Peter Smith gives tips on leading meetings, developing marketing, and making trade show appointments in the age of short attention spans.
T.I.A., Part 4: Visiting a Maasai School in Tanzania
In the last installment of a multi-part series about her trip to East Africa, Associate Editor Brecken Branstrator discusses visiting a rural Tanzanian school that the jewelry and gemstone industry is helping.

For me, those occasions popped up every day when I was in East Africa. Seeing the way the gemstones were mined, meeting people and hearing how they lived--it was brand new and completely eye opening.
Professionally, the trip was beyond measure in what it taught me.
But personally, one of the most profound moments happened when we took a trip out to the Kitarini Maasai Children’s School in rural northern Tanzania near the Kenyan border, where more than 400 children from the Maasai tribe attend classes. (Side note: for a great read about the Maasai people, check out the autobiography The Worlds of Maasai Warrior.)
The connection to the school originally came through a miner Roger Dery knows, Sune Merisheki. Sune has been involved since he first drove past the “school” and saw that they had no buildings or materials, and he and his wife Pia have been doing what they can to bring money and resources to Kitarini. Since then, a number of buildings have been constructed and more is, hopefully, to come.
One of the obstacles a place like Kitarini faces is that many of the children have to walk a few miles each way every day to get to school, so attendance remains an issue. What’s more, it’s hard to attract good teachers who will move out there and stay in an area with such a hard lifestyle.
One of the reasons we went out to visit Kitarini was to give them the new books that our group had collected. Roger and Ginger partnered with a number of jewelry stores across the country who had collected books from their local community for kids of all ages. Others in the group also brought books and supplies.
The kids also were excited for us to be there because they knew we’d be handing out something special--candy. They lined up and patiently waited as we gave them, one by one, a lollipop.
The smiles on their faces after such a small gift, and their excitement later as the whole group received two new soccer balls to play with, was something so touching I can’t even put it into words.
It takes a special type of experience to force you to acknowledge how blessed you are and what you’ve taken for granted, and it’s an experience I wish everyone could have.
Thank you to all of those who allowed me this opportunity of a lifetime--Roger and Ginger Dery; Nancy Schuring, Joe Portale and the Devon Foundation; Gichuchu Okeno; my National Jeweler team for supporting me while I was off the grid for a couple weeks; and our owner, Jewelers of America. This was one trip that will not soon be forgotten.
There is so much good work to be done for these communities still.
If you’d like to give money to help some of these projects that I’ve talked about in my T.I.A. blog series, donate to the Devon Foundation, which helps build up and support the gemstone communities in East Africa. Debbie Swinney is the primary contact for the foundation, and she can be reached at debbie@devonfinejewelry.com or at 201-848-8489.
If you’re interested in taking a trip to East Africa with Roger and Ginger, you can reach out to Roger directly at gemdigital@cs.com, Ginger at gingerdery@gmail.com, at 248-545-3546 or via SpectralGems.com.
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