The $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.
April Birthstone Baubles
Those born in the fourth month of the year get to celebrate with what is arguably the most coveted stone of all--the diamond.

It surprised me when I first found out that the April birthstone was diamond. They’re everywhere these days, representing the commitment a couple makes and serving as the featured stone in some of the most classic, wearable pieces.
But, when you consider how long ago the idea of birthstones was created and how comparatively new the idea of a diamond engagement ring is, it’s less surprising.
According to the American Gem Society, it’s thought that birthstones date back to biblical times, when a priest’s breastplate was adorned with 12 different gems, which then became associated with the zodiac and connected months. This started the tradition of wearing a stone every month to bring good luck, rotating among each to maximize their benefit.
Then in 1912, the American National Association of Jewelers created a list assigning a specific gemstone to each month.
In the birthstone calendar, April now is associated with diamonds. They’re thought to bring a few positive aspects to the wearer, including better relationships, an increased inner strength, balance, clarity and abundance.
Though in today’s market diamonds are synonymous with bridal jewelry, designers also continue to find ways to keep them updated and front-and-center in fashion jewelry as well.
Here are 10 pieces of diamond jewelry that any April baby could wear all the time. All prices listed are retail.
Stuller’s 14-karat rose gold and diamond necklace ($501)
Page Sargisson’s emerald-cut tiny diamond studs in 18-karat gold ($650)
Gabriel & Co.’s studs boast a center stone with a diamond halo that creates a floral motif ($805).
KC Designs’ two-stone ring, featuring diamonds in 14-karat gold, offers a trendy but still classic look ($865).
Melissa Kaye’s “Hazel” necklace with marquise-cut diamonds set in 18-karat white gold ($1,155)
Judith Ripka’s “La Petite” diamond bezel snowflake necklace in 18-karat yellow gold ($1,800)
This is Tura Sugden’s diamond slice ring made in 18- and 22-karat gold ($3,300).
These are Penny Preville’s 18-karat rose gold earrings with pear-shaped center diamonds and pave diamond accents ($5,680).
This ring from Todd Reed has a rough diamond center weighing 1.35 carats and white brilliant-cut diamond accents set in palladium ($5,995).
An 18-karat gold fashion ring from Sylvie collection with yellow, black and white diamonds featuring a 2.01-carat center stone ($15,195)
The Latest

With gold prices on the rise, the “Modern Electrum” collection uses an alternative, non-tarnishing metal alloy composed of gold and silver.

Fruchtman Marketing has new owners, Erin Moyer-Carballea and Manuel Carballea, and will relocate to Miami.

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

In a column for the 2026 State of the Majors issue, Smith lists 10 time-tested principles about sales that still ring true.


In a column for the 2026 State of the Majors issue, Golan spells out how the growing economic divide in the U.S. is reshaping the market.

The “Limitless Expansion of Joy and Hope” collection evokes summer through colored gemstones and motifs of butterflies and florals.

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

The jewel, circa 1890, is from the late Victorian era and was owned by descendants of the last high king of Ireland.

This is what the nine recipients plan to do with the funds.

The Western star’s 14-karat gold signet ring sold for six times its low estimate following a bidding war at U.K. auction house Elmwood’s.

The discussion, "Rebuilding the Jewelry Workforce," will take place on Saturday, May 16, in Troy, Michigan.

The jewelry industry is reassessing its positioning as Gen Z reshapes the retail landscape and lab grown continues to gain market share.

A matching pair of 18.38-carat, D-color diamonds from Botswana’s Jwaneng mine sold for $3.3 million, the top lot of the jewelry auction.

Sponsored by A Diamond Is Forever

The next generation of lapidarists are entrepreneurial, engaged online, and see the craft as a means for artistic expression.

It was the second auction appearance for the fancy vivid blue-green diamond, which sold for $7.8 million at Christie’s Geneva 12 years ago.

Members of the U.S. Marshals Task Force took a 22-year-old man into custody. He was charged with tampering with evidence.

While the overall number of crimes was down, there were more incidences in which robbers pulled out guns, mace, or rammed cars into stores.

Jack Sutton Fine Jewelry is closing its store inside the downtown shopping center after 40 years in business.

Reena Ahluwalia’s painting of the rare red diamond is the first contemporary painting to join the National Gem Collection.

The price of gold has risen, affecting the number of pieces designers make, the materials they use, and how they position themselves.

Peter Smith gives tips on leading meetings, developing marketing, and making trade show appointments in the age of short attention spans.

The 11-piece “Medallions” capsule collection features five motifs: a crying eye, a heart on fire, a spiral, a flower, and a swallow.

From Gen Z’s view of luxury to “doom spending,” these are the six consumer trends to note this year.

The partners have announced the second cycle of the program, which has expanded to include a $25,000 student scholarship.

The owners of Staats Jewelers are heading into retirement.
























