ColumnistsJun 24, 2026
The Revenue Hiding Between Your Counter and Your Online CartJewelers are missing out by not offering this one key add-on at the online point of sale, Emmanuel Raheb writes.
IndependentsDec 15, 2016
For the Jewelry Lover Who Has Everything: A Gem Water Bottle
Several jewelry stores are carrying the Gem-Water range of crystal-infused water, wine and tea products.
This range of VitaJuwel products houses crystals that imbue the liquids in which they are submerged with their properties.
Los Angeles--File it under gifts so cool you didn’t even know you wanted one: Gem-Water, a new company from jewelry industry veteran Anjanette Sinesio, is bringing crystal-infused water, wine and tea containers to the market.
Crystals have long been touted for their healing properties. The stones emit a measurable amount of energy; for example, quartz crystal is used as an energy conductor in digital watches, which utilize the rock’s vibrations to keep time.
So, when Sinesio came across VitaJuwel, a range of lead-free glass containers that encase crystals to enhance drinking liquids with their properties, the Diamond in the Rough and Todd Reed alum knew she had found something unique in the gem world.
A photo posted by Gem_Water_Lover (@gem_water_lover) on Dec 2, 2016 at 8:49am PST
In a short time she had created Gem-Water, a company that is the official distributor of VitaJuwel products to the luxury, jewelry, home décor and spirits industries.
“Having spent over 20 years in the jewelry industry, I thought I had pretty much seen it all,” Sinesio said. “But, every now and then, you come across something fabulously new, yet old, and become enchanted. It’s an ancient tradition for the modern world.”
According to the company, VitaJuwel containers harness the energy of crystals, infusing the liquid in which the gems are submerged. Crystals boost the pH and oxygen levels of water, tea and wine; for the latter, they also reduce tannins without affecting the wine’s bouquet.
The range of VitaJuwel products sold through Gem-Water include glass water bottles that house interchangeable gem pods, gem vials that are meant to be placed in water pitches or wine decanters and even large water dispensers for home or office use.
Gem pods are pre-packaged with one of 18 different combinations of gems. The “Wellness” blend features clear quartz, amethyst and rose quartz; “Inspiration” mixes lapis lazuli with rutilated quartz; and for the lover of luxury, there’s a diamond and clear quartz mix.
Gem-Water also accommodates custom gem combination orders by special order.
The entire range retails for $60 to $600 and is being carried at London Jewelers in Manhasset, New York; Ylang Ylang in St. Louis; IRIT Design Malibu; Cale and Cole in Louisville, Kentucky; Mann’s Jewels in Rochester, New York; and Studio M Fine Wines in Napa, California.
Gem-Water’s e-commerce site launched in November. For sales inquiries, contact anjanette@gem-water.com.
More on Independents
The Latest
CollectionsJun 24, 2026
Greenwich St. Jewelers, Jewel Boxing’s Latest Drop Is On-TrendThe fourth collaborative collection from the retailer and jewelry content creator focuses on gemstone charms and strands of colorful beads.
Events & AwardsJun 24, 2026
AGTA Accepting Entries for Spectrum 2026This year’s AGTA Spectrum & Cutting Edge Awards will feature two new categories.
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center StageColored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.
SourcingJun 24, 2026
Columbia Gem House To Offer Alexandrite Melee OnlineThe collection features traceable alexandrite from Brazil in calibrated sizes that is sorted by grade.
Weekly QuizJun 17, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
MajorsJun 24, 2026
CaratLane Names New Chief Sales OfficerDhaval Raja has been appointed to the role.
CollectionsJun 23, 2026
Francesca Villa Goes ‘On the Road’The capsule collection looks to vintage trunk pins that echo the spirit of speed, freedom, and the mythology of the American road trip.
Brought to you by
Building the Future of Jewelry Retail: DCA Expands Education, Leadership Development, and Workforce SolutionsDCA is preparing the next generation of professionals by supporting workforce development, leadership growth, and career advancement.
