CollectionsNov 04, 2024
John Hardy’s New Jewels Turn the Black Sands of Bali into DiamondsCollectionsNov 05, 2024
Jacquie Aiche is Hosting an Online Treasure Hunt
One lucky winner will receive a “Lizzie” diamond bracelet.
Once the final link is unlocked on the site, a winner can claim their “Lizzie” bracelet in 14-karat yellow, white, or rose gold with 2.30 carats of diamonds. The soon-to-be gifted piece retails for $8,250.
Los Angeles—Jacquie Aiche is hosting an immersive “treasure hunt” via the brand’s website.
Those interested can join the treasure hunt by signing up for the “JA Tribe” email list.
It will begin on Nov. 11 with participants receiving clues via email daily.
Each clue will lead to hidden pages on the Jacquie Aiche website until the prize is unlocked.
By Nov. 15, clues will have brought one winner to the final link that will allow them to claim their “Lizzie” bracelet.
They will be able to choose between receiving the piece in 14-karat yellow, white, or rose gold.
As part of the brand’s holiday celebration and a prelude to Black Friday, the event was designed to bring new fans into the world of Jacquie Aiche and electrify loyal followers with an unforgettable experience and some holiday thrill, said the brand.
“We always love an adventure,” said Jacquie Aiche, the founder and designer of the namesake brand.
“I had an idea for a scavenger hunt, but having it be in person would limit the fun to only those who live in L.A. I wanted it to be accessible to the whole tribe… By sending the clues via email and having everyone search through our website for the hints, it opened up the magic to anyone and everyone who wants to play.”
While the winner will receive the piece for free, it retails for $8,250 and is available for purchase on the brand’s website.
Aiche choose to gift a Lizzie diamond bracelet because she said, “the Lizzie is a Jacquie Aiche signature layer that so many of us swoon over… It just felt like the perfect prize.”
Rules and additional details for the treasure hunt will be announced on Thursday on the Jacquie Aiche Instagram.
Related stories will be right here …
Those interested can join the treasure hunt by signing up for the “JA Tribe” email list.
It will begin on Nov. 11 with participants receiving clues via email daily.
Each clue will lead to hidden pages on the Jacquie Aiche website until the prize is unlocked.
By Nov. 15, clues will have brought one winner to the final link that will allow them to claim their “Lizzie” bracelet.
They will be able to choose between receiving the piece in 14-karat yellow, white, or rose gold.
As part of the brand’s holiday celebration and a prelude to Black Friday, the event was designed to bring new fans into the world of Jacquie Aiche and electrify loyal followers with an unforgettable experience and some holiday thrill, said the brand.
“We always love an adventure,” said Jacquie Aiche, the founder and designer of the namesake brand.
“I had an idea for a scavenger hunt, but having it be in person would limit the fun to only those who live in L.A. I wanted it to be accessible to the whole tribe… By sending the clues via email and having everyone search through our website for the hints, it opened up the magic to anyone and everyone who wants to play.”
While the winner will receive the piece for free, it retails for $8,250 and is available for purchase on the brand’s website.
Aiche choose to gift a Lizzie diamond bracelet because she said, “the Lizzie is a Jacquie Aiche signature layer that so many of us swoon over… It just felt like the perfect prize.”
Rules and additional details for the treasure hunt will be announced on Thursday on the Jacquie Aiche Instagram.
More on Collections
The Latest
IndependentsNov 05, 2024
Long's Jewelers Names New Director of BuyingSamantha Larson has joined the Boston-based retailer.
Events & AwardsNov 05, 2024
JA, BIJC Now Accepting EJAP Applications for 2025The Emerging Jewelers Accelerator Program will guide retail jewelry entrepreneurs through an eight-month educational curriculum.
Events & AwardsNov 05, 2024
Tiffany & Co., CDFA Announce Design Award FinalistsTen chosen designers will receive mentorship and participate in a design contest for the Tiffany & Co. x CFDA Jewelry Designer Award.
Brought to you by
Navigating Cybersecurity: Essential Guidance for JewelersFrom protecting customer data to safeguarding inventory records, it's crucial to learn how to tackle cybersecurity challenges.
MajorsNov 04, 2024
Jewelers Mutual Appoints Mastercard Exec to Its BoardDana J. Lorberg brings 35 years of experience in finance, technology, and strategy to the role.
Weekly QuizOct 31, 2024
This Week’s QuizTest your jewelry news knowledge by answering these questions.
