Ben Bridge/Pandora Employee Wins Associate Award
Ashleigh Rousselle was named “Star Associate of the Year” during a virtual awards ceremony hosted by tech company Salesfloor.

The awards, held virtually, honor store associates and managers who excel in providing personalized shopping experiences and building strong customer relationships.
The Star Associate of the Year award went to Ashleigh Rousselle, an employee at a Pandora store in Oregon owned and operated by Ben Bridge Jeweler.
The Star award is given to an employee who exceeds expectations and lifts up other associates.
“This person leads by example, inspires others, builds meaningful relationships and is an all-around extraordinary representative of their brand,” said Salesfloor.
Watch the 2021 Associates of the Year Awards
Other categories in the Associate of the Year Awards are Best Digital Experience, which honors someone who expertly serves customers via digital channels and leverages technology to make sales, and Most Innovative Associate, which goes to an employee who came up with innovative ways to serve customers amid the COVID-19 pandemic.
Pandora employees were finalists in all the categories.
Ben Bridge and its Pandora stores began using the mobile clienteling and virtual selling platform in December 2020.
The panel of judges included Jason Goldberg of Publicis, Cathy Hotka of Cathy Hotka & Associates, Mary Todd-McGinnis of Ben Bridge, Ron Thurston of Take Pride Today, Bob Phibbs of The Retail Doctor, and Regina Aiello of Ben Bridge/Pandora.
Winners, nominees, and finalists received Salesfloor merchandise to commemorate their achievement.
Winners and finalists received a copy of the book “Retail Pride: The Guide to Celebrating Your Accidental Career,” by guest speaker and judge Ron Thurston.
The guide for retail employees shares tips for developing talents, building connections with customers, and honing leadership skills.
The winners received a one-year subscription to Retailu, a platform developed by guest speaker April Sabral that provides online leadership training courses.
Classes include communication, conflict resolution, bias removal, and team building.
For more information about Salesfloor or to see the full list of finalists, visit the Salesfloor website.
The Latest

The top-performing watch models may be surprising, with Rolex and several popular pandemic-era picks notably absent from the top 20.

The “Scroll” toggle pendant, our Piece of the Week, opens to reveal a hidden message, mantra, or love letter written on washi paper.

Jewelers who misinterpret the state of the jewelry market risk employing the wrong retail strategy, cautions columnist Sherry Smith.

You deserve to know what you are selling–to protect your customers as well as your business and your reputation.

In her newly expanded role, she will continue to oversee the jewelry category, as well as watches, home, and accessories.


“The Godfather II” watch plays two melodies from the mob film’s score, “The Godfather’s Waltz” and “The Godfather Love Theme.”

The Alan Hodgkinson Medal recognizes gemologists who are consistently generous with their time and expertise.

Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.

The Swiss watchmaker is changing up its executive leadership team as part of a restructuring.

The “What’s Your Signature?” campaign invites women to think about how they see themselves.

The big diamond’s sale added to the company’s revenue though the market remains “challenging” overall, particularly for smaller goods.

The Jewelry Symposium will honor two industry veterans with lifetime achievement awards at its upcoming May event.

With their durability, brilliance, and beauty, diamonds are the perfect stone for everyday birthstone jewelry.

The retailer failed to file its annual report on time and said it may issue a going concern warning.

Smith recounts a recent trip to the post office that included an uncomfortable, embarrassing, and public exchange between two employees.

John Cowley, who has more than 30 years of experience, is succeeding Tearle as the lab’s chief financial officer.

Founder Erica Silverglide has designed 35 colorful pieces set with fluorescing gemstones for the brand's first finished jewelry offering.

“Ukrainian Jewelry | Contemporary Jewelry and Art Jewelry from Ukraine” features 33 contemporary Ukrainian designers and studios.

“The Golden Now” campaign celebrates the here and now with the brand’s signature styles and a selection of its new pieces.

Signet confirmed that Caffie, president of Zales and Banter, and Bentzen, who headed Blue Nile, have left the company.

The antique jewelry dealer talks about the importance of including Black Americans in jewelry history and preserving their stories.

Both its mines faced challenges last year, from operational issues to disruptions in the market.

Iconic pieces, like the Mike Todd Diamond Tiara, appear in the superstar’s new music video for her song inspired by the actress.

The luxury retailer, which went Chapter 11 in January, announced Thursday that it has secured $500 million in exit financing.

The NouvelleBox ballroom will feature independent jewelry designers, including Lene Vibe, Wyld Box Jewelry, and Kiaia Limited.

The one-of-a-kind locket, our Piece of the Week, opens to reveal three hidden images to keep close to your heart.

The new facility was also designed to better serve its growing customer base in Canada.



























