Matthew Tratner Joins JA New York
The industry veteran is the organization’s new group show director.

Emerald, the company that owns JA New York as well as the Couture show, cited Tratner’s strong leadership skills, his long-standing industry relationships and his “extensive experience spearheading substantive programs and initiatives” as motivation for bringing him on to direct the century-old show.
“We are thrilled that Matthew is joining JA New York as show director,” said Emerald Executive Vice President Gannon Brousseau.
“This industry is fueled by relationships, and Matthew has meaningful connections that extend throughout all facets of the jewelry industry ecosystem. His enthusiasm, coupled with his knowledge and experience, will truly be an asset to our events and we are delighted to welcome him to the team.”
Tratner succeeds longtime JA New York Group Show Director Drew Lawsky, who retired after a 29-year tenure with the show.
Prior to joining JA New York, Tratner was vice president of business development and marketing for GCAL by Sarine, a role he assumed after being part of the team that brokered the GCAL/Sarine partnership as vice president and general manager of Sarine North America.
Before his time at Sarine, Tratner was director of global business development at the Gemological Institute of America, where he created and implemented sales and marketing strategies for new and existing services like the Diamond Origin Program and the Lab-Grown Diamond Report.
Preceding that, he served as director of membership and sales for trade association and former owner of JA New York, Jewelers of America. He oversaw operations, increased annual revenue year-over-year, and grew supplier-side membership by 15 percent.
Tratner also served as publisher of National Jeweler following its acquisition by JA in 2015.
He officially will start his role as group show director Oct. 23, a week before the JA New York Fall Show, slated for Oct. 29-31 at the Jacob K. Javits Convention Center.
JA New York’s spring show, which relaunched last year after a break since 2019, is scheduled for March 10-12, 2024.
The organization announced last year it has nixed its summer show.
“I’m very excited to join JA New York as group show director,” said Tratner.
“Based on location and longevity alone, JA New York shows are uniquely positioned to be destination events for our industry. I look forward to leveraging my relationships, strengthening existing partnerships and working closely with the shows’ dedicated team to ensure that JA New York is a relied-upon resource serving the nuanced needs of this incredible industry.”
The Latest

Anne Hathaway was seen wearing the toggle necklace three times while filming scenes for “The Devil Wears Prada 2.”

Renovations at Tiffany & Co. stores ate into profits in the company’s watch and jewelry division.

While struggles continue at the mining and trading end of the pipeline, consumer demand for diamond jewelry is holding steady.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

The “Fantasia” jewelry collection turns the intaglio animals from her “Close Encounters” collection into 3D characters.


The special Classic Avi Chronograph 42 with an Eagles-green dial is limited to 59 pieces, a nod to the Super Bowl Philadelphia just won.

JSA has received reports of mobs swarming jewelry stores, driving cars into the storefront or smashing through the windows.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

The “Kashmir” collection features centuries-old craft techniques made in collaboration with the region’s master papier-mâché artisans.

Creative Director Erica Bianchini shared why the jeweler is looking to expand into the U.S. and how it’s putting Canadian craftsmanship on the map.

Two Los Angeles Fire Department stations plan to use the donations to upgrade their equipment and tools.

Next week, the auction house will kick off a selling exhibition of jewelry by British artist Hannah Martin and Coldplay’s Guy Berryman.

“Stolen: Heist of the Century” is based on “Flawless,” the book about the middle-of-the-night theft, and will debut on Netflix in August.

Emmanuel Raheb shares the top five gifting moments outside of major holidays that jewelers should build marketing campaigns around.

The wholesale trade show’s Luxury Lifestyle section will showcase established and emerging jewelry designers.

As demand for custom jewelry grows, the company is expanding its services to support retailers.

The mid-year conference for jewelry and watch appraisers is slated for Aug. 9 to 10 on Zoom.

Graduated stones make for elevated tennis-style pieces and dramatic statement necklaces.

Nominations in the categories of Jewelry Design, Media Excellence, and Retail Innovation will be accepted through July 30.

He retired last month after 28 years traveling the world to source the very best gemstones for his family’s jewelry business, Oscar Heyman.

The charm necklace features six nautical charms of shells and coral that founder Christina Puchi collected on Florida’s beaches.

The organization elected its youngest vice president as it looks to draw in fresh talent.

Campbell joins the company as vice president of business development while Liebler is the new vice president of operations.

The medals feature a split-texture design highlighting the Games’ first time being hosted by two cities and the athletes’ journeys.

Sponsored by The INSTORE Jewelry Show 2025

Globally, travel and transportation brands reigned, while in the U.S., alcoholic beverage companies and a lingerie brand took the top spots.

The Brooklyn-based jewelry designer is remembered as a true artist and a rare talent.