PodcastsJul 22, 2026
Episode 7: Reinhold Jewelers on the Power of RelationshipsMildred Marcano Abrams and Yael Reinhold join the podcast to talk community connections, holiday plans, and preserving Reinhold’s legacy.
SourcingAug 23, 2019
Alrosa’s ‘Spirit of the Rose’ Could Sell for $60M+
The 14.83-carat fancy vivid purple-pink was cut from a nearly 28-carat rough diamond unearthed in 2017.
Alrosa cut the 14.83-carat “Spirit of the Rose” diamond from a 27.85-carat chunk of rough unearthed in 2017. It is a fancy vivid purple-pink with IF clarity, excellent polish and very good symmetry.
Moscow—It is a diamond that will hold records in Russia for a long time.
The “Spirit of the Rose” is a 14.83-carat fancy vivid purple-pink diamond cut from the largest piece of pink rough ever mined in Russia.
It is the biggest natural colored diamond classified as a fancy vivid purple-pink ever graded by the Gemological Institute of America.
And it is expected to sell for $60 million or more when Alrosa puts it up for auction, making it the most expensive Russian diamond in history.
Colored diamond expert Eden Rachminov called the Rose “an iconic Russian gem.”
“A large fancy vivid purple-pink, internally flawless, with perfect visual characteristics such as this one enters the market literally once in a generation. The stone has the most desirable pink undertone dispersed perfectly and looks much bigger in relation to its actual weight,” he said. “Its beauty overcomes the important pink diamonds sold at auction in the last decade … I feel fortunate to have had the opportunity to hold this pink wonder in my hands.” 
The genesis of the Spirit of the Rose was a 27.85-carat rough diamond mined by Alrosa subsidiary Almazy Anabara in 2017.
Almazy Anabara mines 16 alluvial deposits in the very north of Yakutia, a vast republic in far eastern Russia where winter temperatures regularly average about 35 degrees below zero.
The geological structure of the deposits there make Almazy Anabara the company’s top producer of colored diamonds, a market in which Alrosa is looking to claim a larger stake with sales of not just rough but finished diamonds that are cut and polished in Russia.
The miner held its first auction of polished natural colored diamonds last September.
The Spirit of the Rose, which has its own website, is one of three outstanding colored diamonds the company will be selling as part of a collection called “The Spectacle.”
The Spectacle also includes “Firebird,” a 20.69-carat fancy vivid yellow, and a third stone that has yet to be revealed.
The Firebird was cut in Russia from a 34.17-carat yellow rough diamond (pictured above) also recovered by Almazy Anabara in 2017.
Editors' Picks
Sponsored by
The stones made National Jeweler’s “Best of” list for the year, sharing the title of “Best Diamond Discovery.”
Alrosa cut the Spirit of the Rose at its factory in Moscow, taking a year to determine exactly how it wanted to cleave the nearly 28-carat pink rough.
Eventually, the company’s cutters opted for an oval shape in order to maximize the stone’s color while retaining as much of its size as possible. (The yield on the rough was about 53 percent, which Alrosa said was “optimal.”)
The company said it is currently considering the terms and conditions for the auction of the diamond and plans to announce more details on where and when it will be sold next month.
Alrosa cut the Spirit of the Rose at its factory in Moscow, taking a year to determine exactly how it wanted to cleave the nearly 28-carat pink rough.
Eventually, the company’s cutters opted for an oval shape in order to maximize the stone’s color while retaining as much of its size as possible. (The yield on the rough was about 53 percent, which Alrosa said was “optimal.”)
The company said it is currently considering the terms and conditions for the auction of the diamond and plans to announce more details on where and when it will be sold next month.
More on Sourcing
The Latest
Policies & IssuesJul 22, 2026
Trump to Put 50% Tariff on Canadian Goods The higher tax is set to go into effect in August and will apply to loose polished diamonds as well as precious and base metals jewelry.
CollectionsJul 22, 2026
Monica Rich Kosann’s High Jewelry Is FruitfulThe “Enchanted Garden” series features a cherry, lemon, and pear that each hold a little secret inside.
Brought to you by
Wedding Band Trends 2026: Personalization Takes Center StageColored gemstones, artisan finishes, mixed metals, and meaningful details are shaping demand in bridal jewelry.
IndependentsJul 22, 2026
Liljenquist Beckstead Opens Rolex New BoutiqueIt’s located in Tysons Galleria, an upscale shopping center in the Washington, D.C., metro area.
