Trends

Jewelry Brand to Know: little h

TrendsJul 20, 2017

Jewelry Brand to Know: little h

The pearl-focused label has garnered attention for its innovative treatment of the gem.

20170720_LittleH-3.jpg
Little h’s 14-karat white gold Grotto pendant with blue topaz and seed pearls embedded in a baroque pearl, and diamonds on clasp ($5,940)

Los Angeles--The pearl has experienced a renaissance in recent years and Hisano Shepherd, the designer of little h, is one of the reasons why.

Shepherd has garnered massive attention ever since she began slicing open the baroque freshwater pearls she favors and embedding their interiors with gemstones.

Her “Pearl Geode” designs have earned her numerous awards. This year alone, Shepherd won first, second and third place in the pearl category at the InDesign awards, making a clean sweep of the category.

She even took home the top honors in the diamond division, for her Trio ring, which features blue diamonds set in a white South Sea pearl and Akoya pearls.

As further recognition of her designs, InDesign bestowed the Cindy Edelstein Emerging Designer Award on Shepherd.

Shepherd’s accolades, including the awards she’s earned from the American Gem Trade Association and the Cultured Pearl Association of America, are not out of nowhere.

The designer is one of the heads of Los Angeles-based pearl company Pearl Paradise, and was creating jewelry long before making her way into the pearl industry.

“My mom wouldn’t let me get my ears pierced so I had to get really creative,” Shepherd explained of her earliest jewelry memories, “reverting pierced earrings into clip-ons and stuff like that.”

A high school class cemented her love of jewelry design, leading her to earn her BFA in Jewelry and Metalsmithing at California State University, Long Beach, and her MFA in the same field at the acclaimed program at the State University of New York, New Paltz.

Shepherd went on to teach jewelry design and work for a fashion jewelry company while creating her own pieces in her spare time.

“I just kept working in the industry and also making my own artwork, wearable jewelry, on the side,” she said.

She had always had a flare for the avant-garde and unusual. At one point, she thought felting was her ultimate calling.



“I thought that was my new direction,” said Shepherd. “I wanted to make something that was a crossover between fashion and jewelry.”

It was only when she met her husband, Jeremy Shepherd, the head of Pearl Paradise, that she began to consider a future in a medium less obviously suited to her style.

She explained: “Nine years ago I joined my husband’s pearl company. I started working with pearls exclusively. Pearl Paradise works predominantly in the classical style, really showcasing
the beauty of the pearls. Pearl Paradise is all about having the most niche pearls and making those accessible to our clients.”

For her own work, though, the overall design of a piece superseded the beauty of the materials.

“I saw a void in innovative or trendsetting jewelry. It was just lacking in pearls,” Shepherd said. “I just saw regular, classic-style mounting after mounting, and I found it quite boring and also not challenging.”

Shepherd decided to leave her creative mark on the classic gem.

“I took it upon myself that it would be my mission to reinvent the pearl and come up with something different and unique.”

In 2011, she launched little h, focusing on the organic shapes of baroque pearls.

Around the same time, she started Pearl Collective, an endeavor from Pearl Paradise that highlights innovative pearl designs from a range of design talents.

“Our settings at Pearl Paradise can be a little bit more demure so it’s more about showcasing the pearls themselves,” Shepherd explained. “For the Pearl Collective we wanted to go to the extreme and make it edgy and more accessible to the younger generation. We collaborated with designers to bring in some fresh ideas; these designers don’t necessarily come from a pearl background or a jewelry background so they give us fresh new takes on pearls and kind of reach a different market.”

For her own line, Shepherd’s pearl geode collection is the culmination of her decades of study, work and experimentation. The genesis of the idea can be found, fittingly, in the jewelry industry’s gemstone mecca, Tucson.

Little h employs baroque freshwater pearls, or soufflé pearls, a term Shepherd said was coined by Jack Lynch of Sea Hunt Pearls, in her designs, which provide the perfect starting point for her “geodes.”