CrimeNov 04, 2024
FBI Offering $15K Reward for Info on Halloween Mask-Wearing RobbersThe suspects are said to have been involved in the armed robberies of four jewelry stores across three Midwest states.
IndependentsNov 04, 2024
Eiseman Jewels is Celebrating Watches All Month-LongThe Dallas-based jeweler will showcase timepieces from Cartier, IWC Schaffhausen, Jaeger-LeCoultre, Parmigiani Fleurier, and more.
Brought to you by
Enhance Your Expertise with IGI’s In-Person Courses in NYCThis fall, sharpen your skills in jewelry grading, quality control and diamond assessment.
SourcingNov 01, 2024
Reena Ahluwalia Donates Diamond Painting to Benefit CJAThe artwork, titled “Pristine,” was raffled off at the Canadian Jewellers Association’s recent summit.
IndependentsNov 01, 2024
Gunderson’s Jewelers Opens New Location in NebraskaThe new store features a custom design studio and a bridal salon.
FinancialsOct 31, 2024
Charles & Colvard Faces Possible Nasdaq DelistingThe retailer said it will file the necessary paperwork to regain compliance as soon as it is able.
ColumnistsOct 31, 2024
Peter Smith: Nervous Flyers and Emotional SellingWhether you’re calming the jittery gentleman in seat 13B or selling a diamond ring to a hesitant customer, an empathetic approach is best.
Events & AwardsOct 31, 2024
WJA Will Celebrate 4 Award Winners at ‘Future of Forty’ GalaThe gala includes a red carpet, music from DJ Renata, an awards program, and “mystery boxes.”
Events & AwardsOct 31, 2024
The Instore Show Returns To Chicago AreaThe trade show, in its third year, will take place in late September at the Donald E. Stephens Convention Center in Rosemont, Illinois.
Lab-GrownOct 31, 2024
Q&A: Constance Polamalu on Selling Natural and Lab-Grown DiamondsThe jeweler shared her change of heart on lab-grown diamonds and why she keeps them separate from natural diamonds in her business ventures.
Events & AwardsOct 30, 2024
These Designers, Journalists, and Retailers Are Up for a Gem Award The 2025 Gem Awards are scheduled to take place March 14 at Cipriani 42nd Street in New York City.
MajorsOct 30, 2024
Peggy Grosz Leaves Assael After Company Is SoldGrosz had served as Assael’s senior vice president and creative director since 2017.
CollectionsOct 30, 2024
CD Peacock Honors Its Hometown of Chicago in First Bridal Collection“Love and Celebration” is the jeweler’s first in-house collection featuring engagement rings, wedding bands, and celebration rings.
SurveysOct 30, 2024
Consumer Confidence Rebounds in OctoberA more positive view of the labor market contributed to the strongest monthly gain since March 2021.
Events & AwardsOct 30, 2024
Mejuri to Award $50K in Scholarships to Jewelry Design StudentsThe funds will be distributed to schools in the U.S., Canada, and the U.K.
MajorsOct 29, 2024
Cybersecurity Expert Selected as President of Jewelers’ Security AllianceJennifer Mulvihill, the first woman to lead JSA in the organization’s 141-year history, takes over for the retiring John Kennedy.
Events & AwardsOct 29, 2024
The Can’t-Miss Events of 2024 New York City Jewelry WeekThis year’s festivities include more than 100 experiences, such as designer showcases, panel discussions, and even a treasure hunt.
AuctionsOct 29, 2024
Rolex Worn on Apollo 14 Mission Sells for More Than $2MThe GMT-Master “Pepsi” that belonged to astronaut Edgar Mitchell is one of two Apollo-flown Rolex watches ever sold at auction.
MajorsOct 29, 2024
Pandora’s Holiday Campaign, New Jewelry Celebrate Light and LoveThe ads star brand ambassadors Chloe and Halle Bailey and Pamela Anderson.
SourcingOct 29, 2024
De Beers’ Production Drops 25% as Demand Remains SluggishThe company combined two sights in Q3 due to the slowdown in demand, and said it is moving up the dates for sights 9 and 10 in Q4.
EditorsOct 28, 2024
Q&A: Monica Rich Kosann Looks Back on 20 Years The jewelry designer discussed how she got into the jewelry industry, what she keeps in her favorite locket, and the future of her brand.
MajorsOct 28, 2024
Jewelers for Children’s Halloween Costume Contest RocksParticipants can buy five votes for $5 to decide which jeweler will dress up as an ‘80s rockstar for Halloween.
