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TrendsAug 20, 2020
See Ileana Makri’s First Collection for Reinstein Ross
The Greek designer is the New York City-based brand’s new creative director.
New York—Fine jewelry brand Reinstein Ross has announced Greek designer Ileana Makri as its new creative director, and her first collection for the brand launched this week.
Reinstein Ross designs are produced in-house, with both store locations housing workshops where jewels are custom-alloyed, fabricated by hand and set with gemstones.
The brand’s classical elegance hearkens back to ancient jewelry styles, making Athens-based Makri an ideal fit for the company.
While pieces from Makri’s namesake line often feature a playful or whimsical element, expect a more refined take from the designer as she embraces Reinstein Ross’ core ethos.
Makri mines her Greek heritage to deliver a fresh update on classic motifs befitting of Reinstein Ross’ old-world feeling oeuvre.
This week she debuted a capsule collection of evil eye styles on ReinsteinRoss.com comprised of rings, earrings, pendants and bracelets in matte gold with carved eyes in turquoise, hematite, malachite and lapis lazuli.
Called the "Greek Eye" collection, they are fitting protective talismans to sport in the time of the pandemic.
Reinstein Ross’ first mini-collection with Ileana Makri as creative director features carved turquoise, malachite, hematite and lapis lazuli.
The Evil Eye capsule collection debuted on ReinsteinRoss.com on Aug. 19.
In the fall, Makri will launch her official debut collection for Reinstein Ross.
It will be filled with intaglios and cameos that pay homage to the female heroes of Greek mythology, each rich with symbolic associations—Hera, queen of the gods and protector of women, representing family, marriage and childbirth, or Nike, the goddess of strength, speed and victory.
Over a dozen female figures of Greek mythology are represented in the forthcoming collection.
“I am honored with the opportunity to challenge myself creatively and to explore fresh designs for a brand with such a particularly identifiable aesthetic,” said Makri.
“Reinstein Ross is an exceptional name within the jewelry industry, and I am thrilled to drive the brand’s next stage of transformation while preserving its rich heritage and unique style voice.”
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