Tanishq Opens Seventh U.S. Store
Tanishq is expanding its presence in the United States with a new store in Santa Clara, California, which is its largest in the country.

The brand’s first store in the Bay Area is located at 3406 El Camino Real.
It is Tanishq’s largest location in the U.S., with a 5,100-square-foot showroom.
The new store serves as a destination for weddings, festivals, and everyday elegance, the brand said.
It offers the brand’s intricately designed gold and diamond jewelry that honors heritage while celebrating personal milestones.
Standout collections include “Rhythms of Rain,” “Tales of Mystique,” and “Enchanted Trails.”
 
    
    “Opening our flagship store in Santa Clara marks an exciting chapter in our U.S. journey,” said Amrit Pal Singh, business head of North America at Titan Company Limited.
“The Bay Area houses a dynamic South Asian community that values culture, innovation, and design—core to everything we do. We’re proud to bring our heritage of craftsmanship to California and look forward to becoming part of the local story—offering jewelry that bridges tradition with modern elegance.
Tanishq is owned by The Tata Group, a Mumbai-based multinational conglomerate that owns 30 companies across 10 categories, including Tata Motors, Tata Consultancy Services, Air India, and Jaguar Land Rover.
The Tata Group also owns watch, jewelry, and eyewear brand Titan Company Limited, which is the parent company of Tanishq.
The store opened its doors on March 18 and held a grand opening celebration on May 8.
The celebration featured a traditional lamp-lighting ceremony, ribbon cutting, and musical performance that gave guests a glimpse into the cultural heritage and modern elegance that define the brand, said Tanishq.
The event was attended by jewelry lovers and community leaders, including Santa Clara Mayor Lisa M. Gillmor.
Tanishq said that it chose Santa Clara as the location for its newest U.S. store because the area is known for innovation, diversity, and its vibrant South Asian community.
Tanishq has more than 400 retail stores worldwide.
It now has seven stores in the U.S., with locations in New Jersey, Houston, Dallas, Chicago, Seattle, Atlanta, and now Santa Clara.
The Latest

Sponsored by the Gemological Institute of America

The suspect faces charges in the August robbery of Menashe & Sons Jewelers and is accused of committing smash and grabs at two pawn shops.

The “Lumière Fine” collection was born from designer Alison Chemla’s interest in the transformative power of light.

Show off your spooky side with these 12 festive jewels.


The “Brilliant & Beyond” panel coincides with the “Love & Marriage” exhibition curated by Davis Jewelers in Louisville, Kentucky.

Consumers are feeling more optimistic about their present situation while the short-term future remains a little scary.

From sunlit whites to smoky whiskeys, introduce your clients to extraordinary diamonds in colors as unique as their love.

The company, which organizes a watch show in Geneva every spring, will bring a selection of watch brands to the 2026 Couture show in Vegas.

“The Modern Guide to Vintage Jewellery” follows the evolution of jewelry design from the ‘30s to the ‘80s with buying and styling advice.

For her annual Halloween story, Senior Editor Lenore Fedow explores the symbolism behind spiders, beetles, and other eerie insects.

Notable jewelry designers, members of the press, and retailers are up for an award at next year’s gala.

Leaders from Jewelers of America and National Jeweler discuss the gold price, tariffs, and more in this one-hour webinar.

After experiencing motherhood, growth, and loss, founder and designer Erin Sachse has created 10 irreplaceable jewels.

It is part of Sotheby’s “Royal & Noble Jewels” sale along with an ornate hair ornament and an old mine-cut light pink diamond ring.

One of the individuals was apprehended at the airport as he was trying to flee the country.

Hill Management Group will oversee, market, and produce next year’s spring show.

London-based investment firm Pemberton Asset Management acquired the auction house for an undisclosed amount.

The workshop will give attendees the chance to try out and ask questions about three different diamond verification instruments.

The footage shows two of the jewelry heist suspects descending from the second floor of the museum and then escaping via scooter.

Founder and designer Rosanna Fiedler looked to a vintage Cartier clutch when designing the sunlight-inspired drop earrings.

The luxury conglomerates faced a challenging Q3 amid geopolitical and economic tensions.

The struggling diamond mining company, which owns the historic Cullinan mine, has launched a rights issue to raise about $25 million.

The book details the journey of watches as symbols of hard-earned success in hip-hop for artists like 2Pac, Jay-Z, and more.

Alexis Vourvoulis, who most recently worked at Tiffany & Co., brings more than two decades of jewelry experience to her new role.

The superstar’s August engagement put the stamp of approval on an already hot engagement ring trend.

Retailers should offer classic styles with a twist that are a perfect fit for layered looks, experts say.






















