Other

Rocks On: Sapphires

OtherFeb 09, 2016

Rocks On: Sapphires

It’s the blue hues that continue to reign when it comes to sapphires, though the peach and light pink shades are gaining popularity.

20151229_RocksOn-Sapphire.jpg
This cushion-shaped sapphire sold for $269,000 recently at Bonhams. It is of Ceylon origin, which is currently driving a lot of the demand in the premium sapphire market, one gemstone dealer told National Jeweler.

New York--In the world of fine jewelry, the sapphire needs little introduction. 

The gemstone has been in use for ages and traditionally is associated with qualities such as nobility, truth, sincerity and faithfulness. The most popular hue undoubtedly still is the blue, and in its finest quality the shade is the standard against which all other blue stones are compared.

Yet in today’s market, as fashion influences the use of other colors and consumers search for something different, fancy sapphires are moving into the spotlight as well. 

In fact, one of sapphire’s strengths is its color and price range diversity. The gemstone offers something for all types of shoppers, from those looking for collectible pieces to more affordable decorative objects and beads.

Supply
Like many colored gemstones these days, the supply of sapphires is not keeping up with global demand, as markets across the world continue to clamor for all colors of the stone. 

“Relative to worldwide demand, which has grown tremendously over the last 10 years mainly due to the increase of the size of the market in China, the supply of any type of desirable sapphire continues to tighten,” said gemstone dealer John Bachman.

The sapphire market’s main challenge right now is finding enough good quality stones at the source. While discoveries in Madagascar and Tanzania increased the supply several years ago, the global market absorbed that, and continues to want more.

Bachman said that while there has been some increase in the supply of heated blue sapphires due to improvement and new treatment techniques, he has seen quantities of natural material flat-line or decline slightly over the last few years. 

If supply isn’t increased soon to alleviate prices, growth in sapphire sales will be difficult.

Cara Williams of Bear Essentials agreed that she’s seeing supply down across the board, but “most markedly in the finer grades.” Luckily, she echoed that there has been some increase in supplies of heated blue sapphires due to improvement and new treatment techniques, allowing for greater supply in that area.

Demand
Sapphires are in demand from jewelry consumers now perhaps more than ever due to, among other factors, increased media exposure, and is expected to continue to increase.

Blue sapphires are still the most in-demand, though Bachman notes that in the last couple of years, desire for the pastel colors, particularly peach and light pink, has increased sharply.

Demand for any particular color largely is driven by trends in fashion and other consumer markets.  With Pantone’s recent announcement that Rose Quartz will be one of two colors of the year for 2016, the pastel-hued sapphires likely will continue to trend upward in popularity.

Williams also noted the increasing demand for pastel colors, though demand outpaces supply as peaches and pinks are not common colors for sapphires.

Untreated sapphires too are “beginning to get some well-deserved recognition,” she said. She added that this is something Bear Essentials always has dealt in, but it used to be a small market for the gem connoisseurs. Now, as buyers are more educated by the Internet, many more are asking for untreated stones and will pay more for them.

The United States also is adjusting to market dominance changes, Williams said. 

Whereas the finest sapphires might have been sent to the U.S. first at one point, now the Chinese luxury market is changing things and the high quality gems are headed there.

Pricing
When comparing stones of the same quality, Bachman said natural, untreated padparadscha and blue sapphires continue to be the most expensive, followed by pink and orange, then by purple, violet, fancy light shades and yellows. 

Prices of all unheated natural sapphires of any color have remained “buoyant,” he said, though “Heat-treated blue sapphire is still the No. 1 volume seller, with prices trending slightly upward in popular sizes and stable in sizes over 10 carats.”

In fact, he said that in his 40 years of experience in the market, he has never seen the price of sapphires from the source drop, except briefly during times of big discoveries or major Western recessions. “When prices have dropped, sales and demand increased, ultimately forcing upward price pressure again,” Bachman said. 

Williams told National Jeweler that she doesn’t foresee the relative pricing of sapphires changing much in the coming years, as it is a traditional gem and thereby less impacted by trends than other colored gemstones.

And while size and quality used to be the primary factors driving price, she said geographic origin now plays a greater role, due in part to the prevalence of lab reports. While Kashmir is the most desired and expensive origin, it makes up a small part of the market. 

