The industry veterans join the podcast to discuss diamond marketing, the FTC Jewelry Guides, and lobbying for lower tariffs.
May Birthstone Baubles
The green stone is perfectly suited to be the birthstone for the month of May, representing the renewal of spring and thought to bring fortune and foresight.

I know this gemstone doesn’t need much of an introduction. Emeralds are among the most coveted and most expensive stones, dating back to ancient times.
In fact, the earliest recorded emerald mining activity was in Egypt in 330 B.C., and the green beryl’s popularity hasn’t dwindled since.
But, here’s something you might not know: Ancients believed that the emerald could empower the owner with the gift of foresight. It’s also thought to bring good fortune and youth.
Emerald is the perfect gem for spring, with both its green shade and the season making us think of renewal, growth and new possibilities. In fact, the inclusions in an emerald often are described as looking like moss or foliage and sometimes are called jardin, French for garden and another reference that ties this beloved gemstone to the spring season.
Here are 10 emerald jewels in a range of price points for the lucky May babies. (Prices listed are retail.)
Gabriel & Co.’s 14-karat white gold emerald and diamond necklace ($365)
These are Logan Hollowell’s 14-karat gold crown bezel emerald studs ($1,475).
Graziela Gems’ baby emerald baguette band ring with diamonds in 18-karat white gold ($1,620)
Stuller’s 14-karat white gold, emerald and diamond necklace ($2,262)
Finn’s five-leaf emerald bracelet in 18-karat yellow gold ($3,250)
This 18-karat white gold ring from Simon G features five emeralds accented with diamonds ($3,740).
Beth Miller’s five-stone emerald earrings surrounded by pave diamonds and set in 14-karat yellow gold ($4,695)
These studs from Sylva & Cie feature emerald slices with diamond accents in 18-karat yellow gold ($6,500).
Yossi Harari’s lace pave cuff features diamond and emerald accents with one cushion-cut Gemfields emerald weighing 3.74 carats in 18-karat gold and black rhodium ($63,600).
Jane Taylor’s one-of-a-kind tassel earrings in 18-karat yellow gold feature blue sapphires, yellow diamonds, aquamarine, champagne diamonds, emerald baguettes and 15.05 carats total of emerald sugarloaf cabochons ($132,000).
The Latest

Murphy will retire at the end of the year and Alexander, currently the company’s president, will take over at the start of 2027.

The jeweler is encouraging customers who own lookalike rings to come into the store and trade them for credit towards an authentic piece.

Submit your pieces for a chance to win in this year's competition.

The new campaign, “You Are The Occasion,” discourages shoppers from saving their fine jewelry for special occasions only.


Mehta led India’s GJEPC through the 2008 financial crisis and was respected worldwide for his wisdom, integrity, and knowledge.

One is the driver who allegedly crashed a car into a Sacramento jewelry store in April, striking a 71-year-old employee who later died.

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

In a new column, Peter Smith posits that people actually enjoy putting together IKEA furniture, and the same is true for engagement rings.

9lakha Jewelers in Iselin, New Jersey, was the target of a smash-and-grab robbery on Aug. 8.

The jeweler has partnered with 818 Tequila to gift lab-grown diamond studs to a bride-to-be and their bridal party.

The exhibition will feature more than 100 drawings of stained-glass lampshades, windows, and more, many created by women and émigrés.

Marquise-cut diamonds in drop charms are the center of the new collection, reflecting the movement of a dancer in modular styles.

The inaugural Fort Lauderdale Jewelry, Antique, & Object Show will be held from Jan. 28 through Feb. 1, 2027.

The family-owned jeweler will open a new showroom in Bel Air, Maryland, this fall.

Amanda Ileana Hernandez is married to Carlos Hernandez, one of two men in prison for the 2024 murder of Michigan jeweler Hussein Murray.

The reimagined jewel, our Piece of the Week, trades the diamonds in the original 1998 design for blue, pink, yellow, and green sapphires.

Sponsored by American Gem Trade Association

In the United States, second-quarter sales were flat amid soft consumer sentiment and lower in-store traffic.

The 22-karat gold egg, sold at Batemans Auctioneers in the U.K., was part of a 1980s treasure hunt ad campaign for Cadbury Creme Eggs.

Lucara Diamond Corp., which recovered the “Motswedi” diamond from the Karowe mine, sold the stone for an undisclosed amount.

The expanded collections now feature hand-cut gemstones like topaz, tanzanite, chrysoprase, chalcedony, smoky quartz, and fire opal.

The lab-grown diamond jewelry brand’s newest boutique is in Westfield Valley Fair in Santa Clara, California.

The gemstone supplier and manufacturer acquired the remarkable 104-gram Zambian emerald at Gemfields’ auction in May.

Two suspects offered to trade the woman a “winning” lottery ticket for her jewelry.

Finsch has been in business rescue since May, and owner Petra Diamonds said it sees no viable path forward for the mine.

Michel Patrick DeSalles was sentenced after pleading guilty to the 2017 murder of Omid Gholian, who owned a jewelry store in Manhattan.
























