JA New York To Debut 2 New Pavilions at Spring 2025 Show
A Piazza Italia pavilion will feature Italian designers and manufacturers while “MJSA Showcase” brings over a piece of the MJSA Expo.

The Italian designers and manufacturers featured in the new Piazza Italia pavilion will have a wide appeal to the show’s retailers, said JA New York, because of Italy’s long-standing tradition of excellence in jewelry design and fabrication.
“We are delighted to align with an organization that shares our commitment to enhancing the success of businesses that offer exceptionally crafted products,” said Matthew Tratner, group show director for JA New York events.
“Italy is a stalwart in jewelry and metalsmithing, and members of Piazza Italia are bolstered by the support of this influential organization; we are confident that attendees of our events will be thrilled by the unprecedented opportunity to shop these coveted, global connections in the convenience of the Javits Center in New York City.”
The Piazza Italia pavilion will offer free exhibition space to its Park Luxury Concierge members and favorable pricing to non-member Italian manufacturers, subject to space availability.
The pavilion eventually will become the exclusive destination for all exhibiting Italian brands, said JA New York.
“JA New York has a proven track record of creating a vibrant environment that caters to motivated, qualified buyers and we feel strongly that our members will uniquely benefit from exhibiting in our newly formed pavilion,” said Dennis Ulrich, co-founder of Piazza Italia.
“These events will become a primary focus of the complimentary trade show participation that we offer to our Park Luxury Concierge status members and is a major addition to our existing roster of regional partners.”
Piazza Italia currently has membership of about 30 companies that specialize in jewelry.
The organization is supported by the Italian American Chamber of Commerce, which has more than 1,300 members, and by Federorafi, the National Federation of Gold Jewellery, Silverwear, and Jewellery Manufactures, with more than 500 members.
The introduction of this new pavilion comes along with a new MJSA pavilion also launching at the JA New York Spring Show.
“MJSA Showcase” will feature the latest jewelry-making tools, equipment, supplies, and services.
While JA New York and MJSA have had a longtime partnership, co-locating with MJSA’s Expo, this new pavilion will bring its exhibitors to the JA New York show floor.
The exhibitors will be able to provide demonstrations and offer buyers the chance to test new tools, along with premier subcontractors who can expand a jeweler’s capacity or supply a needed skill set.
“MJSA and JA New York are working to ensure the best experience possible for both buyers and exhibitors, many of whom have told us how much they appreciated the co-location and the expanded connections that [it] brought,” MJSA President and CEO David Cochran said.
“Our exhibitors have emphasized they want to be where the buyers are, and being on the JA floor, which will now offer even broader appeal, optimizes the opportunities for buyers and sellers to connect. We look forward to working with the JA team to create an even more robust experience in one of the world’s most vital jewelry markets.”
The two new pavilions will enhance JA New York’s reputation for offering a comprehensive marketplace serving the needs of the fine jewelry industry, said the trade show.
The JA New York Spring Show will take place March 16-18, 2025, at the Jacob K. Javits Convention Center in New York City.
Those interested in exhibiting in the MJSA Showcase pavilion can email Lucy Ferreira at lucy.ferreira@mjsa.org or call 800-444-3020.
Those interested in participating in the Piazza Italia pavilion, email Marco Giovanelli at Marco@pzitalia.com.
For more information about exhibiting at JA New York, contact Tobi Smith at Tobi.Smith@emeraldx.com.
The Latest

Michel Desalles allegedly murdered Omid Gholian inside World of Gold N Diamond using zip ties and then fled the country.

Associate Editor Lauren McLemore shares her favorite looks from a night of style inspired by Black dandyism.

Sponsored by Instappraise

Gain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.

CEO Beth Gerstein discussed the company’s bridal bestsellers, the potential impact of tariffs, and the rising price of gold.


The brand’s first independent location outside of Australia has opened in Beverly Hills, California.

Cathy Marsh will lead the jewelry company’s efforts in the upper Midwest and western United States.

Supplier Spotlight Sponsored by GIA

The company has multiple strategies for dealing with tariffs, though its CEO said moving manufacturing to the U.S. is not one of them.

Connecting with your customers throughout the year is key to a successful holiday marketing push.

Its commercial-quality emerald sale held last month totaled more than $16 million, up from about $11 million in September 2024.

National Jeweler Editor-in-Chief Michelle Graff joined Michael Burpoe to talk tariffs, consumer confidence, and the sky-high price of gold.

Designer Lauren Harwell Godfrey made the piece as an homage to the 2025 gala’s theme, “Superfine: Tailoring Black Style.”

Located in Fort Smith, it’s the Mid-South jeweler’s first store in Northwest Arkansas.

The episode about the family-owned jeweler will premiere May 17.

The Houston-based jeweler’s new 11,000-square-foot showroom will include a Rolex boutique.

The turquoise and diamond tiara hasn’t been on the market since it was purchased by Lord Astor in 1930.

“The Duke Diamond” is the largest diamond registered at the Arkansas park so far this year.

The childhood craft of making dried pasta necklaces for Mother’s Day is all grown up as the 14-karat gold “Forever Macaroni” necklace.

Set with May’s birthstone and featuring an earthworm, this ring is a perfect celebration of spring.

“Bridal 2025–2026” includes popular styles and a dedicated section for quick pricing references of lab-grown diamond bridal jewelry.

Though currently paused, high tariffs threaten many countries where gemstones are mined. Dealers are taking measures now to prepare.

Located in Miami’s Design District, the 4,000-square-foot store is an homage to David and Sybil Yurman’s artistic roots.

May babies are lucky indeed, born in a month awash with fresh colors and celebrated with one of the most coveted colored gemstones.

The deadline to apply for the Seymour & Evelyn Holtzman Bench Scholarship is June 12.

What’s really worrying U.S. consumers isn’t the present situation; it’s what the economy is going to look like six months from now.

It includes pricing for unenhanced Colombian emeralds in the fine to extra fine range.