Smith encourages salespeople to ask customers questions that elicit the release of oxytocin, the brain’s “feel-good” chemical.
20-Carat Blue Diamond Goes for $741K Per Carat
A leading diamond company bought the stone, which is described as an “exceptional” Type IIb diamond.

Johannesburg—Petra Diamonds Ltd. found a buyer for the 20.08-carat blue diamond it unearthed in South Africa earlier this fall.
The diamond miner recovered the stone from the Cullinan Mine in September, and sold it via a tender held at its diamond marketing offices in Johannesburg earlier this month for $14.9 million, or about $741,000 per carat.
Cathy Malins, a Petra spokeswoman, said in the 10 years the company has been operating the mine this is the second highest price per carat achieved for a blue diamond, a “testament to its very high quality.”
The highest was a 29.6-carat blue rough that sold for $25.6 million, or nearly $863,000 per carat. That stone was cut into a 12-carat diamond that sold for $48.5 million in 2015 and was dubbed the “Blue Moon of Josephine.”
Petra said a “leading diamond company” bought the 20.08-carat stone but wishes to remain anonymous.
Petra Chief Executive Richard Duffy said in a press release the result is what the company expected and “confirms the resilience in the value of very high-quality blue diamonds.”
“We look forward to following this exceptional stone’s journey to its polished form.”
Also on Friday, the London-based diamond miner announced it is restructuring in order to better support its operations and speed up implementation of Project 2022, a three-year plan to cut debt.
The mines now report directly to Chief Executive Richard Duffy, and the chief operating officer role has been eliminated.
As a result, current COO Luctor Roode is leaving the company immediately.
Duffy said: “Luctor has been instrumental in leading the operations’ transition to steady state operational performance following a long period of capital investment across our mines and I would like to thank him for his significant contribution to the company over the last eight years.
“He leaves Petra at a time when the Company is delivering solid and consistent production results across the operations and I am certain that he will be successful in his future endeavors. We wish him well.”
The Latest

JVC also announced the election of five new board members.

The brooch, our Piece of the Week, shows the chromatic spectrum through a holographic coating on rock crystal.

Launched in 2023, the program will help the passing of knowledge between generations and alleviate the shortage of bench jewelers.

Raised in an orphanage, Bailey was 18 when she met her husband, Clyde. They opened their North Carolina jewelry store in 1948.


Material Good is celebrating its 10th anniversary as it opens its new store in the Back Bay neighborhood of Boston.

The show will be held March 26-30 at the Miami Beach Convention Center.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

The estate of the model, philanthropist, and ex-wife of Johnny Carson has signed statement jewels up for sale at John Moran Auctioneers.

Are arm bands poised to make a comeback? Has red-carpet jewelry become boring? Find out on the second episode of the “My Next Question” podcast.

It will lead distribution in North America for Graziella Braccialini's new gold pieces, which it said are 50 percent lighter.

The organization is seeking a new executive director to lead it into its next phase of strategic growth and industry influence.

The nonprofit will present a live, two-hour introductory course on building confidence when selling colored gemstones.

Western wear continues to trend in the Year of the Fire Horse and along with it, horse and horseshoe motifs in jewelry.

Rossman, who advised GIA for more than 50 years, is remembered for his passion and dedication to the field of gemology.

Guthrie, the mother of “Today” show host Savannah Guthrie, was abducted just as the Tucson gem shows were starting.

Butterfield Jewelers in Albuquerque, New Mexico, is preparing to close as members of the Butterfield family head into retirement.

Paul Morelli’s “Rosebud” necklace, our Piece of the Week, uses 18-karat rose, green, and white gold to turn the symbol of love into jewelry.

The nonprofit has welcomed four new grantees for 2026.

Parent company Saks Global is also closing nearly all Saks Off 5th locations, a Neiman Marcus store, and 14 personal styling suites.

It is believed the 24-karat heart-shaped enameled pendant was made for an event marking the betrothal of Princess Mary in 1518.

The “Kering Generation Award x Jewelry” returns for its second year with “Second Chance, First Choice” as its theme.

Sourced by For Future Reference Vintage, the yellow gold ring has a round center stone surrounded by step-cut sapphires.

The clothing and accessories chain announced last month it would be closing all of its stores.

The “Zales x Sweethearts” collection features three mystery heart charms engraved with classic sayings seen on the Valentine’s Day candies.

The event will include panel discussions, hands-on demonstrations of new digital manufacturing tools, and a jewelry design contest.

Registration is now open for The Jewelry Symposium, set to take place in Detroit from May 16-19.





















