Independents

This North Carolina Jeweler Is Passing the Torch

IndependentsApr 28, 2026

This North Carolina Jeweler Is Passing the Torch

The owners of Gregory Jewelers in Morganton, North Carolina, are heading into retirement.

Gregory's Jewelers storefront
Gregory Jewelers’ owners are preparing to retire. (Image courtesy of Gregory Jewelers’ Facebook page)
Morganton, N.C.—The owners of Gregory Jewelers in Morganton, North Carolina, are ready to retire and pass the torch to a new owner.

The jeweler was established in 1948 by Lavone Gregory, whose family operated the business for decades.

Darwin Wilder purchased the business in 2017 after working for the previous owners for many years.

He got his start in the jewelry business in 1982, earning his Graduate Gemologist diploma from GIA and his AGS Certified Gemologist diploma.

Darwin, 65, alongside his wife Debbie, 68, have run the business together for nearly a decade, but they’re now ready to retire.

“It’s not from lack of business at all. It simply was just time for us to retire and be able to do something,” said Darwin in an interview with National Jeweler.

Former owner Steven L. Gregory died earlier this month. While his passing didn’t factor into this decision, Darwin said he was in full support of the couple retiring and taking some time for themselves.

While business is booming, the couple is ready to enjoy their golden years.

“We’ll be able to do some things while we’re still able to,” he said.

They plan to travel to state parks and to Michigan to see their family, with their 10th grandchild on the way this fall.

The pair plans to stay in Morganton. They chose the town because they love the Great Smoky Mountains and it seemed to be the perfect spot to live and retire.
 
 Related stories will be right here … 

“We thank you for the many years of loyal patronage, for supporting our local family business, and the privilege of sharing in all the happy occasions that are conveyed with a beautiful piece of fine jewelry from Gregory Jewelers,” said the jeweler in a letter to its customers.

Rather than closing the doors, the couple wanted to find a buyer to continue running the store.

While the deal is still in the works, the buyer is someone Darwin has worked with for several years, with more details to follow. 

The buyer initially said they didn’t want the store, Darwin said, in the hopes the couple would stay just a little longer.

Retiring is a bittersweet moment for the two, particularly not seeing their customers on a regular basis.

“We’ve seen five generations of people come through,” he said. “The people coming in are your friends. If they’re not when they come in, we hope they are before they leave.”

Beginning today through May 2, the store is hosting a going-out-of-business sale. 

The Latest

Former Macy’s CEO Jeffrey Gennette
TrendsMay 11, 2026
Former Macy’s CEO Joins Signet Jewelers Board

Jeffrey Gennette, who retired in 2024 after 41 years with Macy’s, is the newest member of the jewelry retailer’s board of directors.

Buddha Mama gold earrings hexagon emerald
TrendsMay 11, 2026
Amanda’s Style File: Lucky May

May babies are lucky to have emeralds, a gemstone admired for centuries, as their birthstone, writes Amanda Gizzi.

Clientbook Logo
TechnologyMay 11, 2026
Clientbook’s New Tool Helps Jewelers Plan In-Store Events

The new module allows retailers to plan, promote, and measure the success of events from a single dashboard.

1872x1052-NextGem-2026-National-Jeweler-Advertorial.jpg
Brought to you by
How Modern Training Is Becoming a Competitive Advantage for Jewelry Retailers

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

Pandora lab grown diamond necklace
Lab-GrownMay 08, 2026
NDC Publicly Criticizes Pandora Over ‘Misleading’ Natural Diamond Claims

NDC said in an open letter that Pandora’s statements about the carbon footprint of lab grown versus natural diamonds are inaccurate.

Weekly QuizMay 07, 2026
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Ronnie VanderLinden and Feriel Zerouki
SourcingMay 08, 2026
Ronnie VanderLinden Takes Over as WDC President

The diamantaire and industry leader succeeds Feriel Zerouki and said he will focus on being a “champion” for natural diamonds.

Glenn Spiro Old Moghul Golconda Earrings
TrendsMay 08, 2026
Rihanna Chooses ‘Desert Diamonds’ for 2026 Met Gala

She wore our Piece of the Week, Glenn Spiro’s “Old Moghul Golconda” earrings, featuring fancy brown-yellow diamonds totaling 51.90 carats.

Antique Jewelry & Watch Show
Brought to you by
Discover Timeless Treasures: A Showcase of Antique Jewelry & Timepieces in Las Vegas

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

Kennedy’s Jewelers tourmaline necklace
Events & AwardsMay 08, 2026
JA Announces 2026 CASE Award Winners

Two pieces were named “Best in Show,” one from the retail category and one from the supplier category.

