Pomellato’s New Videos Raise Awareness of Violence Against Women
Starring CEO Sabina Belli and other celebrities, the videos emphasize the importance of supporting women who have experienced abuse.

In honor of the International Day for the Elimination of Violence Against Women, held on Nov. 25, the Italian jewelry company has created two new videos featuring actors, activists, authors, and influencers, as well as Pomellato CEO Sabina Belli.
“Everything Pomellato does is centered around women, so the most fundamental right of safety is something we need to speak about,” said Belli.
“I am passionate about supporting women, and with this message we want every woman who has been the victim of violence to know that they are not alone, that we listen and we believe them, we encourage them to speak up to break the cycle of violence.”
Belli is joined by Italian actor Alessandro Gassmann, Italian actress and author Drusilla Foer, activist and actress Kasia Smutniak, digital influencer Xenia Tchoumi, French actress Eye Haidara, French actor, director and singer Nicolas Maury, and German actress and activist Sibel Kekilli.
In the videos, available on Pomelatto's YouTube channel, each individual speaks directly to the camera, encouraging women to speak up about and denounce violence.
Every day, 137 women globally are killed by a partner or family member, according to UN statistics.
“We are told that violence can take many forms and is not always visible, and can be physical, sexual, or psychological. Victims are encouraged to speak up and reach out, and the importance of listening and believing them is emphasized,” said Pomellato.
In addition to raising awareness of the issue, Pomellato has been a supporter of CADMI, a Milan-based women’s shelter, for the past 10 years.
Pomellato has also celebrated International Women’s Day for the past five years with a video series.
The Latest

The fast-casual chain partnered with Anna Sheffield’s Bing Bang NYC brand on a capsule collection and it’s a little “extra.”

The diamond and tanzanite bracelet was inspired by the waves of the Italian gulf near Genoa.

De Beers Institute of Diamonds provides the very best in diamond verification, education and diamond services.

The home improvement store’s website features an “Empowerment Tools” demi-fine jewelry collection.


The show will feature a new pavilion of 30 jewelry designers and manufacturers from Surat, India.

A government official said search crews “found the needle in the haystack” when they located the capsule belonging to Rio Tinto along an 870-mile stretch of road.

De Beers is sharing over 130 years of experience and expertise through the De Beers Institute of Diamonds with a selection of courses.

Amanda Gizzi welcomes February with a selection of amethyst jewelry, a birthstone that “deserves its own time to shine.”

Behind the playful and nostalgic brand lies deeper meaning.

The Time Century Jewelry Center is located in downtown Miami’s jewelry district.

Wariness about the year ahead offset a more positive view of the current economic situation.

It begins with a “t” and ends with a “c” and is imbued with warmth and positivity, Peter Smith writes.

The tiny capsule, which is believed to have fallen out of a truck, was lost somewhere along an 870-mile stretch of desert road.

The Italian luxury brand will receive the first Gem Award for High Jewelry Excellence.

Industry veteran Kevin Lane has stepped into the role.

The ancient Egyptian teenager was buried 2,300 years ago with 49 amulets to guide him through the afterlife.

The NRF’s annual survey shows that consumer attitudes about how, or even whether, to celebrate Feb. 14 continue to evolve.

Nominations are open now through March 24.

A column detailing how independent jewelers did last year and the top watch brands of 2022 were among the most-read stories last week.

Acquired in 2021, the brand’s high jewelry sales have doubled and its new “Lock” collection was an instant hit.

Executives from Fred Meyer Jewelers and Riddles Jewelers have filled the roles.

The Victorian-inspired design is a functional lock and key.

For over 100 years, JA New York has played an integral role in facilitating the evolution of our industry, while also honoring past traditions.

The trend forecaster and her guests explored unconventional jewelry designs, NFTs, AI art, and more during her Trendvision presentation.

The Emerging Designers Diamond Initiative provides diamond credit and mentorship to young brands helmed by BIPOC designers.

It will be located in San Antonio’s Alamo Quarry Market and will be Lee Michaels’ third location in the city.