“Ombré Desert Diamonds” will emphasize cream-, champagne-, and brown-colored diamonds, shades that set natural stones apart from lab grown.
‘Apollo’ and ‘Artemis’ Could Sell for $68M at Sotheby’s
The non-matching pair of pears are the most valuable earrings ever to appear at auction, Sotheby’s said.

Geneva--Two non-matching pear-shaped diamond earrings will be up for auction next month, but interested parties will have to pay attention to the bidding on two lots instead of just one.
The “Apollo Blue” and “Artemis Pink” diamonds will hit the auction block at the Magnificent Jewels and Noble Jewels sale at Sotheby’s Geneva on May 16, where they will be sold separately.
Sotheby’s told National Jeweler it decided to offer the earrings as two separate lots to allow for both the opportunity for a bidder to purchase both diamonds, with a view to wearing them as earrings, as well as to give people the chance to buy just one of the diamonds if that is their preference.
The Apollo Blue is a fancy vivid blue diamond that weighs 14.54 carats. The internally flawless, Type IIb stone could sell for between $38 and $50 million. It has been cut and polished into an unmodified pear shape to bring out its color.
The Artemis Pink, meanwhile, is a 16-carat fancy intense Type IIa pink diamond of VVS2 clarity. It’s expected to sell in the range of $12.5 to $18 million. The pink diamond also has been cut into a pear shape.
Sotheby’s named them after Apollo and Artemis, “a twin brother and sister of great power and beauty who were among the most widely venerated of the Ancient Greek deities,” the auction house said in a press release.
They’re the most valuable earrings to appear at auction, according to Sotheby’s, and while the pears might set a new record as a pair, they’re not poised to break any records individually.
The auction record for a pink diamond was set by the 59.60-carat “CTF Pink” last week when it sold for $71.2 million, also making it the most expensive jewel ever sold at auction.
The most expensive blue diamond ever sold at auction is the Oppenheimer Blue. The 14.62-carat fancy vivid blue stone sold for $57.5 million, or $3.9 million per carat, in May 2016.
Editor’s Note: This story was updated on April 12, 2017, to reflect a comment given from Sotheby’s after the story was published on why the two pieces were being sold separately.
The Latest

The brand also debuted its new “Zorae” collection featuring a talisman of protection and harmony inspired by a sheaf of wheat.

As Loudr’s new account manager, Johansen will partner with clients to craft and execute marketing strategies.

The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.

Designers were recognized in 12 categories, from platinum to pearls, before the evening ended with a new, retail-focused award.


This year’s honorees include a Midwest retailer and two multi-store independents, one in New York and the other in New England.

The deadline to submit is June 16.

When investing in your jewelry business, it's important not to overlook the most crucial element of success: the sales associates.

The diamond wholesaler is working with the insurance provider to seamlessly offer personal jewelry insurance to RDI retailers’ clients.

As an homage to iconic crochet blankets, the necklace features the nostalgic motif through a kaleidoscope of cabochon-cut stones.

Discover the dozen up-and-coming brands exhibiting in the Design Atelier for the first time.

The “Royal Ruby” Collection is a quintet of untreated rubies curated by collector Jack Abraham.

The entrepreneur and “Shark Tank” star will share his top tips for success.

Two existing executives have been given new roles.

Meredith Tiderington, an electrical engineering student, was selected for the award.

It will quit assigning the stones specific color and clarity grades in favor of applying “new descriptive terminology.”

From design trends to sustainability, here’s a roundup of can’t-miss education sessions at JCK Las Vegas.

The Jewelers’ Security Alliance offers advice for those attending the annual trade shows.

Her new role is director of strategic initiatives.

The designer is embracing bold pieces with weight to them in “AU79,” a collection she celebrated with a creative launch party.

On an earnings call, CEO J.K. Symancyk discussed what’s working for the company and how it’s preparing for the potential impact of tariffs.

The index partially rebounded after months of decline, due in part to the U.S.-China deal to temporarily reduce import tariffs.

The actress stars in the latest campaign set in Venice, Italy, and is set to participate in other creative initiatives for the jeweler.

The company has joined other labs, including GIA and Lotus Gemology, in adopting the Chinese term for "jadeite jade."

The large stone will be offered at its June sale along with a selection of secondary-type rubies from a new area of the Montepuez mine.

Located in Bangkok, the laboratory is Gemological Science International’s 14th location worldwide.

Those born in June have a myriad of options for their birthstone jewelry.