MajorsApr 02, 2026
Pandora Opens New Canadian Distribution Center Amid Tariff ConcernsThe new facility was also designed to better serve its growing customer base in Canada.
EditorsDec 23, 2020
A Love of Jewelry, Reading and Literacy
One Houston independent is tying these themes together in a jewelry collection that provides books for underprivileged children.
Houston independent Dubin’s Fine Jewelry created the “Book for a Book” initiative. For the sale of each gold or silver book pendant, the retailer will donate a book to a local nonprofit that aids underprivileged children.
My last blog post of the year is normally a roundup of my picks for most impactful stories of the past 365 days. But this time, I’m doing something a little different.
As many of you know, National Jeweler launched a webinar series this year called “My Next Question.”
The last episode of 2020 will air this coming Tuesday, Dec. 29 at 2 p.m., and will feature three out of our four editors doing a best-of rundown—the best stories they wrote, the best stories other editors wrote, the articles that surprised them, the ones that disappointed them, etc.
You can just listen to that instead of reading it here; registration is available on our website.
Also, to be completely honest, I’m exhausted and would like to end this heavy year on a lighter note with one of my favorite subjects—books.
Each year, I set a goal to read at least two books a month, with an eye on finishing between 24 and 30 every year. I write down the title and author of every book I read so I can keep track.
Right now, I am about halfway through “Fleishman Is in Trouble” by Taffy Brodesser-Akner.
If I can finish it soon and squeeze in another book before the new year—which should be easy, since I am off next week—I’ll have read 24 books this year. Not bad, but certainly not my best.
People who know me know I like reading, which is how I end up with book-themed socks (my favorite are a pair that say, “F*ck off, I’m reading”), magnets, masks and now, a pendant from Dubin’s Fine Jewelry.
My friend, jewelry designer-turned marketer-turned tarot goddess Jacqueline Stone, works as the store’s marketing coordinator and directed Jordan Dubin my way after the store launched the Book for a Book initiative this fall.
Described as the store’s “first design for a greater purpose,” the jewelry at the center of Book for a Book is simple—an engravable book pendant in sterling silver ($95) or 14-karat white, rose or yellow gold ($575) on a cable chain.
The concept is simple, yes, but the effect could be profound, particularly for disadvantaged children in low-income neighborhoods, who are undoubtedly the ones most severely impacted by the disruptions to in-person learning caused by COVID-19.
Books, Jordan told me during a recent phone interview, have always been important in the Dubin family, as has literacy.
As many of you know, National Jeweler launched a webinar series this year called “My Next Question.”
The last episode of 2020 will air this coming Tuesday, Dec. 29 at 2 p.m., and will feature three out of our four editors doing a best-of rundown—the best stories they wrote, the best stories other editors wrote, the articles that surprised them, the ones that disappointed them, etc.
You can just listen to that instead of reading it here; registration is available on our website.
Also, to be completely honest, I’m exhausted and would like to end this heavy year on a lighter note with one of my favorite subjects—books.
Each year, I set a goal to read at least two books a month, with an eye on finishing between 24 and 30 every year. I write down the title and author of every book I read so I can keep track.
Right now, I am about halfway through “Fleishman Is in Trouble” by Taffy Brodesser-Akner.
If I can finish it soon and squeeze in another book before the new year—which should be easy, since I am off next week—I’ll have read 24 books this year. Not bad, but certainly not my best.
People who know me know I like reading, which is how I end up with book-themed socks (my favorite are a pair that say, “F*ck off, I’m reading”), magnets, masks and now, a pendant from Dubin’s Fine Jewelry.
My friend, jewelry designer-turned marketer-turned tarot goddess Jacqueline Stone, works as the store’s marketing coordinator and directed Jordan Dubin my way after the store launched the Book for a Book initiative this fall.
Described as the store’s “first design for a greater purpose,” the jewelry at the center of Book for a Book is simple—an engravable book pendant in sterling silver ($95) or 14-karat white, rose or yellow gold ($575) on a cable chain.
The concept is simple, yes, but the effect could be profound, particularly for disadvantaged children in low-income neighborhoods, who are undoubtedly the ones most severely impacted by the disruptions to in-person learning caused by COVID-19.
Books, Jordan told me during a recent phone interview, have always been important in the Dubin family, as has literacy.
His mother, Sherry Dubin, worked for many years as a classroom teacher. For the last 20 years, she’s been the literacy and learning specialist at The Shlenker School in Houston, working with both children who are advanced readers as well as those who struggle.
At the family jewelry store, Jordan and the team worked with Jackie to figure out a way to tie the family’s love of books and quest for literacy into jewelry to create a program that could have a positive impact, and they came up with book pendant that gives back.
At the family jewelry store, Jordan and the team worked with Jackie to figure out a way to tie the family’s love of books and quest for literacy into jewelry to create a program that could have a positive impact, and they came up with book pendant that gives back.
For each pendant sold, the retailer donates a book to Books Between Kids, a Houston nonprofit that provides books to at-risk children to help them build their home libraries.
Having books in the house and starting to read at an early age can have a lifelong, positive impact, and it’s even more important right now, with many schools across the country closed for in-person learning as the battle against the pandemic wears on.
The long-term social, psychological, emotional, and educational impacts of being away from school will not be fully realized for decades to come,” Jordan observed in a blog post on the store’s website.
“However, we do know how beneficial reading, and being read to, can be.”
Dubin’s Fine Jewelry spread the word about Book for a Book through social media, email marketing, direct mail, and worked with a local PR company to generate community interest, particularly in local blogs.
The book pendant program also aligns with the store’s December book drive.
Dubin’s used to do toy drives but transitioned to books two years ago, tying in the family’s literacy advocacy.