Weekly QuizJul 17, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Events & AwardsJul 22, 2026
NY Now Returns in August Under New OwnershipThe show, recently acquired by Rockview Management Group, will be held at New York City’s Javits Center from Aug. 2-4.
ColumnistsJul 21, 2026
Sherry Smith: Shattering the Illusion of the ‘Either/Or’ Diamond MarketSmith offers retailers guidance on creating an environment where natural and lab-grown diamonds can both thrive.
Brought to you by
Building the Future of Jewelry Retail: DCA Expands Education, Leadership Development, and Workforce SolutionsDCA is preparing the next generation of professionals by supporting workforce development, leadership growth, and career advancement.
Events & AwardsJul 21, 2026
Apollo Funds Completes Emerald AcquisitionFormer Emerald President and CEO Hervé Sedky has transitioned to the role of senior advisor.
CollectionsJul 21, 2026
Graff’s New Butterfly High Jewelry Brooches MetamorphosizeThe 12-piece capsule collection transforms from brooches to pendants.
Policies & IssuesJul 20, 2026
Tariffs on Brazil to Increase But Rough Gemstones ExemptThe new tariff, imposed after a Trump administration study, is 25 percent and will stack on top of existing tariffs.
CollectionsJul 20, 2026
Vhernier Transforms ‘Freccia’ Collection Into High JewelryThe collection from 2014 has been reinterpreted into high jewelry with its signature triangular-shaped elements.
MajorsJul 20, 2026
Krista Collins Walters Promoted to Publisher of InstoreShe will also take on the role of vice president of jewelry for SmartWork Media, a newly created position.
Events & AwardsJul 20, 2026
TJS Accepting Speaker Proposals for 2027 EventOrganizers are looking for presentations on topics like manufacturing, technology and research, bench work, gemstones, and sustainability.
CollectionsJul 17, 2026
HOWL Taps Shailene Woodley for ‘Home Sweet Home’ CampaignWoodley is seen in the campaign wearing our Piece of the Week, the “Frida” collar featuring 13 pieces of hand-carved Venetian glass.
SourcingJul 17, 2026
Diamond Dealer Jeff Pancis Pens MemoirThe founder of natural colored diamond wholesaler Pancis Gems shares stories from his five decades in the industry.
Events & AwardsJul 17, 2026
Gem Awards Opens 2027 Nomination PeriodSubmissions for the milestone 25th annual Gem Awards will be accepted across three categories from now through July 31.
EditorsJul 16, 2026
Q&A: Guzema’s Co-Owners On Its US Expansion, 10-Year AnniversaryValeriya Guzema and Mariana Lenha look back on the last decade and discuss the Ukrainian brand’s first U.S. store.
SourcingJul 16, 2026
Ekati to Close, Leaving Canada With One Diamond Mine The diamond mine, which opened nearly 30 years ago in Canada’s Northwest Territories, is expected to shut down by mid-August.
FinancialsJul 16, 2026
Richemont’s Jewelry Sales Soar for the Seventh Quarter in a RowJewelry sales for the company, which owns Cartier, Van Cleef & Arpels, Vhernier, and Buccellati, rose 21 percent in the first quarter.
Events & AwardsJul 16, 2026
MJSA Mentor & Apprenticeship Program Certifies First Advanced Apprentice GraduateThe graduate, Grace Barden, credited the program with helping her secure a job as a bench jeweler.
Events & AwardsJul 16, 2026
Jewelers of Louisiana to Host 80th ConventionThe event, scheduled for next month in New Orleans, will include dinner, a custom jewelry design contest, and education sessions.
SourcingJul 15, 2026
1,305-Carat Diamond Recovered from Mine in BotswanaThe yet-to-be named stone is the 10th diamond weighing more than 1,000 carats to come out of Lucara’s Karowe mine.
IndependentsJul 15, 2026
New Jersey Jeweler Barry Berman Dies at 81The founder of Fords Jewelers, Berman is remembered for his love of connecting with his community.
FinancialsJul 15, 2026
Watches of Switzerland’s US Sales Jump 18%, Declines to Comment on Sale Report The watch and jewelry retailer had a strong fiscal year despite what its CEO described as a “complex operating backdrop.”
Events & AwardsJul 15, 2026
Hamptons Jewelry Show to Return in JulyThe open-to-the-public luxury jewelry and timepiece show, in its second year, is slated for July 23-26.
CollectionsJul 15, 2026
Pomellato’s New High Jewelry Is LiberatingBold color, expressive gem-setting, and sculptural form define the three chapters that make up “Stile Libero.”