“At least in the pearl community, freshwater pearls are kind of looked down upon as the least expensive type of pearl, but in my jewelry line I look for the finest freshwater pearls,” she said. “Typically for the soufflé pearls, because they have a hollow interior, it’s really the best housing for my stones.

“They come in such beautiful colors. Freshwater pearls are the only cultured pearls that come in a natural color of pink, purple and a kind of peachy tone--I’m just in love with those colors. It goes really well with a lot of different colored gemstones.”

Shepherd favors a wide variety of colored gemstones to adorn the inside of her soufflé pearls, but said that she’s acquired some blue topaz that she is excited to work with next.

Little h begins retailing at $900.
Ashley Davisis the senior editor, fashion at National Jeweler, covering all things related to design, style and trends.

The Latest

De Beers Desert Diamonds Icons Campaign Designer Showcase
SourcingOct 27, 2026
De Beers Celebrates the Holidays With New ‘Desert Diamonds’ Campaign

The “Icons” holiday campaign spotlights four classic diamond jewelry styles reimagined in “Desert Diamond” tones.

Mervis Diamond Importers store
IndependentsOct 27, 2026
Solomon Brothers Acquires Mervis Diamond Importers

Solomon Brothers, which has three stores in the Metro Atlanta area, said it may continue to acquire other independent jewelers.

Woman holding testing swab
IndependentsOct 27, 2026
Gabriel & Co. Supports Charity Partner DKMS With Gala, New Jewels

The fine jewelry brand raised $2.3 million at its annual gala that supports the nonprofit’s fight against blood cancer and blood disorders.

DeBeersICONS_TITLE1_CUSTOMCONTENT_1872x1052 (1).jpg
Brought to you by
A Diamond Is Forever Launches 2026 Holiday Campaign Championing Natural Diamonds

A Diamond Is Forever's holiday campaign reimagines natural diamond icons for a new generation celebrating individuality.

Sarin Bachmann and Julie Walsh
Events & AwardsOct 27, 2026
JFC Announces 2027 ‘Facets’ Honorees

The annual fundraising event is slated for June 6, 2027, at The Venetian Resort in Las Vegas.

Weekly QuizOct 22, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Ali Ahn in Bliss Lau Vantage Collection Campaign
CollectionsOct 26, 2026
Bliss Lau’s ‘Vantage’ Point Is the Hawaiian Horizon

In her “Vantage” collection, Lau explores heritage, identity, and inner strength through designs featuring blue-green Guatemalan jade.

Behind the scenes shot of Tiffany & Co.’s Design and Innovation Workshop
MajorsOct 26, 2026
Tiffany & Co. Takes Consumers Behind the Scenes

The jeweler gave the public backstage tours of its flagship store and its design and innovation workshop as part of LVMH’s open house.

lab channel btyb 0926.png
Brought to you by
Open an Account, Get $50 Off Your First Order. No Code Needed.

Built on Relationships. Refined by Craft.

Jewelers for Children Halloween contest
Events & AwardsOct 26, 2026
Support JFC’s ‘Monster Mash Challenge,’ If You Dare

Vote for which jewelry professional should dress up as a monster to support Jewelers for Children’s annual Halloween fundraiser.

Image from PGI USA Platinum Born campaign
MajorsOct 23, 2026
PGI USA Set to Close at Year’s End

The closure is part of a global restructuring that also includes PGI winding down its operations in Japan, South Korea, and Hong Kong.

Rachel Chalchinsky of Color Source Gems Survivor Tribute Ring
SourcingOct 23, 2026
Rachel Chalchinsky’s ‘Survivor Tribute’ Ring

The ring, our Piece of the Week, was designed by eight-year breast cancer survivor Rachel Chalchinsky of Color Source Gems.

Jewelers of America new logo
TechnologyOct 23, 2026
JA Unveils New Website, Logo

The website offers enhanced member benefit access, industry directories, educational resources, a job board, and access to the MJSA Journal.

