The “What’s Your Signature?” campaign invites women to think about how they see themselves.
Webinar: Getting Real ROI from Social Media
Next week, Likeable Local will hold a webinar featuring CEO Dave Kerpen, who will teach jewelers how to get the most out of their social media to advertise their businesses.

New York--Though finding the right marketing plan and reaching customers in the right space can be challenging for jewelers, social media provides affordable, effective methods for retailers to advertise their businesses.
On Tuesday, March 22 at 12 p.m., Likeable Local CEO Dave Kerpen will teach jewelers how to utilize this valuable tool to maximize the effectiveness of their online advertisements in a webinar called “How to Get Real ROI From Social Media for Jewelers.”
It is free, and interested parties can register on the Likeable Local website.
Based in New York, Likeable Local is a social media marketing platform and app for small and mid-sized businesses. Likeable Local also is a benefit partner of Jewelers of America, meaning JA members get discounts on the company’s services. (National Jeweler is a for-profit subsidiary of JA, acquired by the association in February.)
For questions about the upcoming social media webinar, reach out to Likeable Local at 212-359-4347.
The Latest

The big diamond’s sale added to the company’s revenue though the market remains “challenging” overall, particularly for smaller goods.

Rob Bates of The Jewelry Wire will also moderate a panel on the state of the jewelry industry during the virtual event.

You deserve to know what you are selling–to protect your customers as well as your business and your reputation.

The Jewelry Symposium will honor two industry veterans with lifetime achievement awards at its upcoming May event.


With their durability, brilliance, and beauty, diamonds are the perfect stone for everyday birthstone jewelry.

The retailer failed to file its annual report on time and said it may issue a going concern warning.

Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.

Smith recounts a recent trip to the post office that included an uncomfortable, embarrassing, and public exchange between two employees.

John Cowley, who has more than 30 years of experience, is succeeding Tearle as the lab’s chief financial officer.

Founder Erica Silverglide has designed 35 colorful pieces set with fluorescing gemstones for the brand's first finished jewelry offering.

“Ukrainian Jewelry | Contemporary Jewelry and Art Jewelry from Ukraine” features 33 contemporary Ukrainian designers and studios.

“The Golden Now” campaign celebrates the here and now with the brand’s signature styles and a selection of its new pieces.

Signet confirmed that Caffie, president of Zales and Banter, and Bentzen, who headed Blue Nile, have left the company.

The antique jewelry dealer talks about the importance of including Black Americans in jewelry history and preserving their stories.

Both its mines faced challenges last year, from operational issues to disruptions in the market.

Iconic pieces, like the Mike Todd Diamond Tiara, appear in the superstar’s new music video for her song inspired by the actress.

The luxury retailer, which went Chapter 11 in January, announced Thursday that it has secured $500 million in exit financing.

The NouvelleBox ballroom will feature independent jewelry designers, including Lene Vibe, Wyld Box Jewelry, and Kiaia Limited.

The one-of-a-kind locket, our Piece of the Week, opens to reveal three hidden images to keep close to your heart.

The new facility was also designed to better serve its growing customer base in Canada.

The campaign is a tribute to the year 1893, when Kokichi Mikimoto created the world’s first cultured pearl.

It is the only GIA school to offer the GIA Graduate Gemologist program in Chinese.

The initiative connects veterans and parents returning to the workforce with careers in jewelry retail.

The wholesale manufacturer and precious metals refiner has appointed Michael Angelo as its new national sales representative.

Foundrae also accused the jewelry giant of copying its mood board style of marketing.

A Patek Philippe for Tiffany & Co. timepiece owned by the American businessman who died on the Titanic will be offered at Freeman's Chicago.

























