The new facility was also designed to better serve its growing customer base in Canada.
Bernie Robbins Celebrates Opening of Atlantic City Store
The 1,500-square-foot location in the Hard Rock Hotel & Casino is its fifth.

Philadelphia--Jewelry retailer Bernie Robbins has added another store to its footprint.
It opened its fifth location at the end of June, located on the casino floor of the 17-acre Hard Rock Hotel & Casino in Atlantic City, New Jersey.
The 1,500-square-foot luxury store will carry brands such as Hearts on Fire, Roberto Coin, John Hardy, Mikimoto and Baume & Mercier, as well as the signature BR Collection of diamonds and limited-edition gifts with purchase for Hard Rock guests.
To celebrate its grand opening on June 28, the retailer offered a special “Diamonds are for Winners Package." Customers had the chance to purchase a one-of-a-kind platinum 65-carat rose-cut diamond necklace from the BR Collection and with it, an official Philadelphia Eagles helmet autographed by the Super Bowl LII championship team.
Bernie Robbins also held a raffle giveaway for two Hearts on Fire Fulfillment Dream diamond pendant necklaces, as pictured above.
“Our more-than-55-year story continues with this important milestone for Bernie Robbins, as it brings our local spirit of quality and excellence to this half-billion-dollar renovation project with Hard Rock Hotel & Casino Atlantic City,” Bernie Robbins President and co-owner Harvey Rovinsky said. “The jewelry selection found at this location reflects that of the world-class travelers attracted to the first-class amenities that Hard Rock Hotel & Casino properties are known for globally.”
Bernie Robbins’ other stores are in Somers Point and Marlton, New Jersey, and Newtown and Villanova, Pennsylvania.
The Latest

The campaign is a tribute to the year 1893, when Kokichi Mikimoto created the world’s first cultured pearl.

It is the only GIA school to offer the GIA Graduate Gemologist program in Chinese.

You deserve to know what you are selling–to protect your customers as well as your business and your reputation.

The initiative connects veterans and parents returning to the workforce with careers in jewelry retail.


The wholesale manufacturer and precious metals refiner has appointed Michael Angelo as its new national sales representative.

Foundrae also accused the jewelry giant of copying its mood board style of marketing.

Every jeweler faces the same challenge: helping customers protect what they love. Here’s the solution designed for today’s jewelry business.

A Patek Philippe for Tiffany & Co. timepiece owned by the American businessman who died on the Titanic will be offered at Freeman's Chicago.

The Conference Board’s Consumer Confidence Index edged up, with optimism about the present outweighing worries about the future.

Applications are open for the AGA Gemological Scholarship Program through May 15, and until June 2027 for the Gemological Research Grant.

These customer behavior patterns say a lot about how successful your jewelry store is going to be this year, Emmanuel Raheb writes.

Mejuri’s popular collection of 18-karat yellow gold vermeil rings debuted in sterling silver alongside new “Puzzle” slider charms.

The Miami-based jewelry brand and the NYC-based artist will be in Dallas from April 9-11.

The initiative invites those in the industry to share stories on social media highlighting the meaning and impact of natural diamonds.

Wolk’s first day on the job as CEO of Tracr, De Beers Group’s blockchain platform, will be May 1.

Moses, who will leave the lab in May after nearly 50 years, discusses his start in the business, gemstones that stand out, and what’s next.

The new catalog, which showcases 35 one-of-a-kind pieces of jewelry, is a compliment to the company’s popular holiday catalog.

Production has ceased at the Canadian diamond mine, which has yielded more than 150 million carats of rough diamonds in its 23-year run.

The store opening marks the 10th United States location for the India-based jewelry retailer.

Two Saks Fifth Avenue locations, one in Florida and one in California, and one Neiman Marcus store are off the chopping block.

In the “Tesoro” version of the ring, our Piece of the Week, each side of the gold hexagonal nugget has a unique colored gemstone design.

Cohen discusses the evolution of Citizen’s light-powered technology, the brand’s cross-generational appeal, and tariffs.

“Essentially Human: On Sales and Salespeople" reveals the underlying human traits and behaviors of the most successful sales professionals.

The collection features symbols of love, luck, and light, based on the story of Queen Cassandane and Cyrus the Great of Persia.

It’s the third scholarship to be launched as part of the partnership to help appraisers advance their professional credentials.

The deadline for entries in the jewelry design competition has been extended to April 3.