This year, everyone who donates to the book drive is being entered into a contest to win a 14-karat gold Book for a Book pendant at the end of the holiday season.
The pendants are sold both online and in the store, and Jordan said they’ve gotten online orders from all over, including from new customers.
He’s considering expanding the program in the future; soon, you might see book cufflinks at Dubin’s Fine Jewelry.
Happy reading, and happy holidays, to all. I hope to connect with you in the new year.
More on Editors
The Latest
TrendsApr 02, 2026
Michelle Yeoh Fronts New Mikimoto Campaign The campaign is a tribute to the year 1893, when Kokichi Mikimoto created the world’s first cultured pearl.
GradingApr 02, 2026
GIA Debuts New Campus in TaiwanIt is the only GIA school to offer the GIA Graduate Gemologist program in Chinese.
Brought to you by
Protect Your Customers and Your BusinessYou deserve to know what you are selling–to protect your customers as well as your business and your reputation.
MajorsApr 02, 2026
DCA Launches ‘Second Spark’ Workforce InitiativeThe initiative connects veterans and parents returning to the workforce with careers in jewelry retail.
Weekly QuizApr 02, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
MajorsApr 02, 2026
Hoover & Strong Names New National Sales RepresentativeThe wholesale manufacturer and precious metals refiner has appointed Michael Angelo as its new national sales representative.
MajorsApr 01, 2026
Foundrae Sues Pandora for Allegedly Copying Its Medallion DesignsFoundrae also accused the jewelry giant of copying its mood board style of marketing.
Brought to you by
Is This You? Every Jeweler Has This Problem; We Have the Solution.Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.
AuctionsApr 01, 2026
John Jacob Astor IV’s Titanic Pocket Watch Heads to AuctionA Patek Philippe for Tiffany & Co. timepiece owned by the American businessman who died on the Titanic will be offered at Freeman's Chicago.
SurveysApr 01, 2026
Consumers’ Outlook Improves Again in MarchThe Conference Board’s Consumer Confidence Index edged up, with optimism about the present outweighing worries about the future.
IndependentsApr 01, 2026
Zachary’s Jewelers’ Constance Polamalu to Release Children’s BookThe retailer’s Zach Bear gift comes to life in “Zach Bear and the Window Necklace,” which centers on curiosity, bravery, and helping.
Events & AwardsApr 01, 2026
AGA Opens 2026 Gemological Scholarship, Research Grant ApplicationsApplications are open for the AGA Gemological Scholarship Program through May 15, and until June 2027 for the Gemological Research Grant.
ColumnistsMar 31, 2026
Q1 Clues That Reveal Where Your Jewelry Store’s Sales Are Heading These customer behavior patterns say a lot about how successful your jewelry store is going to be this year, Emmanuel Raheb writes.
CollectionsMar 31, 2026
Mejuri Adds Silver to ‘Puzzle’ CollectionMejuri’s popular collection of 18-karat yellow gold vermeil rings debuted in sterling silver alongside new “Puzzle” slider charms.
CollectionsMar 31, 2026
Buddha Mama, Ashley Longshore to Host Pop-Up in DallasThe Miami-based jewelry brand and the NYC-based artist will be in Dallas from April 9-11.
SourcingMar 31, 2026
NDC Designates April 8 as 'World Diamond Day'The initiative invites those in the industry to share stories on social media highlighting the meaning and impact of natural diamonds.
SourcingMar 31, 2026
GIA VP Jillian Wolk to Take Over at Tracr Wolk’s first day on the job as CEO of Tracr, De Beers Group’s blockchain platform, will be May 1.
TrendsMar 30, 2026
Oscar Heyman Debuts First Spring CatalogThe new catalog, which showcases 35 one-of-a-kind pieces of jewelry, is a compliment to the company’s popular holiday catalog.
SourcingMar 30, 2026
Rio Tinto Hauls Last Load from DiavikProduction has ceased at the Canadian diamond mine, which has yielded more than 150 million carats of rough diamonds in its 23-year run.
MajorsMar 30, 2026
Tanishq Opens First New England LocationThe store opening marks the 10th United States location for the India-based jewelry retailer.
MajorsMar 27, 2026
Saks Global Has Changed Its Mind About Closing These 3 StoresTwo Saks Fifth Avenue locations, one in Florida and one in California, and one Neiman Marcus store are off the chopping block.
IndependentsMar 27, 2026
Jimmy West, Longtime LJG Executive Director, Dies at 72West, who started in the art department at the Leading Jewelers Guild in 1979, is remembered for his patience, kindness, and dedication.
CollectionsMar 27, 2026
Itä’s ‘Yarí Whirl’ Ring Tells Every Side of the StoryIn the “Tesoro” version of the ring, our Piece of the Week, each side of the gold hexagonal nugget has a unique colored gemstone design.
WatchesMar 26, 2026
Q&A: Citizen Watch America President Jeffrey Cohen on Eco-Drive’s 50th AnniversaryCohen discusses the evolution of Citizen’s light-powered technology, the brand’s cross-generational appeal, and tariffs.
IndependentsMar 26, 2026
Peter Smith Pens Book on Human Behavior in Sales“Essentially Human: On Sales and Salespeople" reveals the underlying human traits and behaviors of the most successful sales professionals.
CollectionsMar 26, 2026
Lionheart Celebrates 13 Years of ‘Cassandane’The collection features symbols of love, luck, and light, based on the story of Queen Cassandane and Cyrus the Great of Persia.
Events & AwardsMar 26, 2026
NAJA, Instappraise Introduce New ScholarshipIt’s the third scholarship to be launched as part of the partnership to help appraisers advance their professional credentials.
