The Latine-owned New York jeweler is marking two milestones this year: its 50th anniversary and the 25th anniversary of the 9/11 attacks.
Star Rays Aims for Carbon Neutrality
The diamond exporter set the goal of becoming India’s first carbon-neutral diamond company.

A company is deemed carbon neutral when the carbon emissions it produces are balanced out by funding an equal amount of carbon savings elsewhere in the world, as per Carbon Footprint, a U.K.-based environmental consultancy.
Companies generate these savings by funding renewable energy and energy efficiency projects, which can include clean water and wind power initiatives.
Mumbai-based Star Rays will take part in CIBJO, The World Jewellery Confederation’s Greenhouse Gas Measuring and Offsetting Initiative, which holds carbon emissions and removals up to international standards.
“Global warming and climate change have come to the fore as a key issue in sustainable development,” said Jitesh Shah, a Star Rays partner, in a press release announcing the initiative.
The company has partnered with carbon consultancy company Carbon Expert to develop best practices, said Shah.
Star Rays, a De Beers sightholder as of 2014, has a manufacturing facility in Surat that cuts and polishes around 60,000 solitaires per year, which are available via its website and mobile app.
Star Rays Diamonds Botswana Ltd., its fully owned subsidiary established in 2019, operates a factory in the country’s capital, Gaborone.
The subsidiary will also be held to global best practices in an effort to reach long-term sustainability, Star Rays said.
The Latest

The stores that have a great December are the ones that made good decisions in August, September, and October, Sherry Smith writes.

The jewelry retail broadcast network has sponsored a new space for Make-A-Wish East Tennessee on its campus in Knoxville.

Submit your pieces for a chance to win in this year's competition.

The recipients were recognized at the 24 Karat Club of the Southeastern United States’ annual banquet.


Keith Rolfe, CFO and COO of Lagos, is now at the jewelry brand’s helm while Steven takes on the role of executive chairman.

Alberto Perez-Elias is one of four men charged in the armed robbery of a Cape Coral, Florida, jewelry store and remains at large.

Retailers are seeking new ways to attract customers, increase traffic, and create revenue – Estate buying events are a popular solution.

The “Kat Florence Luminas” will be offered together as one lot and could fetch up to $637,000.

Ken Citron joins the celebrity memorabilia-focused auction house ahead of its first week-long series of events in Abu Dhabi.

The jewelry retailer said it sees opportunity at higher price points, particularly in natural diamonds for bridal and fashion.

The Los Angeles-based, family-owned jeweler was founded by Lenny and Sunny Friedman in 1946.

Fine Jewelry 2027-2028 has more than 900 new styles, including silver, gold-filled, gold-plated sterling silver, and vermeil jewelry.

Learn more about the new terms for lab-grown diamonds and composite gemstones, and the major changes in store for precious metals jewelry.

Bromberg is remembered as a Southern gentleman who always wore a suit and tie and treated others with kindness.

With high durability and a wide range of colors to choose from, sapphires may be the ultimate birthstone, Gizzi claims.

Laughter is often considered a distraction in the workplace, but it has benefits for both staff and management, Peter Smith writes.

Gretchen Koback Pursel is the new chief people officer at the company formerly known as Saks Global.

The California jeweler is renovating its store in Fresno, with plans to show off the new space in December.

A lifelong practitioner of Pilates, Gabrielle looked to the springs’ tension and suspension when creating this ring, our Piece of the Week.

The deadline to apply is Nov. 13.

The auction house has promoted Remi Guillemin, formerly its head of watches for the Americas and EMEA, to the role.

Zaven Ghanimian discussed the value of human craftsmanship and where the implementation of artificial intelligence does work.

Jewelers of America also revealed the recipients of the Seymour & Evelyn Holtzman Bench Scholarship and its own scholarship programs.

The British actor, known for his roles in “Twilight” and “The Odyssey,” will star in a campaign for the Master Control Chronometre.

The “Confetti Disco,” “Champagne Cheers,” “Tuxedo,” and “Classic Punk” jewelry collections each capture a distinct spirit of celebration.

Nelson Holdo of Newport Beach pleaded guilty to multiple counts of felony grand theft and writing bad checks and was sentenced Monday.
























