SourcingJul 07, 2025
Natural Diamond Council CEO David Kellie To Step DownMajorsJul 10, 2025
Hearts On Fire Appoints New Sales Director
Vickie Rokkos has joined the jewelry company as its new national sales director of North America.
Vickie Rokkos is Hearts On Fire’s new national sales director of North America.
Boston—Hearts On Fire has appointed Vickie Rokkos as its new national sales director of North America.
Rokkos brings 20 years of experience in the luxury fashion and accessories industry to the role.
She has held senior leadership positions at Calvin Klein, Ralph Lauren, and the Movado Group.
Most recently, Rokkos served as the director of sales for timepieces and jewelry at Gucci, where she focused on wholesale growth.
In her new role, Rokkos will lead the company’s sales strategies, enhance customer engagement, and elevate the brand’s presence in key markets.
Her innovative approach and proven track record for growing business and relationships with luxury department and specialty stores in North America will play a crucial role in shaping the company’s future growth, said Hearts On Fire.
Rokkos will report to the brand’s president of North America, Rebecca Foerster.
“I am incredibly excited to welcome Vickie to our team,” Foerster said.
“Her expertise, leadership, and passion is a perfect fit to oversee our incredible sales team as we continue driving growth, strengthening relationships, and building momentum for the brand.”
Rokkos’ appointment is in line with Hearts On Fire’s plan to strengthen its North American leadership team as part of its multi-year brand transformation.
“It’s an exciting time to join Hearts On Fire during a pivotal global transformation,” Rokkos said.
“I’m looking forward to diving right in and partnering with our sales team and customers to ensure Hearts On Fire continues to shine as a modern, luxury fashion diamond jewelry brand in the finest North American retail stores.”
Related stories will be right here …
Rokkos brings 20 years of experience in the luxury fashion and accessories industry to the role.
She has held senior leadership positions at Calvin Klein, Ralph Lauren, and the Movado Group.
Most recently, Rokkos served as the director of sales for timepieces and jewelry at Gucci, where she focused on wholesale growth.
In her new role, Rokkos will lead the company’s sales strategies, enhance customer engagement, and elevate the brand’s presence in key markets.
Her innovative approach and proven track record for growing business and relationships with luxury department and specialty stores in North America will play a crucial role in shaping the company’s future growth, said Hearts On Fire.
Rokkos will report to the brand’s president of North America, Rebecca Foerster.
“I am incredibly excited to welcome Vickie to our team,” Foerster said.
“Her expertise, leadership, and passion is a perfect fit to oversee our incredible sales team as we continue driving growth, strengthening relationships, and building momentum for the brand.”
Rokkos’ appointment is in line with Hearts On Fire’s plan to strengthen its North American leadership team as part of its multi-year brand transformation.
“It’s an exciting time to join Hearts On Fire during a pivotal global transformation,” Rokkos said.
“I’m looking forward to diving right in and partnering with our sales team and customers to ensure Hearts On Fire continues to shine as a modern, luxury fashion diamond jewelry brand in the finest North American retail stores.”
GradingJun 23, 2025
GIA Names New President and CEO 
MajorsJun 17, 2025
Amanda Gizzi Gets a Promotion at JAMore on Majors
The Latest
SourcingSep 10, 2025
Tech Meets Style in the New Loewe x Jacob & Co. HeadphonesJacob & Co. partnered with the German technology company on two pairs of headphones, one set with diamonds and the other with sapphires.
TrendsSep 10, 2025
Tiffany & Co. Archival Jewels Bring Life to ‘Frankenstein’Guillermo del Toro’s 2025 “Frankenstein” will feature 27 jewels and objects from the storied brand, including pieces from its archives.
SourcingSep 09, 2025
Anglo American to Merge With Canadian Copper Miner Anglo plans to merge with Teck Resources Ltd. to form Anglo Teck. The deal changes nothing about its plans to offload De Beers.
Brought to you by
reDollar.com Is Rolling Out the Next Level Jewelry, Diamond & Watch Consignment ProgramWith their unmatched services and low fees, reDollar.com is challenging some big names in the online consignment world.
