Events & AwardsNov 25, 2024
The Original Miami Beach Antique Show Panel to Feature Fred SavageEvents & AwardsDec 10, 2024
JA New York To Debut 2 New Pavilions at Spring 2025 Show
A Piazza Italia pavilion will feature Italian designers and manufacturers while “MJSA Showcase” brings over a piece of the MJSA Expo.
The new Piazza Italia pavilion at the JA New York Spring show in 2025 will offer free exhibition space to the organization’s Park Luxury Concierge members and favorable pricing to non-member Italian manufacturers. Meanwhile, the “MJSA Showcase” pavilion will feature the latest jewelry-making tools, equipment, supplies, and services. JA New York Spring 2025 is scheduled for March 16-18.
New York—The JA New York show has partnered with Piazza Italia, an organization that assists Italian brands with establishing and growing their businesses in North America, and expanded its partnership with MJSA for its upcoming spring show.
The Italian designers and manufacturers featured in the new Piazza Italia pavilion will have a wide appeal to the show’s retailers, said JA New York, because of Italy’s long-standing tradition of excellence in jewelry design and fabrication.
“We are delighted to align with an organization that shares our commitment to enhancing the success of businesses that offer exceptionally crafted products,” said Matthew Tratner, group show director for JA New York events.
“Italy is a stalwart in jewelry and metalsmithing, and members of Piazza Italia are bolstered by the support of this influential organization; we are confident that attendees of our events will be thrilled by the unprecedented opportunity to shop these coveted, global connections in the convenience of the Javits Center in New York City.”
The Piazza Italia pavilion will offer free exhibition space to its Park Luxury Concierge members and favorable pricing to non-member Italian manufacturers, subject to space availability.
The pavilion eventually will become the exclusive destination for all exhibiting Italian brands, said JA New York.
“JA New York has a proven track record of creating a vibrant environment that caters to motivated, qualified buyers and we feel strongly that our members will uniquely benefit from exhibiting in our newly formed pavilion,” said Dennis Ulrich, co-founder of Piazza Italia.
“These events will become a primary focus of the complimentary trade show participation that we offer to our Park Luxury Concierge status members and is a major addition to our existing roster of regional partners.”
Piazza Italia currently has membership of about 30 companies that specialize in jewelry.
The organization is supported by the Italian American Chamber of Commerce, which has more than 1,300 members, and by Federorafi, the National Federation of Gold Jewellery, Silverwear, and Jewellery Manufactures, with more than 500 members.
Related stories will be right here …
The Italian designers and manufacturers featured in the new Piazza Italia pavilion will have a wide appeal to the show’s retailers, said JA New York, because of Italy’s long-standing tradition of excellence in jewelry design and fabrication.
“We are delighted to align with an organization that shares our commitment to enhancing the success of businesses that offer exceptionally crafted products,” said Matthew Tratner, group show director for JA New York events.
“Italy is a stalwart in jewelry and metalsmithing, and members of Piazza Italia are bolstered by the support of this influential organization; we are confident that attendees of our events will be thrilled by the unprecedented opportunity to shop these coveted, global connections in the convenience of the Javits Center in New York City.”
The Piazza Italia pavilion will offer free exhibition space to its Park Luxury Concierge members and favorable pricing to non-member Italian manufacturers, subject to space availability.
The pavilion eventually will become the exclusive destination for all exhibiting Italian brands, said JA New York.
“JA New York has a proven track record of creating a vibrant environment that caters to motivated, qualified buyers and we feel strongly that our members will uniquely benefit from exhibiting in our newly formed pavilion,” said Dennis Ulrich, co-founder of Piazza Italia.
“These events will become a primary focus of the complimentary trade show participation that we offer to our Park Luxury Concierge status members and is a major addition to our existing roster of regional partners.”
Piazza Italia currently has membership of about 30 companies that specialize in jewelry.
The organization is supported by the Italian American Chamber of Commerce, which has more than 1,300 members, and by Federorafi, the National Federation of Gold Jewellery, Silverwear, and Jewellery Manufactures, with more than 500 members.
The introduction of this new pavilion comes along with a new MJSA pavilion also launching at the JA New York Spring Show.
“MJSA Showcase” will feature the latest jewelry-making tools, equipment, supplies, and services.
While JA New York and MJSA have had a longtime partnership, co-locating with MJSA’s Expo, this new pavilion will bring its exhibitors to the JA New York show floor.
The exhibitors will be able to provide demonstrations and offer buyers the chance to test new tools, along with premier subcontractors who can expand a jeweler’s capacity or supply a needed skill set.
“MJSA and JA New York are working to ensure the best experience possible for both buyers and exhibitors, many of whom have told us how much they appreciated the co-location and the expanded connections that [it] brought,” MJSA President and CEO David Cochran said.
“Our exhibitors have emphasized they want to be where the buyers are, and being on the JA floor, which will now offer even broader appeal, optimizes the opportunities for buyers and sellers to connect. We look forward to working with the JA team to create an even more robust experience in one of the world’s most vital jewelry markets.”
