CollectionsSep 09, 2024
Hearts On Fire Debuts New Campaign, DesignsCollectionsSep 10, 2024
Foundrae’s Latest Collection Harnesses the Glow of the Golden Hour
The “Golden Hour” collection was designed to “inspire and encourage reflection,” said the brand.
Inspired by the time of day just before the sun sets, the “Golden Hour” collection centers around rose-tinted and cool lilac hues with pink tourmalines, garnets, champaign citrines, and violet spinels.
New York—Foundrae released its new “Golden Hour” collection today.
The 46-piece collection is filled with medallions, statement bracelets, huggies, and heart-shaped charms with colorful gemstones to reflect the collection's namesake.
Golden hour is the time of day before sunrise and sunset when the sun is sitting low in the sky. Just before sunset, the period that inspired the collection, the sun casts rose-tinted hues that turn to a cool lilac as night takes over.
These colors occur because when the sun is about 6 degrees below or above the horizon its rays travel through more of the Earth’s atmosphere. When this happens, it reacts with particles that add more indirect light and scatters the blue and violet wavelengths, so the sky is filled with light that’s in the orange and red color spectrum.
Beth Hutchens, the co-founder and creative director of Foundrae, recreated this scene into fine jewelry by incorporating pink tourmaline, garnet, champagne citrine, violet spinel, and other gemstones with these hues set in warm-toned 18-karat yellow gold.
She chose to create a collection inspired by this time of day because “there is magic within these beautifully color-tinted moments of the setting sky,” explained the brand.
The 46-piece collection is filled with medallions, statement bracelets, huggies, and heart-shaped charms with colorful gemstones to reflect the collection's namesake.
Golden hour is the time of day before sunrise and sunset when the sun is sitting low in the sky. Just before sunset, the period that inspired the collection, the sun casts rose-tinted hues that turn to a cool lilac as night takes over.
These colors occur because when the sun is about 6 degrees below or above the horizon its rays travel through more of the Earth’s atmosphere. When this happens, it reacts with particles that add more indirect light and scatters the blue and violet wavelengths, so the sky is filled with light that’s in the orange and red color spectrum.
Beth Hutchens, the co-founder and creative director of Foundrae, recreated this scene into fine jewelry by incorporating pink tourmaline, garnet, champagne citrine, violet spinel, and other gemstones with these hues set in warm-toned 18-karat yellow gold.
She chose to create a collection inspired by this time of day because “there is magic within these beautifully color-tinted moments of the setting sky,” explained the brand.
The “Internal Compass” mini cluster small chubby hoop set features charms in 18-karat yellow gold with enamel ($2,495).
This band centers three princess-cut pink tourmalines set in 18-karat yellow gold ($2,900).
The “Internal Compass” pendant is a limited-edition piece in the “Golden Hour” collection available only until January before being archived. It showcases a bi-color ametrine encased in an 18-karat yellow gold compass reverse bezel ($42,500).
Foundrae’s “Vivacity” cigar band in 18-karat yellow gold with diamonds and ceramic ($2,200)
The “Love” multi heartbeat strong heart bangle with pink tourmaline, citrine, ruby, violet spinel, and diamonds set in 18-karat yellow gold ($20,900)
As Foundrae releases new collections, each piece will join one of the brand’s 10 tenets which are represented through reoccurring motifs in its jewelry.
Pieces from Golden Hour will join the “Vivacity” and “Internal Compass” tenets.
These tenets are symbols of intentional living, explained the brand, while every piece in the collection was designed to “inspire and encourage reflection, serving as a symbol of peace and discovery.”
The 46 pieces in the Golden Hour collection retail for $395 to $34,00 on the Foundrae website.
More on Collections
The Latest
CrimeAug 05, 2025
Report: Suspect Arrested in 1992 Murder of Miami JewelerOmar Roy, 72, was arrested in connection with the murder of jeweler Dionisio Carlos Valladares.
ColumnistsAug 05, 2025
The PR Adviser: Affiliate Marketing Is the Cost of CoverageLilian Raji explains why joining an affiliate network is essential for brands seeking placements in U.S. consumer publications.
Events & AwardsAug 05, 2025
JA Announces Seymour & Evelyn Holtzman Bench Scholarship WinnersThe organization has awarded a total of $42,000 through its scholarship programs this year.
Brought to you by
Taking the Moment Head On: How Rio Grande Champions the Present & Future of Fine JewelryAs a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.