Burmese sapphires are next in prominence but stones from this origin of a decent size and quality also are extremely rare. Ceylon stones really are what is currently driving most of the premium market, followed closely by Madagascar sapphires, Williams said.

She also noted that, “There needs to be some leveling out of the prices we’ve seen rise over the past few years.”  

In addition, in September 2014, colored gemstone miner Gemfields announced that it had entered into a joint venture with East West Gem Investment Limited in Sri Lanka to add sapphire mining to its portfolio, which already include emerald and ruby operations.

It remains to be seen what impact the company’s addition of the last of the “big three” will have for the sapphire market.

Design trends
A major design trend that seems to be happening for sapphires right now is the inclusion of the blue stones as accents in bridal, on the shank or even as a halo surrounding the white center diamond. 

The blue stones offer the perfect pop of color for brides that are looking for something a little different but still with a classic feel.

Williams also noted that cushion cuts and more precise cutting are trending with sapphires. 

When it comes to jewelry, she added, the finer stones tend to get set into traditional designs while fancy-colored sapphire melee is popping up in trendier places, as micro-pave, in narrow bands or as multi-colored accents. 

Brecken Branstratoris the senior editor, gemstones at National Jeweler, covering sourcing, pricing and other developments in the colored stone sector.

The Latest

Audemars Piguet Grosse Pièce
AuctionsDec 18, 2025
Audemars Piguet Reclaims Historic Pocket Watch at Auction

It purchased the “Grosse Pièce,” an ultra-complicated Audemars Piguet pocket watch from the ‘20s, for a record-breaking price at Sotheby’s.

Terry and Cindy Chandler at AGS Conclave
EditorsDec 18, 2025
Terry Chandler Looks Back on 40 Years of Opportunity, Change, and Friends

Chandler got his start at Michelson Jewelers and has served as DCA president and CEO since 2001. He will retire at the end of the month.

JamAlert 1872x1052.png
Supplier BulletinDec 18, 2025
Cell Jammers Are Targeting Your Business. Here's How to Beat Them

Sponsored by Digital Monitoring Products

Recipients Collage 2025 - NJ (1872 x 1050 px) (1872 x 1052 px).png
Brought to you by
Impacting Tomorrow Today

How Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.

Rendering of Bob’s Watches JFK airport store
WatchesDec 18, 2025
Bob’s Watches to Open Store in New York’s JFK Airport

The boutique is slated to open this week inside Terminal 8, offering pre-owned Rolex watches and more to international travelers.

Weekly QuizDec 18, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Diamond ring in parts
Lab-GrownDec 18, 2025
Kira Jewels Debuts Custom Lab-Grown Diamond Jewelry Service

The lab-grown diamond grower now offers custom engagement and fashion jewelry through its Kira Custom Lab Jewelry service.

Fabergé egg pendant near gloved hand
CrimeDec 17, 2025
Man Pleads Not Guilty to Swallowing Fabergé Pendant

The special-edition egg pendant ingested in a New Zealand jewelry store was recovered after a six-day wait.

roseco-catalog.png
Brought to you by
Roseco Releases New Full-Line Catalog

Roseco’s 704-page catalog showcases new lab-grown diamonds, findings, tools & more—available in print or interactive digital editions.

Ashley Zhang Jewelry Snake Necklace, Renato Cipullo Hematite Blaze Necklace, Vanessa Fernandez Studio Curva Wrap Hoops, Hernsdorf Tears of Aphrodite Necklace, Robinson Pelham Tsar Star Earrings, Marla Aaron Nymphenburg Lock, Lof The Valentine Ring
EditorsDec 17, 2025
2025 Jewelry Rewind: The Best Piece of the Week Picks

Associate Editor Natalie Francisco plays favorites with Piece of the Week, selecting a standout piece of jewelry from each month of 2025.

Lucy Hale in Jacquie Aiche’s Love and Desire Campaign
CollectionsDec 17, 2025
Lucy Hale Stars in Jacquie Aiche’s Holiday Campaign

The “Love and Desire” campaign is inspired by the magic that follows when one’s heart leads the way, said the brand.

