The luxury goods company said founder Ippolita Rostagno will remain at the brand’s helm.
Shinola Just Made a Mickey Mouse Collection
It’s one of a number of brands celebrating the iconic cartoon character’s 90th birthday.

New York—Shinola has unveiled a capsule collection commemorating arguably the most iconic animated character in history.
Shinola x Disney Mickey Classics Collection is comprised of five limited edition watches and other special products depicting Mickey Mouse in honor of the character’s 90th birthday.
The Runwell timepieces, which are celebrating their fifth anniversary, display illustrations of Mickey by Jeff Shelly, Disney’s character artist, made just for Shinola and inspired by iconic Mickey Mouse moments from films like “Plane Crazy” and “Steamboat Willie.”
Each timepiece, of which 90 styles are available, is accompanied by a framed original sketch of Mickey, as well as a Shinola sketchbook.
The collection is rounded out with the Runwell backpack with a special hand-stitched Mickey Mouse applique, as well as a leather tech portfolio, journals, a wall clock and the Runwell Turntable.
Available this month at Shinola and Disney stores, as well as online and at select specialty retailers, the capsule collection starts at $28 for a journal and tops off at $2,800 for the turntable.
Shinola x Disney Mickey Classics Collection is part of the “Mickey the True Original,” project, in which Disney is collaborating with a variety of brands to commemorate the beloved cartoon character.
In the watch world, Swatch partnered with artist Damien Hirst to create two abstract-style Mickey Mouse watches while Citizen, which has a more in-depth partnership with Disney, made eight watches to mark the mouse’s birthday.
“Shinola is a company that believes in celebrating American success stories,” Shinola President Shannon Washburn said in a press release. “We are proud to join Disney in honoring the magic of Mickey Mouse while also commemorating the five-year anniversary of our flagship watch, the Runwell.”
The Latest

Laura Burdese, who joined the Italian luxury brand in 2022, will take on the role in July.

The National Jeweler editors revisit the most noteworthy industry happenings and design trends from 2025.

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Need a gift for the cat lover who has everything? Look no further than our latest Piece of the Week.


It purchased the “Grosse Pièce,” an ultra-complicated Audemars Piguet pocket watch from the ‘20s, for a record-breaking price at Sotheby’s.

The lab-grown diamond grower now offers custom engagement and fashion jewelry through its Kira Custom Lab Jewelry service.

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

Chandler got his start at Michelson Jewelers and has served as DCA president and CEO since 2001. He will retire at the end of the month.

Sponsored by Digital Monitoring Products

The special-edition egg pendant ingested in a New Zealand jewelry store was recovered after a six-day wait.

Associate Editor Natalie Francisco plays favorites with Piece of the Week, selecting a standout piece of jewelry from each month of 2025.

The “Love and Desire” campaign is inspired by the magic that follows when one’s heart leads the way, said the brand.

Two awardees will receive free tuition for an educational course at the Swiss lab, with flights and lodging included.

Berta de Pablos-Barbier will replace Alexander Lacik at the start of January, two months earlier than expected.

Sotheby’s held its first two jewelry sales at the Breuer building last week, and they totaled nearly $44 million.

Winners will receive free registration and lodging for its fourth annual event in Detroit.

Here are six ideas for making more engaging content for Instagram Reels and TikTok, courtesy of Duvall O’Steen and Jen Cullen Williams.

The honorees include a notable jewelry brand, an industry veteran, and an independent retailer.

Carlos Jose Hernandez and Joshua Zuazo were sentenced to life without the possibility of parole in the 2024 murder of Hussein “Sam” Murray.

Yood will serve alongside Eduard Stefanescu, the sustainability manager for C.Hafner, a precious metals refiner in Germany.

The New Orleans jeweler is also hosting pop-up jewelry boutiques in New York City and Dallas.

Set in a Tiffany & Co. necklace, it sold for $4.2 million, the highest price and price per carat paid for a Paraíba tourmaline at auction.

The jeweler’s “Deep Freeze” display showcases its iconic jewelry designs frozen in a vintage icebox.

Take luxury gifting to new heights this holiday season with the jeweler’s showstopping 12-carat sphene ring.

This year's theme is “Unveiling the Depths of the Ocean.”

In its annual report, Pinterest noted an increase in searches for brooches, heirloom jewelry, and ‘80s luxury.






















