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MajorsFeb 08, 2018
Tiffany & Co. Chief Branding Officer to Step Down
Caroline Naggiar will depart from the jeweler after nearly 30 years to “pursue new personal and professional endeavors.”
Caroline Naggiar will depart from her role as the chief branding officer at Tiffany & Co. in early 2018.
New York--Tiffany & Co.’s longtime senior vice president, chief branding officer is stepping down.
After nearly three decades, Caroline Naggiar is leaving the company to “pursue new personal and professional endeavors.”
She will leave her position at the end of April, at which time she will begin to transition her responsibilities.
Tiffany promoted from within for a successor, naming divisional vice president of jewelry collections Andrea Davey as senior vice president of global marketing as of Feb. 1.
Naggiar has been involved in the creation and execution of the Tiffany brand and marketing since 1990, beginning her relationship with the company while leading the Tiffany account at McCaffrey and McCall and later at McCann Erickson.
She joined Tiffany in a full-time capacity in 1997 and in 1998 was named senior vice president of marketing.
She was promoted to senior vice president and chief marketing officer in 2010 and her current position in 2016, overseeing global brand management and creative production, global public relations and global creative visual merchandising.
“Caroline played a critical role in not simply introducing Tiffany to the world, but illuminating and endearing our brand and our brand values to consumers across the globe,” said Tiffany Chairman Michael J. Kowalski.
“In the course of her time at Tiffany, Caroline played a pivotal role in the launch of scores of successful new products, from Celebration Rings to the Tiffany T Collection. Her passion for all things digital brought Tiffany into the digital age through the launch of Tiffany.com, leaping us ahead of our competitors at the time and cultivating what has become a best-in-class and highly awarded digital communications ecosystem.”
Last month, Tiffany said Senior Vice President for Strategy and Business Development Jean-Marc Bellaiche will leave the company at the end of March.
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