The Italian jewelry company appointed Matteo Cuelli to the newly created role.
Sotheby’s Adds Lots to Bourbon-Parma Jewelry Auction
There are now even more jewels from Marie Antoinette to go around.

Geneva—There are now even more jewels from Marie Antoinette to go around.
In June, Sotheby’s announced that it would hold a jewelry auction this fall featuring pieces with exceptional historical provenance.
“Royal Jewels from the Bourbon-Parma Family” features lots once owned by Queen Marie Antoinette, King Charles X of France, the archdukes of Austria and the dukes of Parma. It will be held in Geneva on Nov. 14.
In September, Sotheby’s unveiled more pieces it was adding to the sale, including a pair of natural pearl and diamond earrings owned by Marie Antoinette and estimated to sell for between $200,000 and $300,000, pictured below.
The six-strand pearl necklace seen below also has a direct link to the iconic queen of France. Its clasp, which is unaltered, was part of her collection and features five large and 18 smaller natural pearls.
In Marie Antoinette’s day, it formed the clasp of a six-row natural pearl bracelet, one of a pair. The necklace was commissioned by later generations of the Bourbon-Parma family and strung with cultured pearls. It could go for between $5,000 and $8,000.
There are also five more diamond jewels to be auctioned come November that are linked to Antoinette, among them a diamond brooch from the late 18th century featuring a yellow diamond.
The double ribbon bow was formerly part of her collection, and it is believed the yellow diamond pendant was added later ($50,000-$80,000).
Also passed down through Marie Antoinette’s descendants is a diamond ring featuring her portrait, made in the late 18th century. It is estimated to sell for between $8,000 and $12,000.
With the recently announced additions from Sotheby’s, the jewelry auction now has a total of 10 pieces once owned by Antoinette.
The sale also now includes jewels that belonged to King Charles X (1757-1836)—the last King of France and last of the Bourbon rulers—his son the Duke of Angoulême, and their descendants.
This includes a diamond tiara, estimated at between $350,000 and $550,000 and seen below, which Sotheby’s said offers insight into how precious objects were disassembled so diamonds and gemstones could be re-used as fashion changed.
The diamonds in the piece came from a badge of the Royal Order of the Holy Spirit, a French order of chivalry founded by King Henri III in 1578; the insignia was originally owned by Charles X, Marie Antoinette’s brother-in-law.
The diamonds were passed down to
Meanwhile, the frame of Charles X’s badge of the Royal Order of the Holy Spirit that originally held the diamonds has remained in the family and will also be offered in November.
Another fascinating piece that has been added to the jewelry auction is a jeweled badge of the Order of the Golden Fleece belonging to Louis Antoine of Bourbon, Duke of Angoulême (1775-1844), who married Marie Antoinette’s daughter, his cousin.
The Order of the Golden Fleece has long been considered the most prestigious and exclusive order of chivalry in the world. Sotheby’s said it’s likely that Louis Antoine received the badge following his participation in the Spanish Expedition of 1823.
Beneath a large white diamond, the badge features the traditional French royal symbol, the oriflamme, represented by a central sapphire and surrounded by flames composed of rubies. The fleece of the ram forms the lower part of the jewel, realized in gold and diamonds ($300,000 to $400,000).
The Latest

Sherry Smith unpacks independent retailers’ January performance and gives tips for navigating the slow-growth year ahead.

From how to get an invoice paid to getting merchandise returned, JVC’s Sara Yood answers some complex questions.

Launched in 2023, the program will help the passing of knowledge between generations and alleviate the shortage of bench jewelers.

Amethyst, the birthstone for February, is a gemstone to watch this year with its rich purple hue and affordable price point.


The manufacturer said the changes are designed to improve speed, reliability, innovation, and service.

President Trump said he has reached a trade deal with India, which, when made official, will bring relief to the country’s diamond industry.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

The designer’s latest collection takes inspiration from her classic designs, reimagining the motifs in new forms.

The watchmaker moved its U.S. headquarters to a space it said fosters creativity and forward-thinking solutions in Jersey City, New Jersey.

The company also announced a new partnership with GemGuide and the pending launch of an education-focused membership program.

IGI is buying the colored gemstone grading laboratory through IGI USA, and AGL will continue to operate as its own brand.

The Texas jeweler said its team is “incredibly resilient” and thanked its community for showing support.

From cool-toned metal to ring stacks, Associate Editor Natalie Francisco highlights the jewelry trends she spotted at the Grammy Awards.

The medals feature a split-texture design highlighting the fact that the 2026 Olympics are taking place in two different cities.

From tech platforms to candy companies, here’s how some of the highest-ranking brands earned their spot on the list.

The “Khol” ring, our Piece of the Week, transforms the traditional Indian Khol drum into playful jewelry through hand-carved lapis.

The catalog includes more than 100 styles of stock, pre-printed, and custom tags and labels, as well as bar code technology products.

The chocolatier is bringing back its chocolate-inspired locket, offering sets of two to celebrate “perfect pairs.”

Any gemstones on Stuller.com that were sourced by an AGTA vendor member will now bear the association’s logo.

The Swiss watchmaker has brought its latest immersive boutique to Atlanta, a city it described as “an epicenter of music and storytelling.”

The new addition will feature finished jewelry created using “consciously sourced” gemstones.

In his new column, Smith advises playing to your successor's strengths and resisting the urge to become a backseat driver.

The index fell to its lowest level since May 2014 amid concerns about the present and the future.

The new store in Aspen, Colorado, takes inspiration from a stately library for its intimate yet elevated interior design.

The brands’ high jewelry collections performed especially well last year despite a challenging environment.

The collection marks the first time GemFair’s artisanal diamonds will be brought directly to consumers.



























