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JA New York To Debut 2 New Pavilions at Spring 2025 Show
A Piazza Italia pavilion will feature Italian designers and manufacturers while “MJSA Showcase” brings over a piece of the MJSA Expo.
The new Piazza Italia pavilion at the JA New York Spring show in 2025 will offer free exhibition space to the organization’s Park Luxury Concierge members and favorable pricing to non-member Italian manufacturers. Meanwhile, the “MJSA Showcase” pavilion will feature the latest jewelry-making tools, equipment, supplies, and services. JA New York Spring 2025 is scheduled for March 16-18.
New York—The JA New York show has partnered with Piazza Italia, an organization that assists Italian brands with establishing and growing their businesses in North America, and expanded its partnership with MJSA for its upcoming spring show.
The Italian designers and manufacturers featured in the new Piazza Italia pavilion will have a wide appeal to the show’s retailers, said JA New York, because of Italy’s long-standing tradition of excellence in jewelry design and fabrication.
“We are delighted to align with an organization that shares our commitment to enhancing the success of businesses that offer exceptionally crafted products,” said Matthew Tratner, group show director for JA New York events.
“Italy is a stalwart in jewelry and metalsmithing, and members of Piazza Italia are bolstered by the support of this influential organization; we are confident that attendees of our events will be thrilled by the unprecedented opportunity to shop these coveted, global connections in the convenience of the Javits Center in New York City.”
The Piazza Italia pavilion will offer free exhibition space to its Park Luxury Concierge members and favorable pricing to non-member Italian manufacturers, subject to space availability.
The pavilion eventually will become the exclusive destination for all exhibiting Italian brands, said JA New York.
“JA New York has a proven track record of creating a vibrant environment that caters to motivated, qualified buyers and we feel strongly that our members will uniquely benefit from exhibiting in our newly formed pavilion,” said Dennis Ulrich, co-founder of Piazza Italia.
“These events will become a primary focus of the complimentary trade show participation that we offer to our Park Luxury Concierge status members and is a major addition to our existing roster of regional partners.”
Piazza Italia currently has membership of about 30 companies that specialize in jewelry.
The organization is supported by the Italian American Chamber of Commerce, which has more than 1,300 members, and by Federorafi, the National Federation of Gold Jewellery, Silverwear, and Jewellery Manufactures, with more than 500 members.
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The Italian designers and manufacturers featured in the new Piazza Italia pavilion will have a wide appeal to the show’s retailers, said JA New York, because of Italy’s long-standing tradition of excellence in jewelry design and fabrication.
“We are delighted to align with an organization that shares our commitment to enhancing the success of businesses that offer exceptionally crafted products,” said Matthew Tratner, group show director for JA New York events.
“Italy is a stalwart in jewelry and metalsmithing, and members of Piazza Italia are bolstered by the support of this influential organization; we are confident that attendees of our events will be thrilled by the unprecedented opportunity to shop these coveted, global connections in the convenience of the Javits Center in New York City.”
The Piazza Italia pavilion will offer free exhibition space to its Park Luxury Concierge members and favorable pricing to non-member Italian manufacturers, subject to space availability.
The pavilion eventually will become the exclusive destination for all exhibiting Italian brands, said JA New York.
“JA New York has a proven track record of creating a vibrant environment that caters to motivated, qualified buyers and we feel strongly that our members will uniquely benefit from exhibiting in our newly formed pavilion,” said Dennis Ulrich, co-founder of Piazza Italia.
“These events will become a primary focus of the complimentary trade show participation that we offer to our Park Luxury Concierge status members and is a major addition to our existing roster of regional partners.”
Piazza Italia currently has membership of about 30 companies that specialize in jewelry.
The organization is supported by the Italian American Chamber of Commerce, which has more than 1,300 members, and by Federorafi, the National Federation of Gold Jewellery, Silverwear, and Jewellery Manufactures, with more than 500 members.
The introduction of this new pavilion comes along with a new MJSA pavilion also launching at the JA New York Spring Show.
“MJSA Showcase” will feature the latest jewelry-making tools, equipment, supplies, and services.
While JA New York and MJSA have had a longtime partnership, co-locating with MJSA’s Expo, this new pavilion will bring its exhibitors to the JA New York show floor.
The exhibitors will be able to provide demonstrations and offer buyers the chance to test new tools, along with premier subcontractors who can expand a jeweler’s capacity or supply a needed skill set.
“MJSA and JA New York are working to ensure the best experience possible for both buyers and exhibitors, many of whom have told us how much they appreciated the co-location and the expanded connections that [it] brought,” MJSA President and CEO David Cochran said.
“Our exhibitors have emphasized they want to be where the buyers are, and being on the JA floor, which will now offer even broader appeal, optimizes the opportunities for buyers and sellers to connect. We look forward to working with the JA team to create an even more robust experience in one of the world’s most vital jewelry markets.”
The two new pavilions will enhance JA New York’s reputation for offering a comprehensive marketplace serving the needs of the fine jewelry industry, said the trade show.
The JA New York Spring Show will take place March 16-18, 2025, at the Jacob K. Javits Convention Center in New York City.
Those interested in exhibiting in the MJSA Showcase pavilion can email Lucy Ferreira at lucy.ferreira@mjsa.org or call 800-444-3020.
Those interested in participating in the Piazza Italia pavilion, email Marco Giovanelli at Marco@pzitalia.com.
For more information about exhibiting at JA New York, contact Tobi Smith at Tobi.Smith@emeraldx.com.
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