The childhood craft of making dried pasta necklaces for Mother’s Day is all grown up as the 14-karat gold “Forever Macaroni” necklace.
Macy’s links itself with fashion tech startup
The retailer has a new, exclusive partnership with Nineteenth Amendment on Macys.com, putting the tech firm’s designers and their made-to-order items in front of Macy’s millennial shoppers.

New York--Macy’s Inc. has inked an exclusive partnership with fashion tech startup Nineteenth Amendment.
Nineteenth Amendment curates a selection of emerging designers from around the world and presents their collections in 19-day pre-sales online. Once the collections are sold, they then are put into production, leaving no excess inventory.
The platform also allows designers to sell their pieces directly to shoppers, who will receive a custom-made garment produced in a limited quantity in the United States.
There’s no limit to how many pieces can be made, and there also is no minimum, so anything that is purchased is produced, according to the company.
The alliance between the tech firm and Macy’s aims to bring Nineteenth Amendment’s more than 300 up-and-coming designers in front of the retailer’s millennial shoppers.
For now, Macy’s will provide an online integration by linking to Nineteenth Amendment on its website, and in the future will be able to offer its consumers exclusive first-look access to featured designers and collections.
“What Nineteenth Amendment provides to independent designers is a risk-free way to come to market,” Macy’s CEO and Chairman Terry Lundgren said.
Macy’s first started working with the fashion tech company as part of the NY Fashion Tech Lab, which aims to offer a platform for early-stage fashion tech companies.
Macy’s and Nineteenth Amendment both were participants in the first class during the summer of 2014, with a number of executives from the retailer mentoring the Nineteenth Amendment team for three months and leading to this collaboration.
Jewelry company Alex and Ani also was a mentor for Nineteenth Amendment during Fashion Tech Lab.
While the start-up currently only offers women’s and men’s apparel, CEO and co-founder Amanda Curtis told National Jeweler that they “would love to, in the future, open (their) platform to independent jewelry designers” and explore the same business model in the jewelry industry.
The Latest

Set with May’s birthstone and featuring an earthworm, this ring is a perfect celebration of spring.

“Bridal 2025–2026” includes popular styles and a dedicated section for quick pricing references of lab-grown diamond bridal jewelry.

Supplier Spotlight Sponsored by GIA

Though currently paused, high tariffs threaten many countries where gemstones are mined. Dealers are taking measures now to prepare.


Located in Miami’s Design District, the 4,000-square-foot store is an homage to David and Sybil Yurman’s artistic roots.

May babies are lucky indeed, born in a month awash with fresh colors and celebrated with one of the most coveted colored gemstones.

Six new retail businesses were selected for the 2025 program, which began in January.

The deadline to apply for the Seymour & Evelyn Holtzman Bench Scholarship is June 12.

What’s really worrying U.S. consumers isn’t the present situation; it’s what the economy is going to look like six months from now.

Now called The Instore Jewelry Show, it will include holiday-focused education, interactive workshops, and a window display contest.

It includes pricing for unenhanced Colombian emeralds in the fine to extra fine range.

The “Sea of Wonder” collection features pieces inspired by the ocean, from its waves to flora and creatures like urchins and sea turtles.

The 23-carat fancy vivid blue diamond, set to headline Christie’s May jewelry auction, was expected to sell for as much as $50 million.

G.B. Heron Jewelers in Salisbury, Maryland, is set to close as its owner, Jeff Cassels, retires.

Emmanuel Raheb outlines the differences between the two platforms and posits that the most successful jewelers use both.

The miner said its April sale featured a mix of commercial-quality primary rubies and secondary rubies of varying quality.

U.S. customs agents in El Paso, Texas, intercepted the package, which would have been worth $9 million if the jewelry was genuine.

Health monitors become statement pieces when paired with the brand’s new collection of stackable diamond-studded bands.

Ten organizations were selected this year.

Kim Carpenter and Sam Gevisenheit have joined the brand.

“Shell Auranova” is the next generation of the brand’s bridal line, featuring half-bezel engagement rings with bold and fluid designs.

Boucheron and Pomellato performed well in an otherwise bleak quarter for Kering amid struggles at Gucci.

Designer Deborah Meyers created her birds from oxidized sterling silver, rose-cut diamond eyes, and Akoya Keshi pearl feathers.

The company said it expects sightholders to remain “cautious” with their purchasing due to all the unknowns around the U.S. tariffs.

Sponsored by the Gemological Institute of America

Simon Wolf shares why the time was right to open a new office here, what he looks for in a retail partner, and why he loves U.S. consumers.