AuctionsSep 09, 2025
‘The Mellon Blue’ to Return to Auction, This Time at Christie’s The 9.51-carat fancy vivid blue diamond, which set two world auction records at Sotheby’s in 2014, is estimated to fetch up to $30 million.
Weekly QuizSep 04, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
AuctionsSep 09, 2025
Phillips Names Dianne Batista Head of Jewels, New YorkThe industry veteran joins the auction house as it looks to solidify its footprint in the jewelry market.
MajorsSep 09, 2025
MJSA Education Foundation Announces 2025 Scholarship WinnersThe nonprofit awarded four students pursuing a professional career in jewelry making and design with $2,250 each.
Brought to you by
Rallying Call for the Jewelry Industry on Tariffs and Other Key IssuesJewelers of America is leading the charge to protect the industry amidst rising economic threats.
IndependentsSep 08, 2025
Take a Look Inside the New Korman Store in AustinThe Texas-based jeweler has also undergone a brand refresh, debuting a new website and logo.
MajorsSep 08, 2025
MJSA Is Officially Now Under JA’s UmbrellaThe two organizations have finalized and signed the affiliation agreement announced in May.
AuctionsSep 08, 2025
Sotheby’s To Auction ‘Exceptional’ Collection of JAR, Suzanne Belperron JewelsThe single-owner sale will headline Sotheby's inaugural jewelry auction at the Breuer building, its new global headquarters, this December.
Events & AwardsSep 08, 2025
27 Can’t-Miss Converge Sessions, Events From sunrise yoga to tariffs talks, these are some events to check out at the upcoming inaugural event.
ColumnistsSep 05, 2025
Peter Smith: A Lasting Lesson From Maurice Tempelsman Smith recalls a bit of wisdom the industry leader, who died last week, shared at a diamond conference years ago.
CollectionsSep 05, 2025
Piece of the Week: Jamie Turner’s ‘Victoria’ Necklace The “Victoria” necklace features a labradorite hugged by diamond accents in 18-karat yellow gold.
Policies & IssuesSep 05, 2025
Trump Takes Tariffs Case to the Supreme Court Two lower courts have moved to block the import taxes, which will remain in place as the legal battle continues.
WatchesSep 05, 2025
Patrick Mahomes Is the New Hublot Brand AmbassadorThe Kansas City Chiefs quarterback shares Hublot’s dedication to pursuing greatness, the Swiss watchmaker said.
SourcingSep 04, 2025
Lucara Unveils Unusual 37-Carat Pink DiamondThe Type IIa stone, recovered from Botswana’s Karowe diamond mine last month, features unique coloration.
WatchesSep 04, 2025
Breitling Takes Its NFL Game to the Next Level Breitling is now the NFL’s official timepiece partner, a move that puts the brand in front of the millions of Americans who watch football.
Events & AwardsSep 04, 2025
The NYC Jewelry, Antique, & Object Show Returns in NovemberNYCJAOS is set for Nov. 21-23 in New York City’s Chelsea neighborhood.
SourcingSep 03, 2025
Gemfields Confirms Completion of Fabergé SaleU.S.-based investment company SMG Capital LLC is the new owner of the luxury brand.
MajorsSep 03, 2025
These Are the Nearly 300 Claire’s Stores Set to CloseA new court filing details the locations of the stores that will close, as well as the 830 that will remain open.
MajorsSep 03, 2025
Stuller Releases 2 New Catalogs The new catalogs are “Tools, Equipment, & Metals” and “Findings & Metals.”
TrendsSep 03, 2025
Amanda’s Style File: A Perfect BirthstoneSapphire’s variety of colors make it the perfect birthstone for September.
FinancialsSep 02, 2025
Lab-Grown Diamonds, Lower-Priced Fashion Jewelry Drive Signet Jewelers’ Q2 SalesThe retailer has raised its guidance after seeing total sales increase 3 percent in the second quarter, beating expectations.
MajorsSep 02, 2025
Birks CEO Jean-Christophe Bédos Steps DownNiccolò Rossi di Montelera, executive chairman of the board, was appointed as interim CEO.
MajorsSep 02, 2025
Harry Winston Opens Its Largest Flagship in JapanThe three-floor space also features the jeweler’s largest VIP salon in Japan and offers an exclusive diamond pendant.