Pomellato Paraíba high jewelry choker necklace
FinancialsOct 23, 2026
Kering’s Jewelry Sales Up Double Digits in Q3

Boucheron and Pomellato had a strong third quarter, with Kering looking at jewelry as an increasingly important part of its portfolio.

Stock image of crime scene tape and police cars
CrimeOct 22, 2026
Jeweler Shot and Killed in His Suburban Cincinnati Store

Tara Sinchuri was the owner of Everest Jewels in Fairfield, Ohio, and a father of three. He was found dead in his store on Tuesday.

Verdura cuffs
MajorsOct 22, 2026
Neiman Marcus Has Gifts for the Jewelry Lover Who Has Everything

Bespoke experiences from Buccellati and Verdura are on the retailer’s 2026 “Fantasy Gifts” list.

JIS Fall 2026 jewelry
Events & AwardsOct 22, 2026
JIS Fall 2026 Reports Record-Breaking Attendance

The number of participants at the fall show was up 12 percent.

John Hardy Billie Eilish & Finneas Collection Campaign Imagery
CollectionsOct 22, 2026
Billie Eilish, Finneas Co-Design Collection for John Hardy

The Academy and Grammy award-winning siblings have collaborated with John Hardy on a new jewelry line inspired by their personal style.

Graphic for episode 10 of the My Next Question podcast
PodcastsOct 21, 2026
Episode 10: This Episode Is Haunted 

Diana Singer shared the stories of two “cursed” diamonds on this month’s podcast, which was inexplicably riddled with technical issues.

Gardner Collier Jewelry store in Kirksville Missouri
IndependentsOct 21, 2026
Gardner-Collier Jewelry to Close After 9 Decades in Business

The family-owned jeweler has three locations across Missouri and Iowa.

Underground shaft at the Venetia diamond mine
SourcingOct 21, 2026
Venetia Mines Final Carats Ahead of 2-Year Shutdown

The De Beers-owned diamond mine in South Africa is being put on ice as part of a round of previously announced cost-cutting measures.

Off-White Jewelry Collection Imagery
CollectionsOct 21, 2026
Helzberg, Nordstrom Carrying New Jewelry Collection From Off-White

The collection centers designs with clean geometric lines, chunky sculptural pieces, and recognizable details from the luxury fashion brand.

Gemfields rubies
SourcingOct 21, 2026
Gemfields’ Mixed-Quality Ruby Auction Earns $52M

The miner said it saw particularly strong prices for larger, fine-quality rubies at the sale.

Stock image of police cars with lights on
CrimeOct 20, 2026
Security Guard Charged With Murder in Shooting at Texas Mall

The guard opened fire on a man who was smashing a jewelry display case at La Gran Plaza in Fort Worth last week, police said.

David Gardner’s Jewelers interior
IndependentsOct 20, 2026
David Gardner’s Jewelers Unveils Newly Expanded, Revamped Showroom

The Texas jeweler added 2,000 square feet to its reimagined showroom, complete with a new design studio and an event space.

Kylie Jenner Fantasy Bra Victoria’s Secret Fashion Show
SourcingOct 20, 2026
The $50M Victoria’s Secret ‘Fantasy Bra’ By The Numbers

Jacob & Co.'s diamond masterpiece is the most expensive Fantasy Bra ever worn on the Victoria’s Secret Fashion Show runway.

Mignon Faget Atelier Collection Campaign Imagery
CollectionsOct 20, 2026
Mignon Faget’s Collection Chooses Handmade Over AI

The “Atelier” collection was inspired by the tools, rituals, and objects in an artist’s studio as a quiet rebuttal to an automated world.

 Rio Grande engagement ring and band
MajorsOct 19, 2026
The Knot to Acquire Rival Wedding Planning Platform Zola

The pending acquisition is an “exciting opportunity” for wedding vendors to grow their business, said The Knot Worldwide’s CEO.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy