Matthew Tratner Joins JA New York
The industry veteran is the organization’s new group show director.

Emerald, the company that owns JA New York as well as the Couture show, cited Tratner’s strong leadership skills, his long-standing industry relationships and his “extensive experience spearheading substantive programs and initiatives” as motivation for bringing him on to direct the century-old show.
“We are thrilled that Matthew is joining JA New York as show director,” said Emerald Executive Vice President Gannon Brousseau.
“This industry is fueled by relationships, and Matthew has meaningful connections that extend throughout all facets of the jewelry industry ecosystem. His enthusiasm, coupled with his knowledge and experience, will truly be an asset to our events and we are delighted to welcome him to the team.”
Tratner succeeds longtime JA New York Group Show Director Drew Lawsky, who retired after a 29-year tenure with the show.
Prior to joining JA New York, Tratner was vice president of business development and marketing for GCAL by Sarine, a role he assumed after being part of the team that brokered the GCAL/Sarine partnership as vice president and general manager of Sarine North America.
Before his time at Sarine, Tratner was director of global business development at the Gemological Institute of America, where he created and implemented sales and marketing strategies for new and existing services like the Diamond Origin Program and the Lab-Grown Diamond Report.
Preceding that, he served as director of membership and sales for trade association and former owner of JA New York, Jewelers of America. He oversaw operations, increased annual revenue year-over-year, and grew supplier-side membership by 15 percent.
Tratner also served as publisher of National Jeweler following its acquisition by JA in 2015.
He officially will start his role as group show director Oct. 23, a week before the JA New York Fall Show, slated for Oct. 29-31 at the Jacob K. Javits Convention Center.
JA New York’s spring show, which relaunched last year after a break since 2019, is scheduled for March 10-12, 2024.
The organization announced last year it has nixed its summer show.
“I’m very excited to join JA New York as group show director,” said Tratner.
“Based on location and longevity alone, JA New York shows are uniquely positioned to be destination events for our industry. I look forward to leveraging my relationships, strengthening existing partnerships and working closely with the shows’ dedicated team to ensure that JA New York is a relied-upon resource serving the nuanced needs of this incredible industry.”
The Latest

The company also noted record sales in the United States and a strong performance in its jewelry category.

The event, set for June 13-15, will feature educational presentations and guided visits to the state’s sapphire mines.

After the black enamel band became a best-seller for the brand, it has now launched an enamel ring personalization program.

Natural diamonds mean more than lab-grown, but when every cut is ideal, they all look the same. Customers want more—Facets of Fire delivers.

The Austin, Texas, jeweler’s new 11,000-square-foot store is set to open this summer.


“Conversations with Chris Ploof” covers tips for men buying wedding bands, behind-the-scenes footage of Ploof in his studio, and more.

As lab-grown diamond brands pop up across India, academics are researching how to grow demand outside of the jewelry industry.

Emergencies can happen anytime, anywhere , and Jewelers of America has what you need to be prepared for it all.

The moves are part of the retailer’s new turnaround plan, “Grow Brand Love,” which also includes emphasizing brand loyalty over store banners.

The “Rush Hour” campaign stars Zoë Kravitz in bold, wearable pieces designed to make a statement in the workplace.

Breitling is reviving Gallet, which was founded in 1826 and is known for making watches used in the early days of long-distance travel.

Dubbed the “Mediterranean Blue,” this “remarkably rare” diamond will be part of Sotheby’s May jewelry auction in Geneva.

The American Gem Society now offers a Jewelry Evaluation Advisor designation as well as an updated Certified Sales Associate designation.

Rebecca Zeijdel-Paz created more than 75 new pieces for the residency, which will be on display at Trove’s store in New York through April.

Smith explores why a qualified candidate might still not be right for the job.

The “Series8” and “Attesa” collections will be grouped under Citizen Premier.

David Fager, a former systems engineer at the retailer, was promoted to the role.

From retailers to designers and the media, the fine jewelry industry recognized one another’s work and looked to the future.

Eleanor H. Yeh is the recipient of the eighth annual Gianmaria Buccellati Foundation Award for Excellence in Jewelry Design.

Joseph Cavalcante takes on the dual role as the Spanish jewelry brand looks to expand further into the U.S. market.

The trade show has also upgraded its venue to the Caesars Forum Conference Center.

The Dayton-based jeweler, which has been in business since 1985, was formerly known as Stafford Jewelers.

Reeds Jewelers CEO Alan Zimmer will be presented with the honor at JVC’s annual luncheon.

The piece, celebrating birthdays from March 21 to April 19, debuted with Sorellina’s new line of astrological pendants.

The Indian jewelry brand recently opened stores in Atlanta and Seattle.

CEO Beth Gerstein shared its most popular price points, what’s trending in non-bridal fine jewelry, and its holiday performance.

The 15 pieces were crafted from the “Insofu” emerald, discovered in Zambia in 2010.