Atlanta Jewelry Show’s Spring Event Is Hitting the Road
The AJS Spring 2027 show will be held in Savannah, Georgia, with future shows taking place in other Southeast cities.

Starting next year, the spring show, which has been held in Atlanta for the past 76 years, will take place in different cities across the Southeast. The August show will remain in Atlanta.
The inaugural “road show” event will take place in April 2027 at the Savannah Convention Center in Savannah, Georgia.
The spring show also is moving to a Sunday-Monday schedule to avoid weekend conflicts and make the show more inclusive and accessible for all exhibitors and retail buyers, organizers said.
The 2027 Savannah show will open with a “RetailFusion” education day on Saturday, April 3, while the show floor will be open on Sunday, April 4, and Monday, April 5.
Organizers said the “road show” concept is part of a strategy to engage the community of jewelry businesses throughout the region.
The shift in strategy comes amid a period of change for AJS, which started in 1950 and is believed to be the country’s longest-running regional jewelry trade show.
In October 2025, the Southern Jewelry Travelers Association, which produces AJS, announced that it had hired Hill Management Group to provide leadership and guidance while SJTA searches for new management for the show.
The new spring show will be designed as an “immersive retreat,” featuring education, networking and Southern hospitality, organizers said, as AJS aims to become the trade show destination of choice for independent retailers.
Organizers plan to select locations that, like Savannah, offer resort experiences, golf outings, and novel evening events, for a blend of networking, community, business value, and education at every show.
Savannah also is home to the Savannah College of Art and Design (SCAD).
Many AJS exhibitors and retailers rely on SCAD for interns and new talent, and AJS had several SCAD students and instructors at its 2026 Spring show, held last month in Atlanta.
Next year’s Savannah show will allow AJS to continue to grow its relationship with SCAD and support Jewelers Mutual’s $10 million donation and 10-year alliance with the school to support bench jeweler education.
“We are incredibly excited to bring the industry to Savannah to help highlight and celebrate this massive initiative by Jewelers Mutual and SCAD,” said Ross Wesdorp, president of the AJS board of directors.
“Supporting education and ongoing workforce initiatives is a core pillar of our new Atlanta Jewelry Show strategy. By aligning our inaugural traveling show with this historic investment, we are supporting an initiative that the entire jewelry industry needs to rally behind.”
To apply to exhibit at AJS Fall 2026 in Atlanta, set for Aug. 22-23 with RetailFusion on Aug. 21, or AJS Spring 2027 in Savannah visit the AJS website.
The Latest

“Vibrations” features several firsts for De Beers’ high jewelry, including the use of chalcedony and diamonds sourced from artisanal miners.

The “Bows” collection features three interpretations of the bow motif designed with Georgian and Victorian influences.

Through a new system integration, customers can now receive instant personal jewelry insurance quotes at the time of appraisal.

Experience gemstones with greater precision and comfort than ever before.

Five of the 10 fastest-appreciating Rolex models on Bob’s Watches were Datejust 31 or Lady Datejust watches.


The Sherwood family and AJS Creations CEO Tejas Shah purchased the jewelry chain back from Palladium Equity Partners.

“The Elizabeth Taylor Collection” uses lab-grown diamonds and gemstones in contemporary designs inspired by the icon.

Submit your pieces for a chance to win in this year's competition.

The artist wore Dana Rebecca Designs’ marquise diamond-set gold hoops at the Chiefs game last Sunday. Now they’re our Piece of the Week.

JSA and Jewelers Mutual shared advice on spotting suspicious behavior, combatting cell phone jammers, and staying safe at home.

The fancy light blue diamond is estimated to fetch up to $2.6 million at Elmwood’s next week.

“Secret Language of Victorian Jewelry” unveils the meaning behind the symbols, motifs, and gemstones used in Victorian-era jewelry.

KIRAJewels.one gives retailers access to more than 500 SKUs of lab-grown diamond rings, earrings, necklaces, and bracelets.

This holiday season, look to pieces that will help to fill out customers’ everyday diamond jewelry wardrobe, experts say.

The Natural Diamond Council is now The Diamond Collective and has announced a new strategy under CEO Amber Pepper.

Paul’s Jewelers sells coffee, chocolate, and cookies from a custom gold-wrapped trailer parked outside the store starting at 7 a.m.

Part of its brand relaunch, the marketing around the campaign includes a contest involving a jacket set with 550 diamonds.

The jewelry giant has partnered with the famed makeup artist to create a colorful new collection of charms and rings.

The association will mark the milestone at its convention next month.

The jeweler donated school supplies to Memphis, Tennessee, students during the event combining basketball and mentorship.

A federal judge denied Pandora’s motion to dismiss Foundrae’s claim for copyright infringement of its medallions.

People aren’t thinking rationally when they are buying luxury products, and we shouldn’t be selling them that way, Peter Smith writes.

The Baltimore Business Journal recognized the entrepreneur for her leadership in business and the jewelry industry.

The facility is located within SEEPZ and is GCAL by Sarine’s second location in India, joining its existing grading lab in Surat.

The four-day show is slated for Nov. 19-22 at the Metropolitan Pavilion in New York City’s Chelsea neighborhood.

Offered at Sotheby’s Hong Kong, the one-of-a-kind white gold watch now holds the title of most valuable Cartier wristwatch sold at auction.
























