CollectionsJan 31, 2025
Piece of the Week: Lalaounis’ Good Luck Charm for 2025CollectionsFeb 07, 2025
Piece of the Week: Jade Trau’s ‘Ladybird’ Charm
From the brand’s latest collection of lucky charms, the ladybird is seen as a bearer of good fortune and a ward against negative energy.
One can never have enough good luck, which makes this “Ladybird” charm from Jade Trau the perfect accessory.
Ladybirds, also known as ladybugs, are often viewed as bearers of good fortune with the ability to ward off negative energy.
That is why receiving a visit from a ladybug is considered special and designer Jade Trau tends to have them pop up at just the right moments in her life.
“When my dad passed away this summer, they seemed to surround me. They landed on me while I was sitting on the beach. I kept finding the same red one with two spots in my bathroom … or at least I told myself it was the same one,” said Trau, the founder and designer of her eponymous brand.
She said she chose the British English name of the bug in honor of her father, who was born and raised in Liverpool.
“In my grieving, and even now, I’m convinced it was my dad’s spirit surrounding me. I told my sister about it and the next day, she sent me a picture of a ladybird who landed on her while she was lying in bed.”
Ladybugs have become one of Trau’s lucky symbols, so it was necessary for her to include them as one of her eight newly released large-scale charms.
Related stories will be right here …
Ladybirds, also known as ladybugs, are often viewed as bearers of good fortune with the ability to ward off negative energy.
That is why receiving a visit from a ladybug is considered special and designer Jade Trau tends to have them pop up at just the right moments in her life.
“When my dad passed away this summer, they seemed to surround me. They landed on me while I was sitting on the beach. I kept finding the same red one with two spots in my bathroom … or at least I told myself it was the same one,” said Trau, the founder and designer of her eponymous brand.
She said she chose the British English name of the bug in honor of her father, who was born and raised in Liverpool.
“In my grieving, and even now, I’m convinced it was my dad’s spirit surrounding me. I told my sister about it and the next day, she sent me a picture of a ladybird who landed on her while she was lying in bed.”
Ladybugs have become one of Trau’s lucky symbols, so it was necessary for her to include them as one of her eight newly released large-scale charms.
The “Ladybird” charm features an 18-karat yellow gold head and wings that cover a body of pavé-set diamonds totaling 0.97 carats.
Its pavé body is Trau’s “Frankie” design, which debuted at Couture last year, featuring graduating round, pear, and marquise-cut diamonds.
“Ladybird” and the seven other new charms mix contemporary design elements like the “Frankie” with cross-cultural symbols that have provided positivity and good luck to generations, said the brand.
The other charms in the collection include a horseshoe, four-leaf clover, scarab, elephant with tusks up, heart, hamsa, and star, all in 18-karat yellow gold with diamonds.
The “Ladybird” charm retails for $10,100.
It launched to retailers at the Melee show in New York City on Saturday and will be available soon on the Jade Trau website.
More on Collections
The Latest
MajorsFeb 05, 2026
Pandora to Begin Selling Platinum-Plated JewelryThe introduction of platinum plating will reduce its reliance on silver amid volatile price swings, said Pandora.
SourcingFeb 05, 2026
De Beers Lowers Production Guidance for 2026, Anglo Mulls Another WritedownIt would be the third impairment charge in three years on De Beers Group, which continues to grapple with a “challenging” diamond market.
IndependentsFeb 05, 2026
Borsheims to Undergo Massive Renovation in the Spring The Omaha jewelry store’s multi-million-dollar renovation is scheduled to begin in mid-May and take about six months.
Brought to you by
The MJSA Mentor & Apprenticeship Program: Attracting & Training the Next Generation of Bench JewelersLaunched in 2023, the program will help the passing of knowledge between generations and alleviate the shortage of bench jewelers.
FinancialsFeb 05, 2026
Watches of Switzerland Reports Strong Holiday Results in Q3The retailer credited its Roberto Coin campaign, in part, for boosting its North America sales.
Weekly QuizFeb 05, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
ColumnistsFeb 04, 2026
January Jewelry Sales: More Dollars Spent, Fewer Units Sold Sherry Smith unpacks independent retailers’ January performance and gives tips for navigating the slow-growth year ahead.
