Other

Rocks On: Color Predictions for the Tucson Gem Shows

OtherFeb 09, 2016

Rocks On: Color Predictions for the Tucson Gem Shows

In this month’s Rocks On, National Jeweler looks at which colored gemstones dealers expect to be most popular at the upcoming Tucson gem shows.

20160127_Tucson-Article.jpg
Pale pink hues, as seen in the morganite at the center of this Audrius Krulis ring, are expected to sell well at the upcoming gem shows in Tucson, Ariz.

New York--It’s about that time of year again.

Just as many areas of the country are hunkering down to get through the worst of winter, any and all involved in the colored gemstone market are heading out to desert to attend the Tucson gem shows, where an array of gems in all colors of the rainbow will be on display.

The hottest gems among buyers can be influenced by a number of factors, including trends that have carried over from the last year and the colors Pantone predicts will be popping up everywhere.

Here are the hues gemstone dealers and suppliers expect to be popular in Arizona this year.

Cotton candy colors
During last year’s shows, many exhibitors reported to National Jeweler that blues and pinks were selling well, and it seems like that will be a theme in Tucson again this year, with blue stones in particular expected to be in demand.

“I continue to see blue gemstones as being the most popular sellers for our customers,” said Richard Shull of gemstone dealer Out of Our Mines, adding that he expects to continue to see a demand for fine turquoise, indicolite, Peruvian blue opal and Paraiba tourmaline.

In fact, it seems like tourmaline stones in general could be one of the stars of the Tucson shows, offering up both saturated, stronger blues as well as blue-green and other even lighter hues. 

Caesar Habib of Kaiser Gems, meanwhile, said that his company has been getting many inquiries for aquamarine since the end of the holiday season, which could be due to the fact that it is the March birthstone. He said that most of the customers looking for aquamarine center stones are requesting medium to medium-dark gems ranging in price from $200 to $300 per carat. 

Similarly, gemstone dealer Kimberly Collins said she believes aquamarine, pale blue sapphires and the “sea foam/ocean colors of tourmaline” will be popular.

RELATED CONTENT: The Top Gems of 2015

Pantone’s colors of the year--Serenity and Rose Quartz--also will play a strong part in what is popular in Tucson. Not only will it help push the blues to the forefront, especially in softer hues, but the blush hue of Rose Quartz likely will boost demand for many light pink stones.

At the top of this list, not surprisingly, is the gemstone rose quartz as well as morganite. The latter stone has

been riding high for some time now. While it might not yet make up as large a percentage of sales as more well-known stones such as sapphires, it likely will continue to close that gap this year.

Habib said that in addition to aquamarine, the other stone they’ve been getting requests for almost daily has been for morganite valued at between $65 and $75 per carat, mostly in pear-shaped sets of two or three for earrings and a pendant.

The big three
For Diana Atieno at Porini Gems, it looks likely that sapphires, rubies and emeralds will maintain their in-demand status. At the same time, tsavorite garnet, a possible alternative to emeralds, is expected to be popular during the gem shows, she said. 

“Its brilliance is unmatched and its green is very intense, giving it quite a sparkle,” she said. “Color is becoming quite a trend in engagement and wedding rings, and now people are looking for colored gems, especially tsavorite, for their center stones. I can say that tsavorites are the new diamonds.”

Meanwhile, while traditional blue sapphires will continue to reign, many dealers noted that they expect sapphires of all colors to sell. 

With a variety of colors that can be applied to many trends, fancy sapphires seem to be a favorite when it comes to the new bridal market. Today’s young bride is looking for something that will set her apart, and as gemstone dealer Collins noted, “There is so much opportunity to do that when working with colored stones, specifically sapphires or spinel.” 

She added that they provide even more size for the customer’s budget as well as a greater bottom line for the retailer. What’s more, she said, increased marketing of fancy colored diamonds is helping to boost interest in fancy sapphires.

Fine and rare stones
Today’s consumer, as has been discussed time and again, is looking for something different to express themselves, and in Tucson this could come in the form of buyers looking for that unusual or exceptional stone.

“This year I expect there to be a premium on fine and rare items,” said Bill Heher of gemstone company Rare Earth Mining, noting that he’s been seeing a rush on chrysocolla and Mexican jelly fire opal in unusual shapes, and expects to have a good show with fine rutilated quartz and cat’s eye stones.

For Boston Gems, moonstone tends to be particularly strong in Tucson, according to Paul Dragone. In fact, the company’s booth usually is comprised of 80 percent moonstone with five different varieties. But he also noted one new area that had opened up for them recently.

“The surprise stone for the holidays … that I feel will hold going forward into the summer is alexandrite,” Dragone said. “We had an unusually high volume of calls this season for matched pairs, melee and medium to large singles.”

Even as the finer material offering the best color-change characteristics has become increasingly difficult to source, pushing prices increasingly higher, consumer purchase history has shown us that there always will those willing to pay the price for that rarity.

Brecken Branstratoris the senior editor, gemstones at National Jeweler, covering sourcing, pricing and other developments in the colored stone sector.

The Latest

Bulgari’s expanded factory in Valenza, Italy
MajorsApr 23, 2025
Bulgari Doubles Size of Jewelry Factory in Italy

Located in Valenza, the now 355,000-square-foot facility includes a new jewelry school that’s open to the public, Scuola Bulgari.

Jason McNary accepting FGI Fine Jewelry Rising Star award for Paola Sasplugas
Events & AwardsApr 23, 2025
PDPaola Creative Director Wins FGI’s ‘Rising Star’ Award

Paola Sasplugas, co-founder of the Barcelona-based jewelry brand, received the Fine Jewelry Award.

