The deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.
Alrosa Digs Up First Large Colored Diamond at New Deposit
The 17.44-carat gem-quality yellow diamond is from the Verkhne-Munskoye deposit.

Moscow—Alrosa has announced the recovery of the first large colored diamond from its newest deposit.
The miner said it recovered a 17.44-carat gem-quality yellow diamond this month from the Verkhne-Munskoye deposit.
The stone’s structure transitions between octahedron and dodecahedron, and it measures 18mm x 20mm x 9mm.
Alrosa Deputy CEO Evgeny Agureev said: “This is the first rough diamond with bright color found at the Verkhne-Munskoye since it was launched in 2018. The United Selling Organization of Alrosa will assess and evaluate this stone in detail. We hope this deposit will give us more large and interesting discoveries in future.”
The Verkhne-Munskoye mine is Alrosa’s largest investment project, with about $245 million sunk into the mine in preparation for its opening.
Located about 100 miles from Udachny, Russia in the Yakutia region, the mine is forecast to produce 1.8 million diamond carats annually and is expected to operate through 2042.
Alrosa estimates its total investment for the life of the mine will be about $919 million.
So far, Alrosa has explored four kimberlite pipes at the Verkhne-Munskoye deposit. The 17-carat yellow was discovered at the Zapolyarnaya pipe.
The miner said of its overall diamond production, less than 0.1 percent are gem-quality colored stones, with most coming from the Arkhangelsk region and the north of Yakutia.
Like other fancy colored diamonds Alrosa has dug up in the past, the new discovery will be sent to its cutting and polishing division, Diamonds of Alrosa, which also cut the 20.69-carat fancy vivid yellow “Firebird” diamond and the 14.83-carat fancy vivid purple-pink “Spirit of the Rose” diamond.”
The Latest

The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.

The “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

The updated catalog has a newly dedicated section for gift wrapping.


Everett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.

Fourth-generation CEO Lilly Mullen wants to emphasize experience, connection, and personalized service.

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

The new award, created in partnership with Henne Jewelers, honors the late designer’s legacy through supporting jewelry education.

The NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.

Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.

The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.

Former Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.

The $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.

With gold prices on the rise, the “Modern Electrum” collection uses an alternative, non-tarnishing metal alloy composed of gold and silver.

Fruchtman Marketing has new owners, Erin Moyer-Carballea and Manuel Carballea, and will relocate to Miami.

In a column for the 2026 State of the Majors issue, Smith lists 10 time-tested principles about sales that still ring true.

In a column for the 2026 State of the Majors issue, Golan spells out how the growing economic divide in the U.S. is reshaping the market.

The “Limitless Expansion of Joy and Hope” collection evokes summer through colored gemstones and motifs of butterflies and florals.

The jewel, circa 1890, is from the late Victorian era and was owned by descendants of the last high king of Ireland.

This is what the nine recipients plan to do with the funds.

The Western star’s 14-karat gold signet ring sold for six times its low estimate following a bidding war at U.K. auction house Elmwood’s.

The discussion, "Rebuilding the Jewelry Workforce," will take place on Saturday, May 16, in Troy, Michigan.

A matching pair of 18.38-carat, D-color diamonds from Botswana’s Jwaneng mine sold for $3.3 million, the top lot of the jewelry auction.

Sponsored by A Diamond Is Forever

The next generation of lapidarists are entrepreneurial, engaged online, and see the craft as a means for artistic expression.

It was the second auction appearance for the fancy vivid blue-green diamond, which sold for $7.8 million at Christie’s Geneva 12 years ago.
