SourcingJun 23, 2026
New Paraíba Tourmaline Source Reportedly Discovered in EthiopiaSSEF issued a notice about the potential new source of the sought-after gemstone, citing “credible reports” from trade sources.
MajorsJun 23, 2026
Etsy Says ‘Shop Other Jeffs’ This Prime DayAs Amazon Prime Day kicks off, Etsy is encouraging shoppers to support small businesses.
Events & AwardsJun 23, 2026
AGA Announces 2026 Scholarship WinnerCole Winward is the recipient of 2026 AGA Gemological Scholarship.
EditorsJun 22, 2026
15 Pieces of Jewelry That Brought Us Joy in Vegas Whether they evoked nostalgia, wonder, or laughter, these jewels put a smile on our faces.
Events & AwardsJun 22, 2026
Plans Announced for New Trade Show in BaselScheduled for April 2027, Basilia will be the first watch and jewelry trade show held in Basel since the collapse of Baselworld in 2020.
Events & AwardsJun 22, 2026
Gem Awards Opens 2027 Nomination PeriodSubmissions for the milestone 25th annual Gem Awards will be accepted across three categories from now through July 31.
WatchesJun 22, 2026
Snoopy Inspires New ‘Flying Ace’ Ball WatchThe beloved beagle dons his aviator outfit for the new Engineer Master II Snoopy Flying Ace timepiece.
AuctionsJun 18, 2026
Paraíba Tourmalines Sell for $3.4M at Sotheby'sThe recent high jewelry auction, which also featured the sale of a 10-carat blue diamond, was “a celebration of color.”
CollectionsJun 18, 2026
Michelle Obama Wears Almasika Earrings Symbolizing Feminine PowerShe wore the “Le Cauri Endiamanté” earrings, our Piece of the Week, in the Obamas’ first dual portrait for the Obama Presidential Center.
PodcastsJun 17, 2026
Episode 6: Las Vegas 2026-Trends, Traffic, Broken BathroomsCouture’s Michelle Orman joins Amanda Gizzi and Michelle Graff for this special post-Market Week episode of My Next Question.
GradingJun 17, 2026
SSEF Issues Warning on Refilled EmeraldsThe lab is seeing emeralds with filler added post-testing enter the market, accompanied by reports that indicate little to no treatment.
WatchesJun 17, 2026
Patek Philippe’s ‘Visionary’ Leader Philippe Stern Dies at 88 The third generation of the Stern family to head Patek Philippe, he navigated the “quartz crisis” and preserved the brand’s independence.
MajorsJun 17, 2026
James Avery to Revamp In-Store Retail ExperienceThe Texas-based jeweler is gradually rolling out a new experience-forward layout in its stores.
MajorsJun 17, 2026
Seahawks’ Super Bowl Ring Blends Meaningful Design, Technical CraftsmanshipThe Super Bowl LX champions were honored with diamond and blue sapphire rings by Jason of Beverly Hills.
Policies & IssuesJun 17, 2026
Community for Ethical Jewelry Names New Executive DirectorMarianna Smirnova previously spent a decade working with the Responsible Minerals Initiative, in addition to other relevant roles.
MajorsJun 16, 2026
5 Things to Know About the 2026 NBA Championship TrophyThe New York Knicks took home the Larry O'Brien Trophy crafted by Tiffany & Co.
TrendsJun 16, 2026
Post-Vegas Jewelry Trend Report: Big Beads, Western Flair, White MetalsAssociate Editor Natalie Francisco lists the trends she spotted during Jewelry Market Week that will dominate the second half of 2026.
SourcingJun 16, 2026
GemGuide Updates Ruby PricesIts app now reflects increased prices for Mozambique ruby, as well as changes to its Burma ruby charts.
MajorsJun 16, 2026
Sasha Primak Hires New Design DirectorThe manufacturer has tapped Alicia Arnold, the former director of custom design at Tiny Jewel Box.
