The second iteration of the jewelry collection was inspired by the zodiac and the four elements: earth, water, air and fire.
The Blueprint for Success in Scalable, Personalized Jewelry Retail
With Ho Brothers, you can unlock your brand's true potential and offer customers the personalized jewelry experiences they desire.

Brought To You By Ho Brothers
The modern jewelry market thrives on personalization. Consumers crave unique pieces that reflect their individuality, yet established retailers struggle to deliver bespoke experiences at scale. Ho Brothers bridges this gap, offering a comprehensive solution built on three core pillars: consistency, systems, and ease.
Ho Brothers empowers U.S. retailers to:
- Deliver exceptional, consistent quality: Master craftsmanship, rigorous quality control, and standardized processes ensure every piece meets exacting standards.
- Effortlessly manage custom jewelry operations: The CustomHub™ platform facilitates seamless collaboration with real-time tracking, 3D visualization tools, and dedicated account management.
- Scale with confidence: Robust infrastructure and flexible partnerships accommodate growth without compromising quality or service.
The Challenge: Scaling Custom Design in Jewelry Retail
The Ho Brothers Solution: Consistency, Systems, and Ease
- Consistency: A dedicated team of artisans with generations of experience ensures unwavering quality and meticulous attention to detail. Rigorous quality control and standardized processes further guarantee consistent results.
- Systems: The cloud-based CustomHub™ platform fosters seamless collaboration with retailers. Features include real-time order tracking, 3D visualization tools, and white-labeling capabilities, empowering retailers to manage the custom jewelry experience directly with their customers. Dedicated account managers provide personalized support, while Ho Brothers proactively share industry insights and technical expertise.
- Ease: Ho Brothers’ robust infrastructure handles high-volume production with ease, accommodating business growth without compromising service. Flexible partnerships cater to diverse needs, offering everything from small-batch production to large-scale manufacturing. Continuous innovation ensures retailers always have access to the most efficient and cost-effective solutions.
Proven Results and a Strategic Partnership
Looking Ahead: Unlocking Your Brand's Potential
The Latest

General License 104B supersedes General License 104A, which was set to expire on Sept. 1.

The package, intercepted in Indianapolis, contained fake Cartier, Tiffany & Co., and Van Cleef and Arpels jewelry.

Submit your pieces for a chance to win in this year's competition.

The new location in Costa Mesa, California, marks the brand’s second store in the United States and fourth standalone location worldwide.


The fashion watch category was once threatened by the Apple Watch, but consumers are now opting for new wearables, said Movado’s CEO.

The report delves into trending styles, the most popular jewelry brands by city, and why Belle Époque jewelry could be the next big thing.

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

The association added the requirement to its revised "Code of Ethics" and released the 17th edition of its “Gemstone Information Manual.”

Respondents were concerned about the future of the labor market and their income as well as the rising prices of gas and groceries.

The campaign highlights the asymmetrical high jewelry necklace style that the jeweler first created in 1879.

It will explore the life of “The King of Diamonds” and showcase more than 165 creations from the brand.

Two suspects have been arrested in connection with the complex phone scam.

In her first column for National Jeweler, Jennifer Shaheen asks jewelers if they know how to connect with the next generation of consumers.

The annual awards cover tuition for an on-site educational course at the Swiss lab, as well as flights and lodging.

The jeweler partnered with the Tennessee resort to honor its 50th anniversary with limited-edition blackberry pendants and earrings.

The third-generation jeweler shared how the North Carolina retailer is celebrating this milestone and the love story that started it all.

The class, led by renowned metalsmith Cynthia Eid, highlighted Argentium silver as an alternative to gold amid high prices.

The show is slated for Oct. 16-19 at the Miami Beach Convention Center.

The “Empresses” capsule uses 19th-century medals depicting Napoleon, Joséphine, and Marie-Louise across five one-of-a-kind pieces.

The retailers at the top of the list offer affordable products and fun, discovery-fueled experiences.

Daniel Bing was formerly the marketing director for the Americas at Vacheron Constantin.

In our Piece of the Week, the designers reimagine the tennis bracelet with green enamel wrapped around a strand of “Desert Diamonds.”

The industry veterans join the podcast to discuss diamond marketing, the FTC Jewelry Guides, and lobbying for lower tariffs.

The Verdura brooch, which belonged to the late Virginia Fortune Ryan Ogilvy, was sold to a private collector in Asia.

The five students were awarded a total of $10,000 through the nonprofit’s 2026 “Future of Jewelry Making” scholarship.

Steven Lerche is now beginning his term as the youngest member to become president of The Plumb Club’s elected executive committee.






















