The company is focused on modernizing the custom jewelry buying experience with e-commerce tools like product visualization and 3D styling.
Neither bored nor brilliant
A couple weeks ago, I participated in the Bored and Brilliant project from public radio station WNYC, which challenged participants to log the time they spend per day on their smartphones and then see how much that time drops, and their creativity goes up, when they are issued a series of phone-less challenges.
The challenges were: keep your phone in your pocket while in transit (sage advice at any time in New York), delete an app you use a lot (Twitter for me, and I still haven’t added it back), don’t take any pictures all day, post an away message on a group chat, social media account or your email for an entire day, and go somewhere in public to hang out and watch people without staring at your phone. (I didn’t do this one. NYC’s best public spaces are outside, and the temperature that day was around 10 degrees.)
The results for me: I spent 70.1 minutes a day on average on my smartphone between Jan. 15, the day I began using the Moment app to track my usage, and Feb. 2, the day the challenges started.
The days of the challenge, Feb. 3 to Feb. 8, I was on my phone an average of 62.2 minutes, a savings of nearly 10 minutes a day.
Not a bad drop-off, and better than the average participant did in Bored and Brilliant, but I do have a couple confessions to make. Perfect in time for Lent, no?
1) I don’t know if being on my phone less necessarily inspired me to be more creative, to be honest.
I feel like I am just on this non-stop loop where I have too much work to do and I never really get around to finishing any of it. I have an endless to-do list of half-finished or never-started projects. I keep thinking things will get better once I finish this trip or this transition ends, but it just never does.
That being said, I did get a few small projects done around my house, some of which had been lingering for months, and got the wheels turning on a few others.
And, the challenge did make me conscious of how much time a day gets wasted staring at my smartphone, lending insight into why I never feel like I am “caught up.”
We waste a lot of time on our phones without even realizing it. It’s funny, when you think about it. For all the conveniences smartphones offer--deposit a check by just taking a picture of it, turn on the lights in your house and adjust the temperature before you even get home--I would wager that they eat up an equal amount
2) I didn’t participate in the bonus weekend challenge, put your phone away for an hour and construct your dream house using only the contents of your wallet.
To be honest, I just didn’t see the point. I don’t keep much in my wallet to work with and, besides, I live in New York. Owning real estate is so impossible here that I don’t really have a “dream home.” I’d be satisfied with a bigger studio apartment.
While the Bored and Brilliant project is officially over, anyone that wants to challenge themselves and/or their staff to see what ideas they can come up with they put down their smartphone and just be for a bit can read all about the project on its homepage. You also can just construct your own series of challenges.
If anybody does institute smartphone rules around their store, I’d be curious to hear how it goes and if it makes any difference. Did anyone come up with any “brilliant” ideas after they were forced to quit scrolling through the store’s Instagram feed and, instead, go somewhere and just sit quietly for 20 minutes?
I don’t think that this is outside the realm of possibility. I once read a list detailing what successful people do at lunch and all of them involved getting out from behind the screen and taking a break for an hour, whether it’s to have lunch with colleagues, read, listen to music or just take a walk.
In short, they let their minds wander. I wonder if they leave their phones behind.
The Latest

Following its recent acquisition, the storied brand has updated its leadership team and regional managers.

AGS also named the recipient of its “Women in Leadership” scholarship.

The Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.

The 20-karat yellow gold and diamond wrap ring is modeled after the Monstera plants in the garden of the brand’s Miami villa.


Rocksbox President Allison Vigil shared the retailer’s expansion plans, and her thoughts on opening stores in malls.

The creator of the WJA Chicago chapter is remembered as a champion for women in the jewelry industry and a loving grandmother.

The countdown is on for the JCK Las Vegas Show and JA is pulling out all the stops.

The decline was consistent across age groups and almost all income groups, with tariffs and inflation still top of mind.

The “Playlist: Electric Dreams” collection brings lyrics from the musician’s song, “Little Wing,” to life through fine jewelry.

The event is set for May 16-19 in Detroit, Michigan.

The Vault’s Katherine Jetter is accusing the retailer of using info she shared for a potential partnership to move into Nantucket.

Agents seized 2,193 pieces, a mix of counterfeit Cartier “Love” and “Juste Un Clou” bracelets, and Van Cleef & Arpels’ “Alhambra” design.

The designer brought her children’s book, “The Big Splash Circus,” to life through a collection of playful fine jewelry characters.

The trade association has chosen the recipients of the funding initiative it formed to foster the growth and sustainability of the industry.

The organization has also announced this year’s slate of judges.

Lori Tucker started at Williams Jewelers when she was 18 years old.

The “Marvel | Citizen Zenshin” watch is crafted in Super Titanium and has subtle nods to all four “Fantastic Four” superheroes on the dial.

The “XO Tacori” collection was designed to blend luxury and accessible pricing.

Pritesh Patel, the lab’s chief operating officer, will take over as president and CEO of GIA.

National Jeweler and Jewelers of America discuss the standout jewelry trends and biggest news to emerge from the shows this year.

Signatories to the “Luanda Accord” committed to allocating 1 percent of annual diamond revenue to the Natural Diamond Council.

The winning designs captured the “Radiance” theme.

Nominations in the categories of Jewelry Design, Media Excellence, and Retail Innovation will be accepted through July 30.

The singer’s ring ticks off many bridal trends, with a thick band, half-bezel setting, and solitaire diamond.

The bracelet references vintage high jewelry and snake symbolism as a playful piece where a python’s head becomes a working belt buckle.

The heist happened in Lebec, California, in 2022 when a Brinks truck was transporting goods from one show in California to another.