transformative power of light.

Buddha Mama gold skull pave huggies
TrendsOct 30, 2025
Amanda’s Style File: A Haunted Halloween

Show off your spooky side with these 12 festive jewels.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy