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The Revenue Hiding Between Your Counter and Your Online CartJewelers are missing out by not offering this one key add-on at the online point of sale, Emmanuel Raheb writes.
Dec 11, 2020
Watch: Three American Lapidaries Talk Trends and Today’s Market
Derek Katzenbach, Jeff Hapeman and Nolan Sponsler discuss what sets them apart, how social media has changed the game and sourcing during the pandemic.
New York—There’s a common trend running through almost every part of the jewelry chain: customers want something unique.
In the faceting and carving sector, this has brought independent cutters and their creations into the spotlight, especially in the U.S. market.
On Tuesday, National Jeweler invited three American lapidaries—Derek Katzenbach, Jeff Hapeman and Nolan Sponsler—onto its “My Next Question” webinar series to talk about their differing styles and how they set themselves apart, what consumers are looking for, how social media has changed the game, and the state of the market in 2020 amid supply chain struggles.
Watch the full session below.
In the faceting and carving sector, this has brought independent cutters and their creations into the spotlight, especially in the U.S. market.
On Tuesday, National Jeweler invited three American lapidaries—Derek Katzenbach, Jeff Hapeman and Nolan Sponsler—onto its “My Next Question” webinar series to talk about their differing styles and how they set themselves apart, what consumers are looking for, how social media has changed the game, and the state of the market in 2020 amid supply chain struggles.
Watch the full session below.
Join us next Tuesday, Dec. 15 at 2 p.m. EDT as Senior Editor, Fashion Ashley Davis chats with The Knot’s Shelley Brown and Severine Ferrari of Engagement 101 about all things bridal and predicted trends.
For more information or to register, visit NationalJeweler.com/webinars.
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