EditorsJul 17, 2024
6 Lavish Looks from the Ambani WeddingEditorsSep 13, 2024
Taylor Swift Brings Diamonds, Edgy Jewels to her VMAs Looks
The artist opted for big yellow diamond earrings, a vintage chain, and white metals at the annual MTV awards show.
Taylor Swift at the 2024 MTV Video Music Awards on Wednesday at the UBS Arena in Elmont, New York (Photo courtesy of Mega Mega Projects)
If there’s one thing I love as much as I love jewelry, it’s a Taylor Swift sighting, and lately, she’s been making it easy to enjoy both at the same time.
The global superstar arrived on the black carpet for the 2024 MTV Video Music Awards (VMAs) in Elmont, New York, Wednesday night sporting an edgy yellow and black taffeta tartan Christian Dior corset and train.
As every loyal Swiftie knows, the queen of clues is always hinting at something.
While I was scouring her ensemble for any indication of the long-awaited announcement of the release of “Reputation (Taylor’s Version),” something caught my eye that made me (briefly) abandon the hunt—two enormous pear-shaped yellow diamonds.
The global superstar arrived on the black carpet for the 2024 MTV Video Music Awards (VMAs) in Elmont, New York, Wednesday night sporting an edgy yellow and black taffeta tartan Christian Dior corset and train.
As every loyal Swiftie knows, the queen of clues is always hinting at something.
While I was scouring her ensemble for any indication of the long-awaited announcement of the release of “Reputation (Taylor’s Version),” something caught my eye that made me (briefly) abandon the hunt—two enormous pear-shaped yellow diamonds.
Embed from Getty Images
The 30-carat yellow diamond and black jade earrings are by Lorraine Schwartz, according to Only Natural Diamonds.
Swift took home seven awards, the most of any honoree that night, bringing her total to 30 and breaking the record for most wins at the VMAs by a solo artist.
For outfit No. 2 and her afterparty look, the artist wore custom dresses by Monse, each channeling a UFO theme (a “Down Bad” nod, perhaps), paired with a handful of white metals.
Taylor Swift wearing the For Future Reference Vintage “Omega” chain at the 2024 VMAs (Photo courtesy of For Future Reference)
The singer donned a 1980s-era “Omega” chain in 14-karat white gold, a piece from For Future Reference Vintage, a new venture for brand development agency For Future Reference.
For her ring selection, Swift wore a Retrouvaí platinum “Magna” ring, a Grown Brilliance marquise lab-grown diamond eternity band, a thin gold band with five diamonds by Ali Weiss, and a Jade Ruzzo “Tennessee” drip ring with a demantoid garnet.
For bracelets, she sported Mateo New York’s “Carabiner” and “Lock Link” bracelets and a pavé chain from Lizzie Mandler.
While her wrist candy may seem understated (aside from the spiky Rainbow K “Horn” bangle worn on her right wrist), Swift has a history of going full concert mode at these events, so after losing a diamond from a Van Cleef & Arpels ring last year while dancing, perhaps the choice was intentional.
And yes—the missing stone was recovered.
Taylor Swift and Post Malone won Best Collaboration and Video of the Year for their song “Fortnight” at the 2024 VMAs. (Photo courtesy of Mega Mega Projects)
Swift accepted two awards with Post Malone, one being the award for Best Collaboration, but the real gold medal for teamwork here goes to her earring stack.
She starts strong with a diamond-encrusted earring from Rainbow K jewelry’s “Horn” collection, followed by Ali Weiss’ baby pavé hoop earrings featuring two diamond drops, a two-stone lab-grown diamond stud earring from Grown Brilliance, and some very sparkly, not-yet-identified ear cuffs.
For the awards show, Swift was styled by Joseph Cassell Falconer in collaboration with five other stylists.
More on Editors
The Latest
SourcingMay 05, 2026
Doug Hucker Returns to His RootsFollowing decades of association leadership, the “semi-retired” colored gemstone expert is turning his focus to gemstone education.
Events & AwardsMay 05, 2026
AMNH to Showcase Famous Jewelry, Trophies in Sports HistoryThe museum’s new exhibition will feature one of Jesse Owen’s Olympic medals, Yogi Berra’s crown, Super Bowl rings, and more.
Events & AwardsMay 05, 2026
JIS Launches Brand Exposure ProgramThe new program provides access to media exposure and editorial opportunities for exhibitors and retailers.
Brought to you by
Discover Timeless Treasures: A Showcase of Antique Jewelry & Timepieces in Las VegasGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
CollectionsMay 04, 2026
Melanie Georgacopoulos Turns Pearls Into Light for ‘Eclipse’ CollectionThe “Eclipse” jewelry collection captures the fleeting moment where light and shadow align though onyx, diamonds, and freshwater pearls.
