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Alrosa Set to Show Its ‘True Colors’ Again
The mining company is putting more than 200 natural colored diamonds up for auction at the Hong Kong jewelry trade show next month.
One of the more than 200 natural colored diamonds in Alrosa’s second “True Colors” auction, which will take place next month during the jewelry trade show in Hong Kong
Moscow—Alrosa will show its “True Colors” again next month in Hong Kong.
The diamond miner is set to host its second annual auction of natural colored diamonds from Sept. 16-20, with the stones available for viewing at the Hong Kong Jewellery & Gem Fair, Asia World Expo, Room 203.
When asked about the political unrest in the region, which had some in the industry calling upon show organizers to postpone, Alrosa said it is “optimistic” about the jewelry trade show.
“It is hard to imagine the major market players would change their plans, though we are prepared to face the challenges [created] by the current situation,” a company spokeswoman told National Jeweler via email. “The show management team has confirmed extra security measures will be taken, so we will continue to carry out our activities as usual.”
Bidding will take place online and last until Sept. 23. Alrosa will announce the results the following day.
This “True Colors” collection consists of more than 200 natural colored diamonds in various shapes, all mined in Russia and mostly graded by the Gemological Institute of America.
Standouts include an 18.07-carat pear-cut intense yellow, a 6.78-carat emerald-cut vivid yellow and a pair of pear-shaped vivid purplish-pink diamonds weighing 0.54 and 0.55 carats.
RELATED CONTENT: In Vegas, Alrosa Announces Its Approach to TraceabilityAccompanying all the stones is an extended digital “passport,” which contains information about where and when it was mined, its characteristics and who cut the diamond. A customized video is also available for any purchasers who want to provide the end consumer with more information, Alrosa said.
This is the second year in a row that Alrosa is auctioning natural colored diamonds in Hong Kong. Its first True Colors auction took place at the Hong Kong jewelry trade show last September.
Alrosa also has a collection of larger natural colored diamonds called “The Spectacle.”
It consists of the 14.83-carat fancy vivid purple-pink “Spirit of the Rose” and the 20.69-carat fancy vivid yellow “Firebird,” as well as a third stone about which the miner has yet to announce details.
Alrosa said it plans to share specifics about when and where these stones will be sold in September.
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