Watch: Social Media Tips for the Holiday Season
Jewelry content creator Julia Hackman Chafé and The Clear Cut founder and CEO Olivia Landau share tips for making the most of social media.
The latest episode of “My Next Question,” a co-branded webinar series hosted by National Jeweler and Jewelers of America, dove into the importance of making time in the chaos for investing in social media.
Hosted by Jewelers of America’s Amanda Gizzi and National Jeweler’s Lauren McLemore, guests Julia Hackman Chafé, a TikTok jewelry content creator and gem dealer at Intercolor USA, and Olivia Landau, CEO and founder of The Clear Cut, discussed all things social media, giving helpful posting tips for the beginner and the content creation veteran.
They talk about the pros and cons of different social media platforms, the features to pay attention to, how to repurpose content, and the importance of starting now.
Watch the full discussion in the video above or on the National Jeweler YouTube channel.
“My Next Question” will return Nov. 14 at 2 p.m. EST with “Last Minute Tips to Protect Your Business this Season.”
JA’s Regina Ciarleglio and National Jeweler’s Michelle Graff will host, joined by guests John Kennedy, president of the Jewelers’ Security Alliance, and Andrew Chipman, vice president of Jewelers Block at Berkley Asset Protection.
Learn more and register to attend here.
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Sponsored by American Gem Trade Association

In the United States, second-quarter sales were flat amid soft consumer sentiment and lower in-store traffic.

The 22-karat gold egg, sold at Batemans Auctioneers in the U.K., was part of a 1980s treasure hunt ad campaign for Cadbury Creme Eggs.

Lucara Diamond Corp., which recovered the “Motswedi” diamond from the Karowe mine, sold the stone for an undisclosed amount.

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Two suspects offered to trade the woman a “winning” lottery ticket for her jewelry.

Finsch has been in business rescue since May, and owner Petra Diamonds said it sees no viable path forward for the mine.

Michel Patrick DeSalles was sentenced after pleading guilty to the 2017 murder of Omid Gholian, who owned a jewelry store in Manhattan.

Longtime industry executive Beth Miller has taken on the role.

The brooch was owned by Virginia Fortune Ryan Ogilvy, who served as a lady of the bedchamber to Queen Elizabeth II for nearly 50 years.

Jamie Cygielman will take on the role on Aug. 24.

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The mid-year conference for jewelry and watch appraisers will take place Sept. 5-6 on Zoom.

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QVC Group President and CEO David Rawlinson is temporarily being replaced by a familiar face, former QVC CEO Mike George.

The brand also added two one-of-a-kind brown diamond pieces to the “Sanssouci” series of its “Gardens” collection.


