Events & AwardsAug 04, 2025
Gem Awards, David Yurman Introduce $50K Grant for Emerging DesignersThe winner of the inaugural David Yurman Gem Awards Grant will be announced live at the 2026 Gem Awards gala.
Weekly QuizJul 31, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
TrendsAug 04, 2025
Amanda’s Style File: August’s Bright BaublesAs summer winds down, celebrate the sunny disposition of the month’s birthstones: peridot and spinel.
CrimeAug 04, 2025
‘The Watch King’ Assaulted, Robbed in QueensMoshe Haimoff, a social media personality and 47th Street retailer, was robbed of $559,000 worth of jewelry by men in construction outfits.
Brought to you by
Investing in the Next Generation of Bench JewelersThe Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.
MajorsAug 04, 2025
Borsheims Welcomes New Assistant Facilities ManagerXavier Dibbrell brings more than a decade of experience to the role.
MajorsAug 01, 2025
Helzberg President Julie Yoakum Moves Over to Signet JewelersThe addition of Yoakum, who will lead Kay and Peoples, was one of three executive appointments Signet announced Thursday.
MajorsAug 01, 2025
Jewelers Mutual Names Mike Alexander as President The insurance company’s previous president and CEO, Scott Murphy, has split his role and will continue as CEO.
SourcingAug 01, 2025
Gemfields’ Auction Revenue Drops 50% in H1The nearly six-month pause of operations at its Kagem emerald mine earlier this year impacted the miner’s first-half results.
SourcingJul 31, 2025
De Beers Records $189M First-Half Loss The diamond miner and marketer warned last week that it expected to be in the red after significantly cutting prices in Q2.
Events & AwardsJul 31, 2025
These Are the 2025 CASE Award WinnersJewelers of America’s 35th annual design contest recognized creativity, artistry, style, and excellence.
IndependentsJul 31, 2025
Matthew Tratner Takes Over as CBG President Tratner succeeds Andie Weinman, who will begin stepping back from the buying group’s day-to-day operations.
Policies & IssuesJul 30, 2025
Tariff on India Will Be 25%, Trump Says The president made the announcement via Truth Social Wednesday, adding that India also will face a penalty for its dealings with Russia.
FinancialsJul 30, 2025
Kering's Jewelry Brands Resilient As H1 Sales Slide 16%The luxury titan’s star brand Gucci continued to struggle amid a "tough" environment.
WatchesJul 30, 2025
Peek Inside Zadok Jewelers’ New Rolex Showroom in AustinIts opening marks the completion of the retailer’s new 11,000-square-foot store in the Texas capital.
SurveysJul 30, 2025
Consumer Confidence Ticks Up in JulyRespondents shared concerns about tariffs and commentary on the “Big Beautiful Bill.”
SourcingJul 30, 2025
Rob Bates to Release Latest Book in His ‘Diamond District Mystery’ Series“Making a Killing in Diamonds” tells the story of Mimi Rosen, the disappearance of a scientist, and the murder of lab-grown diamond CEO.
EditorsJul 29, 2025
Out & About: Visiting Tacori’s Design Studio in LASenior Editor Lenore Fedow learned a lot when she took a behind-the-scenes factory tour with the jewelry brand earlier this year.
Events & AwardsJul 29, 2025
Melee The Show Welcomes 15 New DesignersThe first-time exhibitors, set to debut at the New York City show, share a devotion to craftsmanship, storytelling, and material integrity.
SourcingJul 29, 2025
Auctim to Offer 7.3M+ Carats of Rough EmeraldsThe online auction house’s September sale will feature rough Brazilian emeralds of various qualities.
MajorsJul 29, 2025
Alexis Padis Re-Elected AGS Board President She’ll lead an executive committee consisting of President-Elect Bryan Moeller, Mitchell Clark, Bill Farmer, and Larry Rickert.
Policies & IssuesJul 28, 2025
U.S.-EU Come to Agreement on Tariffs Announced Sunday, the deal will set the tax on goods imported into the United States from the European Union at 15 percent.
CollectionsJul 28, 2025
Nanis Brings a New Palette to ‘Ipanema’A new edition of the Italian brand’s “Ipanema” collection has debuted with gemstones that evoke Brazil’s breathtaking views.
MajorsJul 28, 2025
The 1916 Company Partners with ‘Shark Tank’ Star’s Watch Insurance PlatformThe retailer will refer its customers to WonderCare, founded by venture capitalist and watch collector Kevin O’Leary.