Brilliant Earth Jane Goodall olive branch necklace and earrings
FinancialsMay 07, 2026
Brilliant Earth Appeals to Higher-Income Shoppers in Q1

The jewelry retailer noted resilience among its higher-end customers while demand softened for its lower-priced offerings.

Kashmir sapphire ring
AuctionsMay 07, 2026
‘Spectacular’ Kashmir Sapphire Headlines Heritage Spring Jewelry Sale

Led by the 6.59-carat sapphire, the sale garnered $9.7 million, a record total for a Heritage jewelry auction.

Billy Welshoff
MajorsMay 07, 2026
Gannon & Scott Names New Regional Account Executive

In his new role, sales specialist Billy Welshoff will focus on the eastern United States.

José Gaztelu
WatchesMay 07, 2026
Chrono24 Names New CEO

José Gaztelu has been promoted to the role, which has been vacant since last year.

Jewelers of America Logo
Events & AwardsMay 07, 2026
JA Accepting Applications for 2026 Scholarship Program

It has also opened the application period for the Seymour & Evelyn Holtzman Bench Scholarship through June 30.

White and yellow rough diamonds from the Ekati Diamond Mine
SourcingMay 06, 2026
Canada’s Oldest Diamond Mine Faces Uncertain Future

The owner of the Ekati mine, which opened in 1998, has filed for insolvency protection amid the significant decline in diamond prices.

Pandora lab grown diamond rings
FinancialsMay 06, 2026
Pandora to Add Carbon Footprint Info to Lab-Grown Diamonds

The company announced the change alongside its Q1 results, which showed that the jewelry brand’s year is off to a shaky start.

Saks Fifth Avenue door sign
MajorsMay 06, 2026
Saks Global Begins Layoffs, Reorganization Plans Closer to Approval

The retailer will cut 16 percent of its corporate workforce as part of its plan to exit bankruptcy.

Heuer Monaco Le Mans
AuctionsMay 06, 2026
Steve McQueen’s Heuer Monaco Watch Heads to Sotheby's

Of the many examples used in the filming of “Le Mans,” this one is believed to have spent the most time on Steve McQueen’s wrist.

Met Gala 2026 Beyonce, Lisa Manobal, Hailey Bieber
EditorsMay 05, 2026
This Ohio Designer’s Jewelry Made It to the Met Gala

Megan Piccione dressed Lauren Wasser in layers of diamond jewelry, making her stand out in a crowd that included celebrities like Beyoncé.

Doug Hucker
SourcingMay 05, 2026
Doug Hucker Returns to His Roots

Following decades of association leadership, the “semi-retired” colored gemstone expert is turning his focus to gemstone education.

New York City FC winning the Philip F. Anschutz MLS Cup Trophy in 2021
Events & AwardsMay 05, 2026
AMNH to Showcase Famous Jewelry, Trophies in Sports History

The museum’s new exhibition will feature one of Jesse Owen’s Olympic medals, Yogi Berra’s crown, Super Bowl rings, and more.

Exhibitor at JIS
Events & AwardsMay 05, 2026
JIS Launches Brand Exposure Program

The new program provides access to media exposure and editorial opportunities for exhibitors and retailers.

Melanie Georgacopoulos Eclipse Collection Campaign Imagery
CollectionsMay 04, 2026
Melanie Georgacopoulos Turns Pearls Into Light for ‘Eclipse’ Collection

The “Eclipse” jewelry collection captures the fleeting moment where light and shadow align though onyx, diamonds, and freshwater pearls.

National Jeweler columnist Sherry Smith, partner at The Retail Smiths
ColumnistsMay 04, 2026
The Key Mindset for Better Trade Show Buying

Buying discipline at trade shows starts with clarity about your inventory levels, Smith writes.

Mugshot of 20-year-old Landen Julian Ballard of Vero Beach, Florida
CrimeMay 04, 2026
Pawn Shop Manager Shot, Killed in Florida

Lazaro Rodriguez Vega was murdered inside Cash Out Gold and Silver in Fort Pierce. A 20-year-old man has been charged in the case.

Gemist new retailer offering
TechnologyMay 01, 2026
Gemist, Saban Onyx Partner on Retailer-Focused Customization Offering

Their partnership combines Gemist’s customization technology with Saban Onyx’s U.S.-based manufacturing capabilities.

Hand putting gas pump in car
SurveysMay 01, 2026
Consumer Confidence Inches Up in April Despite Rising Gas Prices

Respondents were concerned about the Middle East conflict and how it will impact their finances.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy