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The diamond manufacturer also announced a range of charitable endeavors to celebrate its silver anniversary.
Here, guests at the Hari Krishna’s 25th anniversary celebration, held earlier this month in India, are pictured with the new company logo.
Mumbai--To celebrate its 25 years in business, diamond manufacturer Hari Krishna Exports Pvt Ltd. is revamping its brand image and doing it in style.
The Mumbai-based company threw a party at Hotel Sahara Star with more than 1,100 guests in attendance earlier this month. There, Hari Krishna unveiled a new logo to represent its “modern, approachable” brand identity, the company said in a press release.
Though it has a new look, the company said it is continuing to strive to deliver the best customer service possible, and has embarked on some charitable endeavors as a sign of gratitude toward its community of clients.
Hari Krishna said it will plant trees on behalf of top clients, multiplying the number of years the company has worked with these clients by 10. For example, the company will plant 100 trees for the clients of 10 years.
The company also plans to embark on educational sponsorships for one child per client, though it didn’t disclose any specifics of this endeavor.
On July 3, Hari Krishna hosted a blood drive, which resulted in the collection of 384 units of blood.
The company also said that it will establish a loyalty program for their customers, to launch in January 2018.
“It has been an incredible journey so far and the credit of this success goes to the entire team of Hari Krishna, customers and well-wishers, as well as the stakeholders,” company co-founder Shri. Savji Dholakia said during the Silver Jubilee celebration. “It is truly gratifying to see the 25-year long journey in today’s event.”
Fellow co-founder Shri. Ghanshyam Dholakia commented, “It gives us immense pleasure to announce that we are celebrating our 25th anniversary this year. We believe it’s our commitment and support from our bankers, miners, customers, well-wishers and the Hari Krishna team that has helped us to thrive with success for such a long time. We are hopeful for a further glorious future in the industry with the support from our customers and well-wishers.”
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