MajorsFeb 04, 2026
What Designers Should Know About Saks Global’s BankruptcyFrom how to get an invoice paid to getting merchandise returned, JVC’s Sara Yood answers some complex questions.
Brought to you by
How Jewelers Can Fight Back Against Cell JammersCriminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.
TrendsFeb 04, 2026
Amanda’s Style File: February Birthstone BlissAmethyst, the birthstone for February, is a gemstone to watch this year with its rich purple hue and affordable price point.
MajorsFeb 04, 2026
Marco Bicego Names New Global Marketing DirectorThe Italian jewelry company appointed Matteo Cuelli to the newly created role.
MajorsFeb 04, 2026
Frederick Goldman Updates Leadership TeamThe manufacturer said the changes are designed to improve speed, reliability, innovation, and service.
Policies & IssuesFeb 03, 2026
Tariff Relief on Horizon for India as Trump, Modi Make DealPresident Trump said he has reached a trade deal with India, which, when made official, will bring relief to the country’s diamond industry.
WatchesFeb 03, 2026
Casio America Calls Jersey City HomeThe watchmaker moved its U.S. headquarters to a space it said fosters creativity and forward-thinking solutions in Jersey City, New Jersey.
SourcingFeb 03, 2026
Nivoda Reveals Upgraded Gemstone MarketplaceThe company also announced a new partnership with GemGuide and the pending launch of an education-focused membership program.
GradingFeb 02, 2026
IGI to Acquire American Gemological Laboratories IGI is buying the colored gemstone grading laboratory through IGI USA, and AGL will continue to operate as its own brand.
CrimeFeb 02, 2026
Ylang 23’s Dallas Store BurglarizedThe Texas jeweler said its team is “incredibly resilient” and thanked its community for showing support.
EditorsFeb 02, 2026
Stars Choose Chokers, Elongated Earrings at 2026 GrammysFrom cool-toned metal to ring stacks, Associate Editor Natalie Francisco highlights the jewelry trends she spotted at the Grammy Awards.
CollectionsFeb 02, 2026
2026 Winter Olympic Medal Design Symbolizes UnityThe medals feature a split-texture design highlighting the fact that the 2026 Olympics are taking place in two different cities.
SurveysJan 30, 2026
These Are the Top Brands of 2026, Says YouGovFrom tech platforms to candy companies, here’s how some of the highest-ranking brands earned their spot on the list.
CollectionsJan 30, 2026
Follow the Beat With Etiq’s ‘Khol’ RingThe “Khol” ring, our Piece of the Week, transforms the traditional Indian Khol drum into playful jewelry through hand-carved lapis.
MajorsJan 30, 2026
Arch Crown’s 2026 ‘Tag & Label’ Catalog Is HereThe catalog includes more than 100 styles of stock, pre-printed, and custom tags and labels, as well as bar code technology products.
CollectionsJan 29, 2026
Ghirardelli’s ‘Chocolocket’ Returns for Valentine’s DayThe chocolatier is bringing back its chocolate-inspired locket, offering sets of two to celebrate “perfect pairs.”
AuctionsJan 29, 2026
These Were Bonhams’ Top 10 Jewelry Lots in 2025The top lot of the year was a 1930s Cartier tiara owned by Nancy, Viscountess Astor, which sold for $1.2 million in London last summer.
SourcingJan 29, 2026
Stuller Website to Mark AGTA-Sourced GemstonesAny gemstones on Stuller.com that were sourced by an AGTA vendor member will now bear the association’s logo.
WatchesJan 29, 2026
Audemars Piguet Opens AP House in AtlantaThe Swiss watchmaker has brought its latest immersive boutique to Atlanta, a city it described as “an epicenter of music and storytelling.”
SourcingJan 28, 2026
Ethical Gem Fair to Debut Designer Showcase in TucsonThe new addition will feature finished jewelry created using “consciously sourced” gemstones.
ColumnistsJan 28, 2026
Peter Smith: Setting the Next Generation Up for SuccessIn his new column, Smith advises playing to your successor's strengths and resisting the urge to become a backseat driver.