SSEF logo
GradingDec 17, 2025
SSEF Announces 2025 Scholarship Winners

Two awardees will receive free tuition for an educational course at the Swiss lab, with flights and lodging included.

Pandora Alexander Lacik and Berta de Pablos-Barbier
MajorsDec 16, 2025
Pandora’s New CEO Will Step Up Early

Berta de Pablos-Barbier will replace Alexander Lacik at the start of January, two months earlier than expected.

JAR pendant brooch, fancy intense blue diamond
AuctionsDec 16, 2025
Suzanne Belperron, JAR Shine in Sotheby’s First Auctions at New HQ

Sotheby’s held its first two jewelry sales at the Breuer building last week, and they totaled nearly $44 million.

The Jewelry Symposium logo
Events & AwardsDec 16, 2025
TJS Now Accepting Scholarship Applications for 2026

Winners will receive free registration and lodging for its fourth annual event in Detroit.

National Jeweler columnists and PR professionals Duvall O’Steen and Jen Cullen Williams
ColumnistsDec 16, 2025
Beyond Unboxing: Creative Reveals to Drive Reach and Engagement

Here are six ideas for making more engaging content for Instagram Reels and TikTok, courtesy of Duvall O’Steen and Jen Cullen Williams.

Tiffany & Co. logo, Anna Martin, CD Peacock logo
Events & AwardsDec 16, 2025
Diamonds Do Good Names 2026 Award Recipients

The honorees include a notable jewelry brand, an industry veteran, and an independent retailer.

Stock image of gavel
CrimeDec 15, 2025
Men Receive Life Sentences in Home Invasion Murder of Jeweler

Carlos Jose Hernandez and Joshua Zuazo were sentenced to life without the possibility of parole in the 2024 murder of Hussein “Sam” Murray.

Eduard Stefanescu, left, and Sara Yood, right
Policies & IssuesDec 15, 2025
Sara Yood Named Co-Chair of RJC Standards Committee

Yood will serve alongside Eduard Stefanescu, the sustainability manager for C.Hafner, a precious metals refiner in Germany.

MS Rau Aspen rendering
IndependentsDec 15, 2025
M.S. Rau to Open Store in Aspen

The New Orleans jeweler is also hosting pop-up jewelry boutiques in New York City and Dallas.

Tiffany & Co. Paraíba tourmaline jewelry
AuctionsDec 12, 2025
13.54-Carat Paraíba Tourmaline Sets Records at Christie’s

Set in a Tiffany & Co. necklace, it sold for $4.2 million, the highest price and price per carat paid for a Paraíba tourmaline at auction.

David Webb holiday window
MajorsDec 12, 2025
David Webb Reveals Ice-Cold Holiday Window Display

The jeweler’s “Deep Freeze” display showcases its iconic jewelry designs frozen in a vintage icebox.

Oscar Heyman Yellow Green Sphene and Diamond Ring
CollectionsDec 12, 2025
Piece of the Week: Oscar Heyman’s Sphene Ring

Take luxury gifting to new heights this holiday season with the jeweler’s showstopping 12-carat sphene ring.

IGI Design Contest Graphic
Events & AwardsDec 12, 2025
IGI Jewelry Design Contest Now Accepting Submissions

This year's theme is “Unveiling the Depths of the Ocean.”

Jacquie Aiche Alien Heart Eye Inlay Necklace, Cicada Dragonfly Brooch, Harkness After the Rain Earrings
TrendsDec 11, 2025
Pinterest 2026 Trend Report: Brooches, Bold Gold, Cool Blue

In its annual report, Pinterest noted an increase in searches for brooches, heirloom jewelry, and ‘80s luxury.

GIA new colored stone report
GradingDec 11, 2025
GIA to Offer Origin Determination for 3 More Gemstones

Starting Jan. 1, customers can request the service for opal, peridot, and demantoid garnet.

Day’s Jewelers Salem New Hampshire store exterior
IndependentsDec 11, 2025
Look Inside Day’s Jewelers’ Ninth Store

The 111-year-old retailer celebrated the opening of its new location in Salem, New Hampshire, which is its third store in the state.

Americas Gold Chain Catalog Volume 3
MajorsDec 11, 2025
Americas Gold Releases New Gold Chain Catalog

The new catalog features its most popular chains as well as new styles.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy