Using fun facts during a sale gets your clients more interested and invested in their diamond purchase.

The diamond industry is dramatically evolving from manual to AI-based 4Cs grading. Stay up-to-date and discover the new AI-powered advances.

Learn how to better serve your employees, customers and community by having a dynamic and supportive company culture.

While ethical mining is essential to a diamond business, they represent only a fraction of the responsibility bestowed on jewelers.

The show is returning for their second edition this September for jewelry, gems, minerals, fossils meteorites and more.

Differentiate your business by creating a new and better diamond shopping experience.

Rio Grande provides a pathway to responsibly sourced gemstones.

From laboratory-grown diamonds to design to country-of-origin, GIA's Alumni Collective™ has a seminar to suite your needs.

Help customers feel good about the diamonds they're buying by creating a transparent counter experience.

Use these tips to create a more personalized and successful customer experience.

Rare & Forever is helping to create an enjoyable diamond buying experience for the millions of newly-engaged couples.

Experience all the Italian Jewelry market has to offer in Las Vegas.

Provide your customers with a seamless selling solution by partnering with Windsor Jewelers, Inc.

When it comes to knowing the identity and quality of your pearls, count on GIA as your independent pearl experts.

Advanced technology levels the playing field, helping jewelers give customers what they want.

Pandemic disruptions shed a light on the power technology has to transform the jewelry industry.

Learn the solid science behind new, innovative lab grown diamond shapes, sizes and colors.

Increase profit margins, expand your assortment and attract new customers with boutique brands from Windsor Jewelers, Inc.

GIA Alumni Collective offers a wide range of seminars to help you stay on top the industry's pressing topics.

With more and more people ditching printed appraisals, Instappraise's digital platform makes the process simple, quick and easily accessible.

Technology and diamonds go hand-in-hand, revolutionizing the ability to provide accurate, detailed reports for jewelers and consumers.

Lab-grown diamonds are growing in popularity, so be sure you and your staff are prepared to speak to the quality of those you come across.

Consumers are savvier than ever, with constant questions and demands regarding the transparency and trustworthiness of the jewelry they buy.

Coming off a record-breaking year in U.S. diamond sales, jewelers are rightfully optimistic about this year’s bridal season.

A tantalizingly beautiful and carbon-neutral choice, Swarovski Created Diamonds are an extension of the beloved brand’s personality and value.