After a Multi-Year Renovation, Hamilton Jewelers Is Brand New
The retailer’s Princeton, New Jersey flagship received a major facelift in time for summer.

The fourth-generation, family-owned fine jewelry and watch retailer cut the ribbon on its revamped Princeton, New Jersey digs right before Memorial Day Weekend.
The ceremony marked the culmination of a remodel that happened strategically over the better part of a decade.
Housed in a landmark building originally constructed in 1896, Hamilton utilized a redesign to add 1,500 square feet of display space without actually increasing the store’s footprint.
New store areas are dedicated to and were created in collaboration with brand partners like Rolex, Patek Philippe, Cartier, Bulgari, and David Yurman.
There’s an updated salon for engagement rings and wedding bands that caters to facilitating clients’ custom design processes.
The “Hamilton Curate” room houses works from designers who are exclusive to Hamilton Jewelers in the U.S., as well as emerging design talent. There is also a jewelry salon dedicated to the company’s in-house designs featuring diamonds and colored gemstones from Hamilton’s “Private Reserve” collection.
To cater to watch lovers, there is a new timepiece service center with more space for additional watchmakers and offering updated testing capabilities, Hamilton said, plus a new watch polishing room with the latest equipment to restore timepieces to factory specification.
The jewelry workshop has more room for additional jewelers as well, and now has a dedicated polishing room.
To ensure comfortable browsing, there are several bar service areas for beverages located throughout the store. No detail was overlooked; there’s even a custom white tea scent to set the space’s new mood.
The remodel was a delicate process started in 2018, requiring “several layers of approval” for the exterior restoration thanks to the building’s landmark status. The renovation was conducted in several phases so it could stay open for business.
Tom Pulk of Pulk Design headed the remodel.
“After almost seven years of design, planning, construction, coordination, and millwork fabrication, we are thrilled to introduce the next iteration of Hamilton’s Princeton flagship with a redesign that pays tribute to a remarkable past and ushers in a bright future,” said Hamilton Jewelers President and CEO Hank Siegel.
“This remodel seeks to respect the elegance of the famous Lower Pyne building and the surrounding environs of Nassau Street, while serving as an updated destination for shoppers from the town, region, country, and world.”
Founded in 1912, Irving Siegel purchased Hamilton Jewelers in 1927. The company has remained in the hands of the Siegel family ever since.
Today, Hamilton Jewelers operates two stores in Palm Beach, Florida in addition to its Princeton, New Jersey flagship.
Hamilton also boasts a pre-owned fine jewelry and watch store, called H1912, located in Princeton.
Less than a year ago, the company opened a home and gifts store called Hamilton Home, also in Princeton.
The Latest

The middle class is changing its approach to buying jewelry and affordable luxury goods, the NRF said.

It marks the third consecutive quarter of growth for Cartier, Van Cleef & Arpels, Buccellati, and Vhernier.

The reseller’s market trends report, based on its sales data, also shows exactly how much Rolex prices have jumped since 2010.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

The auction house will be hosting a retrospective paying tribute to jeweler Jean Dinh Van and his company’s 60th anniversary.


The “Impermanence” collection contemplates nature through the Japanese art of Ikebana (flower arranging) and philosophy of wabi-sabi.

The Texas-based jewelry retailer has set up shop in Tennessee and Arizona.

The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.

Eric Ford will step into the role, bringing with him decades of experience.

The “Celestial Blue” capsule collection campaign features Olympian Kateryna Sadurska.

The seasonal store, located in Mykonos, Greece, offers exclusive events, personal styling, and curated experiences.

The New England jeweler is hosting a bridal event for the month of August.

The trade-only event will host its debut fair in the Emerald City later this month.

Its sessions will focus on inventory strategies, staff performance, retention and acquisition, emerging market trends, and more.

For its 10th anniversary, Miseno designed the “Arco” earrings based on the Arco Felice, an arch conceptualized in A.D. 95 in Miseno, Italy.

The jewelry company is one of several contributing to relief efforts in the region after the recent floods.

Inspired by fiancé Sid Wilson’s nickname for her, the white and yellow diamond ring features a unique honeycomb design.

The brand is marking its 50th anniversary with a limited-edition bangle, high jewelry suites, new collections, and more.

Goldfarb said changes in the industry, coupled with his age and the updates needed to modernize his business, drove his decision.

Longtime LVMH executive Michael Burke has stepped into the role.

Central topics of next week’s event include climate action, labor rights, artisan preservation, and value retention in producing countries.

Vickie Rokkos has joined the jewelry company as its new national sales director of North America.

Turbulence will be the new baseline for luxury as it faces its biggest potential setbacks in 15 years, a recent report said.

Sponsored by Rio Grande Jewelry Supply

The “For the Love of Fruits” collection features five fruit pendants, each holding a different meaning.

Diamonds and crimes (some involving diamonds) top the list of National Jeweler’s most popular stories halfway through the year.

They discovered “The Dash Diamond,” named for their dog, at the Crater of Diamonds State Park earlier this month.