Through April 2025, Myne London will donate 10 percent of the retail sales value from its “Star Power” earrings in the U.S. to the Malala Fund.
London—Myne London, a U.K.-based emerald supplier, has announced it will be supporting the Malala Fund throughout the next year.
The nonprofit was founded by Pakistani activist Malala Yousafzai and her father Ziauddin to support girls’ education.
In its new commercial co-venture with the nonprofit, Myne London will donate 10 percent of the sale value of its “Star Power” earrings across the United States to the Malala Fund until April 30, 2025.
Myne London’s “Star Power” studs come in sterling silver ($310), as shown above, and in 14-karat gold-plated sterling silver ($340).
The studs are made with sterling silver or 14-karat yellow gold-plated sterling silver and set with emeralds fashioned by women lapidarists in Islamabad, Pakistan. They were designed in London and handcrafted in Los Angeles.
The earrings were designed with a cross-cultural motif to spotlight the Swat Valley in Pakistan, where the company has been working since 2018 to develop a traceable route to market for emerald melee from the region.
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Its work with the Malala Fund is part of an ongoing commitment to girls’ education in Pakistan, the company said.
Myne London said it focuses on promoting women’s empowerment through access to education, training, and skilled employment.
Its projects are supported by the creation of Swat Valley emerald bespoke jewelry, industrywide collaborations, and the company’s charitable initiative, the Myne London Foundation, which was established in 2021 to support those seeking access to education in Pakistan.
In June, the foundation, which receives 10 percent of all Myne London profits, announced it had become an official supporter of the Malala Fund and donated $10,000 toward the nonprofit’s projects in Pakistan.
To find out more about the Myne London Foundation, visit the company’s website.
The Star Power earrings, priced at $310 for sterling silver and $340 for gold over sterling silver, can be purchased on the Myne USA website, the Myne USA store, and on Jedora.com.