The two new pavilions will enhance JA New York’s reputation for offering a comprehensive marketplace serving the needs of the fine jewelry industry, said the trade show.
The JA New York Spring Show will take place March 16-18, 2025, at the Jacob K. Javits Convention Center in New York City.
Those interested in exhibiting in the MJSA Showcase pavilion can email Lucy Ferreira at lucy.ferreira@mjsa.org or call 800-444-3020.
Those interested in participating in the Piazza Italia pavilion, email Marco Giovanelli at Marco@pzitalia.com.
For more information about exhibiting at JA New York, contact Tobi Smith at Tobi.Smith@emeraldx.com.
More on Events & Awards
The Latest
CollectionsMay 29, 2026
Cultus Artem’s Necklace Is the Oasis in Las Vegas’ DesertThe “River of Heaven” necklace, our Piece of the Week debuting at Couture, combines 26 salt and pepper diamonds spaced by Tahitian pearls.
IndependentsMay 29, 2026
Meet the 2026 Retailer Hall of Fame InducteesThis year’s inductees include second-, third-, and fourth-generation jewelers.
MajorsMay 28, 2026
Signet Jewelers to Buy The Clear Cut Signet will integrate the online-only, natural diamond-focused jeweler into Blue Nile, which it wants to position as a higher-end retailer.
Brought to you by
All Eyes on Gold Prices. Alternatives to Look For. And What to BEWARE of in VegasAs gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.
CollectionsMay 28, 2026
Meet The 17 Newcomers to Couture’s Design AtelierThese up-and-coming jewelry brands are bringing their distinct aesthetic and unique point-of-view to the Design Atelier for the first time.
Weekly QuizMay 28, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
GradingMay 28, 2026
GCAL By Sarine Launches 8X Cushion CutThe lab’s proprietary diamond cut grade has been expanded to include the popular fancy shape.
Events & AwardsMay 27, 2026
5 Security Tips for Las Vegas Jewelry Market Week 2026This year, it’s what could happen outside of show hours that worries JSA Executive Vice President Scott Guginsky.
Brought to you by
How Modern Training Is Becoming a Competitive Advantage for Jewelry RetailersWith the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.
ColumnistsMay 27, 2026
What Jewelers Can Learn From Luxury Fashion’s Digital PlaybookHigh-end fashion houses know how to emotionally connect with customers online. Retail jewelers should take note, Emmanuel Raheb writes.
Events & AwardsMay 27, 2026
Couture’s ‘The Iridescence’ Will Showcase 7 Emerging Jewelry DesignersThe designers are the third cohort of mentees from the show’s Belonging @ Couture mentorship program.
ColumnistsMay 26, 2026
The Key Mindset for Better Trade Show BuyingBuying discipline at trade shows starts with clarity about your inventory levels, Smith writes.
Events & AwardsMay 26, 2026
12 JCK Talks Sessions to Add to Your Las Vegas ScheduleThe trade show’s education series returns, with sessions on retail trends, AI, watches, marketing, corporate responsibility, and more.
Events & AwardsMay 26, 2026
CBG Brings Its Curated Designer Project to Las Vegas ShowThe Curated Designer Project has expanded to highlight eight independent jewelry designers during CBG’s Las Vegas show.
TrendsMay 26, 2026
Amanda’s Style File: A Cooldown Is ComingBring a cool tone to your summer jewelry with these white metal pieces.
Events & AwardsMay 22, 2026
Instore Buys JA New York ShowThe deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.
FinancialsMay 22, 2026
Richemont’s Jewelry Brands Lead the Charge in Q4The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.
CollectionsMay 22, 2026
Leigh Maxwell Celebrates 5 Years at Couture With ‘Bauble’ CollectionThe “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.
MajorsMay 22, 2026
Stuller’s New Packaging, Display Catalog Is Out The updated catalog has a newly dedicated section for gift wrapping.
PodcastsMay 21, 2026
Episode 5: Sotheby’s Frank Everett Puts the Auction Market in PerspectiveEverett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.
IndependentsMay 21, 2026
Springer’s Jewelers’ New Flagship Will Serve Next-Gen Luxury ShoppersFourth-generation CEO Lilly Mullen wants to emphasize experience, connection, and personalized service.
Events & AwardsMay 21, 2026
JA Announces Nina Pugliese Memorial ScholarshipThe new award, created in partnership with Henne Jewelers, honors the late designer’s legacy through supporting jewelry education.
SourcingMay 21, 2026
Botswana, Angola Join WFDBThe addition of the diamond-producing countries as nation affiliated members broadens the federation’s global representation, WFDB said.
CrimeMay 20, 2026
NYPD Warns of Jewelry Swap Scams Targeting SeniorsThe NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.
IndependentsMay 20, 2026
Adornment & Theory’s New Store Feels Like Home Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.
Events & AwardsMay 20, 2026
Here Is Couture’s 2026 Education Lineup The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.
Lab-GrownMay 20, 2026
Savannah Friedkin Jewelry Names New CEOFormer Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.
WatchesMay 19, 2026
Here’s the AP x Swatch Pocket Watch That Caused PandemoniumThe $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.
