Everett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.
Fine Jewelry Trend: Bezel, Set, Go!
Designers are moving away from intricate, highly wrought settings and toward the bold, minimalist appeal of bezels.

New York--Fine jewelry has recently taken a minimalist turn, with many designers opting for bold, clean looks over intricate, highly wrought styles.
Bezel settings perfectly achieve an impactful but minimal feel, showcasing diamonds and gemstones the way a frame holds a painting. The setting is being employed across all fashion jewelry categories and even in engagement rings as the halo setting begins to wane in popularity.
“I’ve been using bezel settings since I started making jewelry over 20 years ago,” said designer Zoe Chicco, who produces all of her pieces in-house at her Los Angeles facility. “It was the first setting I ever used in my designs.
“Even my wedding ring, which is a simple bezel-set radiant-cut diamond, was based on one of the first pieces I ever made. I love the solid feel of the stones being enclosed in the metal and it feels very modern, clean and compliments my aesthetic. Recently, I have started using prong settings as well, but bezels still are and will always be my favorite way to set stones.”
While many brands are setting exquisite and rare gems in bezels, the setting can also up the wow factor for a simple or small stone. Kismet by Milka has taken to creating bezel-set tennis bracelets and even a bezel-set tennis-style choker.
"I like using a bezel setting in our collections as I think it gives a stronger feeling and texture to pieces that would otherwise be considered classics,” said Kismet by Milka designer Milka Karaağaçlı. “In our ‘Rainbow collection,’ the bezel setting made each colorway stand out more than usual when next to another color.”
Several designers mentioned that a bezel can give an old-fashioned item a sense of modernity.
Ilana Sarna of brand Ilana Ariel commented: “Some of my designs, especially from the ‘Stepping Stone’ collection, have an antique or retro vibe. By using bezel settings as opposed to prongs, I tried to make the pieces feel more modern. I love melding different design elements because it yields classic but very wearable jewelry.”
The setting can also be employed in a more organic manner.
Designer Marian Maurer’s bezel-set eternity bands embody a tactile, natural feel and are a brand signature, highlighting both diamonds and colored gemstones.
“I have always bezel set our stones because of my love of gold (and) feeling the sculptural aspects of the metal surrounding the gems and for practical reasons,” Maurer explained.
Bezel settings are less precious and more bold than other setting styles not just in appearance, but in function as well, as Maurer pointed out. They provide a stable base for a stone, shielding its edges.
The trade-off is, of-course, seeing less of a stone and more of the metal surrounding it. But this isn’t a problem for contemporary designers, who are overwhelmingly favoring yellow gold for now.
“A bezel setting allows for more gold to be seen,” said Diana Mitchell, designer of the eponymous line, “and I love 18-karat gold, so the more, the better.”
The Latest

The NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.

Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.

As gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.

The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.


Former Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.

The $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.

With the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.

With gold prices on the rise, the “Modern Electrum” collection uses an alternative, non-tarnishing metal alloy composed of gold and silver.

Fruchtman Marketing has new owners, Erin Moyer-Carballea and Manuel Carballea, and will relocate to Miami.

In a column for the 2026 State of the Majors issue, Smith lists 10 time-tested principles about sales that still ring true.

In a column for the 2026 State of the Majors issue, Golan spells out how the growing economic divide in the U.S. is reshaping the market.

The “Limitless Expansion of Joy and Hope” collection evokes summer through colored gemstones and motifs of butterflies and florals.

The jewel, circa 1890, is from the late Victorian era and was owned by descendants of the last high king of Ireland.

This is what the nine recipients plan to do with the funds.

The Western star’s 14-karat gold signet ring sold for six times its low estimate following a bidding war at U.K. auction house Elmwood’s.

The discussion, "Rebuilding the Jewelry Workforce," will take place on Saturday, May 16, in Troy, Michigan.

The jewelry industry is reassessing its positioning as Gen Z reshapes the retail landscape and lab grown continues to gain market share.

A matching pair of 18.38-carat, D-color diamonds from Botswana’s Jwaneng mine sold for $3.3 million, the top lot of the jewelry auction.

Sponsored by A Diamond Is Forever

The next generation of lapidarists are entrepreneurial, engaged online, and see the craft as a means for artistic expression.

It was the second auction appearance for the fancy vivid blue-green diamond, which sold for $7.8 million at Christie’s Geneva 12 years ago.

Members of the U.S. Marshals Task Force took a 22-year-old man into custody. He was charged with tampering with evidence.

While the overall number of crimes was down, there were more incidences in which robbers pulled out guns, mace, or rammed cars into stores.

Jack Sutton Fine Jewelry is closing its store inside the downtown shopping center after 40 years in business.

Reena Ahluwalia’s painting of the rare red diamond is the first contemporary painting to join the National Gem Collection.

Peter Smith gives tips on leading meetings, developing marketing, and making trade show appointments in the age of short attention spans.


