Weekly QuizApr 30, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
ColumnistsMay 04, 2026
The Key Mindset for Better Trade Show BuyingBuying discipline at trade shows starts with clarity about your inventory levels, Smith writes.
CrimeMay 04, 2026
Pawn Shop Manager Shot, Killed in FloridaLazaro Rodriguez Vega was murdered inside Cash Out Gold and Silver in Fort Pierce. A 20-year-old man has been charged in the case.
Brought to you by
Las Vegas Antique Jewelry & Watch Show: Showcasing the Most Collectible Merchandise from Across the GlobeGain access to the most exclusive and coveted antique pieces from trusted dealers during Las Vegas Jewelry Week.
IndependentsMay 04, 2026
Zadok Jewelers, Austin Parks Foundation Support Wildflower PreservationA portion of every engagement ring sold in its Austin showroom will support the care and preservation of Austin’s wildflowers and green spaces.
TechnologyMay 01, 2026
Gemist, Saban Onyx Partner on Retailer-Focused Customization OfferingTheir partnership combines Gemist’s customization technology with Saban Onyx’s U.S.-based manufacturing capabilities.
SurveysMay 01, 2026
Consumer Confidence Inches Up in April Despite Rising Gas PricesRespondents were concerned about the Middle East conflict and how it will impact their finances.
CollectionsMay 01, 2026
A ‘Hidden Garden’ Emerges in Tiffany & Co.’s 2026 Blue BookOur Piece of the Week, the “Butterfly” necklace, showcases a 7.02-carat oval diamond set between diamond, platinum, and 18-karat gold wings.
ColumnistsApr 30, 2026
Peter Smith: A Sleazy Salesman and the Case for Regret Avoidance Smith uses a comment he overheard in the grocery store to remind retailers that their job is to inspire buying behavior, not just sell.
MajorsApr 30, 2026
Claire’s New Summer Campaign Is a Sensory Wonderland for Gen Alpha“A Girl SMR at Claire’s” celebrates girlhood through the five senses with stacked jewelry, slime toys, scented accessories, and ASMR.
AuctionsApr 30, 2026
Vintage Cartier Watch Crashes Through Records, Selling for $2MBelieved to be one of three made in 1987, the Cartier London Crash was hot at the “Shapes of Cartier” sale at Sotheby’s Hong Kong.
CrimeApr 30, 2026
Masked Group Uses Hammers, Pepper Spray in Texas Jewelry Store RobberyOfficials are looking for a group that robbed Marc Robinson Jewelers at an outlet mall in Round Rock, Texas, in broad daylight on April 21.
Supplier BulletinApr 30, 2026
OROAREZZO 2026: The B2B Event for Italian Excellence in Goldsmith, Jewelry and Silver ManufacturingSponsored by OROAREZZO International Jewelry Exhibition
TechnologyApr 29, 2026
The Thought Process Behind the Mother's Day Email Opt-OutSome retailers are taking a nuanced approach to marketing what can be a difficult holiday for many.
IndependentsApr 29, 2026
Dick Abbott to Retire From The EdgeThe Edge has announced its new CEO, as well as a new partnership with an investment firm focused on founder-led software businesses.
SourcingApr 29, 2026
De Beers’ Production Rises, Market Remains ‘Challenged’De Beers’ diamond production was up 17 percent in Q1, boosted by increased output at its mines in South Africa and Canada.
AuctionsApr 29, 2026
This'll Be the Day You Own John Wayne's RingA signet ring belonging to the Western film star of Hollywood’s Golden Age will be up for auction at Elmwood’s next month.
Policies & IssuesApr 28, 2026
Tariff Refunds: How to File, What to Expect Importers can submit claims now to receive money back for the IEEPA tariffs they’ve paid, with refunds expected to take up to 90 days.
IndependentsApr 28, 2026
This North Carolina Jeweler Is Passing the TorchThe owners of Gregory Jewelers in Morganton, North Carolina, are heading into retirement.
SourcingApr 28, 2026
Doug Hucker Retires From ICAThe colored gemstone industry leader is heading into retirement after four years as the association’s CEO.
SourcingApr 28, 2026
NDC Hires Tapestry Exec to Head Global Marketing Susie Dewey joins the Natural Diamond Council as its new chief marketing officer.
AuctionsApr 27, 2026
12 Years Later, the ‘Ocean Dream’ Diamond Resurfaces at Christie’sThe largest known fancy vivid blue-green diamond could fetch more than $12 million at its second auction appearance.
ColumnistsApr 27, 2026
Stop Treating Mother’s Day Like an AfterthoughtEmmanuel Raheb says jewelers need to start marketing early and make it easy for customers to pick a gift for mom.
