Smith recalls a bit of wisdom the industry leader, who died last week, shared at a diamond conference years ago.
Sam’s Club Adds Bridal to its Jewelry Line
The Walmart-owned warehouse chain expanded the “S Collection” to include engagement rings and eternity bands.

Bentonville, Ark.—Warehouse chain Sam’s Club recently announced the addition of engagement rings and eternity bands to its in-house jewelry line.
The membership-only retailer, owned by Walmart Inc., said in a company announcement and blog post that it has expanded its “S Collection” to include bridal styles, ranging in price from $3,000 to $6,000.
In explaining the pricing, the company pointed to The Knot’s 2018 Real Weddings Study, which found that the average U.S. couple spent $5,680 on an engagement ring, down about 2 percent compared with the previous year.
The collection includes engagement rings and eternity bands, sold together or separately, in 14-karat white, yellow, and rose gold, and all pieces are accompanied by appraisals from the International Gemological Institute.
The pieces will be set with natural diamonds; a company spokesperson told National Jeweler Thursday that Sam’s Club does not have plans to offer lab-grown diamonds.
The retailer is touting the affordability of the collection, describing it as “great bling for less cha-ching” on its website.
Sam’s Club is also promoting the convenience, stating the ring can be delivered to the customer within five days of placing the order online.
Store associates also are available to work with customers interested in creating a customized ring, the retailer said.
While shopping for jewelry in a warehouse club may seem unusual, it is certainly not uncommon.
Costco reported it its latest quarterly results that it sold a $400,000 diamond ring, and the company ranked third on National Jeweler’s 2018 $100 Million Supersellers list, a ranking of the largest sellers of fine jewelry in North America.
The Latest

The “Victoria” necklace features a labradorite hugged by diamond accents in 18-karat yellow gold.

Two lower courts have moved to block the import taxes, which will remain in place as the legal battle continues.

Jewelers of America is leading the charge to protect the industry amidst rising economic threats.

The Kansas City Chiefs quarterback shares Hublot’s dedication to pursuing greatness, the Swiss watchmaker said.


The Type IIa stone, recovered from Botswana’s Karowe diamond mine last month, features unique coloration.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

From sunrise yoga to tariffs talks, these are some events to check out at the upcoming inaugural event.

Breitling is now the NFL’s official timepiece partner, a move that puts the brand in front of the millions of Americans who watch football.

NYCJAOS is set for Nov. 21-23 in New York City’s Chelsea neighborhood.

U.S.-based investment company SMG Capital LLC is the new owner of the luxury brand.

Sapphire’s variety of colors make it the perfect birthstone for September.

The retailer has raised its guidance after seeing total sales increase 3 percent in the second quarter, beating expectations.

Niccolò Rossi di Montelera, executive chairman of the board, was appointed as interim CEO.

The three-floor space also features the jeweler’s largest VIP salon in Japan and offers an exclusive diamond pendant.

The collection is a collaboration between Stephanie Gottlieb Fine Jewelry and Oak and Luna, focusing on understated essentials.

The highlight of a single-owner jewelry and watch collection, it’s estimated to fetch up to $7 million at auction this December.

CEO Efraim Grinberg noted a resurgence in the fashion watch market.

The “Bullseye” necklace, with vintage bakelite and peridot, August’s birthstone, is the perfect transitional piece as summer turns to fall.

Sponsored by Clientbook

It will classify lab-grown stones into one of two categories, “premium” or “standard,” in lieu of giving specific color and clarity grades.

President Duma Boko addressed the country’s medical supply chain crisis in a recent televised address.

Former Free People buyer Afton Robertson-Kanne recently joined the retailer.

The jeweler teamed up with two local organizations for its inaugural “Back to School and Bling” event.

The singer’s new bling, reportedly a natural old mine-cut diamond, is no paper ring.

Dubbed the “Imboo,” or “buffalo,” emerald, the rough gemstone is part of Gemfields’ latest emerald auction, which is taking place now.