1999 Cosmograph Daytona, Ref.16516
AuctionsApr 23, 2025
Rare Custom Rolex Daytona Heads to Auction

A platinum Zenith-powered Daytona commissioned in the late ‘90s will headline Sotheby’s Important Watches sale in Geneva next month.

gia1d100 btyb.jpg
Brought to you by
Protect Your Customers and Your Business

The risk of laboratory-grown diamonds being falsely presented as natural diamonds presents a very significant danger to consumer trust.

Carmelo Anthony and Jaylen Brown David Yurman campaign
MajorsApr 23, 2025
David Yurman’s New Campaign Stars Carmelo Anthony, Jaylen Brown

The basketball stars wear men’s jewelry from the “Curb Chain” collection.

Weekly QuizApr 18, 2025
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
Woman wearing Zales jewelry
MajorsApr 22, 2025
Zales’ Rebrand Takes Playful Approach to Fine Jewelry

The Signet Jewelers-owned retailer wants to encourage younger shoppers to wear fine jewelry every day, not just on special occasions.

JAR Apricot Blossom bracelet
AuctionsApr 22, 2025
Christie’s to Auction JAR Jewelry Collection

The 21 pieces, all from a private collector, will be offered at its Magnificent Jewels auction next month.

gia-topimage 0325.jpg
Brought to you by
A Brilliant Future Is Here

Get online education from GIA experts.

National Jeweler columnist Lilian Raji
ColumnistsApr 22, 2025
The PR Adviser: Building Buzz Through Word of Mouth

Lilian Raji answers a question from a reader who is looking to grow her jewelry business but has a limited marketing budget.

Avi Levy
GradingApr 22, 2025
Avi Levy Is GCAL By Sarine’s New Chief Growth Officer

GCAL by Sarine created the new role to sharpen the company’s focus on strategic partnerships and scalable expansion.

Scottsdale Fine Jewelers store exterior
IndependentsApr 22, 2025
Brinker’s Jewelers Acquires Fellow Independent

The Indiana jeweler has acquired Scottsdale Fine Jewelers in Scottsdale, Arizona.

Cartier Exhibition Installation at Victoria & Albert Museum
Events & AwardsApr 21, 2025
An Exhibition Exploring the History of Cartier Is Now on Display

“Cartier: Design, Craft, and Legacy” opened earlier this month at the Victoria and Albert Museum in London.

Bill and Birdie Levine of Van Cott Jewelers
IndependentsApr 21, 2025
New York Jeweler to Close After 111 Years

Van Cott Jewelers in Vestal, New York, is hosting a going-out-of-business sale.

IJO Director Samantha Larson
IndependentsApr 21, 2025
IJO Names New Director of Vendor Relations, Merchandise Strategy

Industry veteran Samantha Larson has held leadership roles at Borsheims, McTeigue & McClelland, Stuller, and Long’s Jewelers.

Events & AwardsApr 21, 2025
Jewelers of Louisiana, Mississippi Jewelers Association to Co-Host Convention

The two organizations will hold the educational event together this fall in Mississippi.

Daymond John
Events & AwardsApr 18, 2025
Daymond John to Give Keynote at JCK Las Vegas

The entrepreneur and “Shark Tank” star will share his top tips for success.

Dukachi Easter Bread Pendant
CollectionsApr 18, 2025
Piece of the Week: Dukachi’s ‘Easter Bread’ Pendant

The Ukrainian brand’s new pendant is modeled after a traditional paska, a pastry often baked for Easter in Eastern European cultures.

Bremer Jewelry
IndependentsApr 18, 2025
Bremer Jewelry to Reveal Renovated Store

The jeweler has announced a grand reopening for its recently remodeled location in Peoria, Illinois.

Tiffany & Co. Strong Like Mom campaign
MajorsApr 18, 2025
Tiffany & Co. Employees Star in Mother’s Day Campaign

The “Strong Like Mom” campaign features moms who work at Tiffany & Co. and their children.

Athena Calderone x John Hardy Collection
CollectionsApr 17, 2025
John Hardy, Athena Calderone Partner on Art Deco Decor-Inspired Collection

Interior designer Athena Calderone looked to decor from the 1920s and 1930s when crafting her first fine jewelry collection.

Movado Connect 2.0 watches
FinancialsApr 17, 2025
Movado Group to Increase Prices to Offset Tariffs Impact

During a call about its full-year results, CEO Efraim Grinberg discussed how the company is approaching the uncertainty surrounding tariffs.

Natural Diamond Council Diamond Learning Center Graphic
Lab-GrownApr 17, 2025
NDC Launches Its Diamond Learning Center

The free program provides educational content for jewelry salespeople and enthusiasts to learn or refresh their diamond knowledge.

Jewelers of America logo
Policies & IssuesApr 17, 2025
Jewelers of America Requests Tariffs Testimonials from Members

The feedback will be used to prepare other jewelers for the challenges ahead, the organization said.

Technology Therapy Group logo
TechnologyApr 17, 2025
Technology Therapy Group Expands AI Training for Jewelry Retailers

The online sessions are designed to teach jewelers to use AI tools like ChatGPT and Claude to grow their business.

Catbird Chicago
IndependentsApr 16, 2025
Catbird Expands to Chicago

The opening marks the jewelry retailer’s first location in the Midwest.

Foundrae United in Love Campaign
CollectionsApr 16, 2025
Foundrae’s First Commitment Jewelry Collection Unites Through Love

The “United in Love” collection offers tangible mementos of hearts entwined with traditional and non-traditional commitment heirlooms.

Robert and Rose-Marie Goodman outside Robert Goodman Jewelers
IndependentsApr 16, 2025
Indiana Jeweler to Host Black Jewelry Designer Pop-Up

Robert Goodman Jewelers will hold a “Black Jewelry Designers and Makers” event on April 27.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy